Manager/Sr Manager Technical Product Marketing (Slack)

Salesforce; Chicago (IL); On-site; USD 117,000 - 217,000; Full time

Job summary

Salesforce is seeking a Technical Product Marketing Manager/Sr Manager to turn Slack's roadmap into compelling, working demos with realistic screens and paths. You will partner with Product Management and Launch teams to embed new functionality into demos and collaborate with Sales Engineering to empower technical sellers to present Slack to customers.

You will scale demo creation across products and regions, exploring AI-assisted storytelling formats and faster pipelines while maintaining demo

Qualifications

• 5+ years in technical product marketing, product management, or solution engineering at a high-tech company.
• Experience building end-to-end demos grounded in real customer use cases.
• Strong exec-facing presentation skills and ability to translate roadmap into visual demos.
• Data-driven decision making with measurable marketing goals.

Responsibilities

• Design and build product demos end to end with screens, workflows, and click paths.
• Translate roadmap into visual demo narratives for complex capabilities.
• Maintain and evolve demo environments reflecting shipped product.
• Create repeatable systems to scale demos across sellers, regions, and use cases.
• Leverage AI tools to speed up demo creation and tailor demos for audiences.
• Collaborate with Sales Engineering to showcase Slack's capabilities to customers.
• Develop GTM demo assets with cross-functional marketing teams.
• Create technical enablement materials and training for sellers.

Skills

Technical product marketing

Product management

Solution engineering

Demo development

Executive presentation

Data analytics

AI tools (Claude, ChatGPT)

Marketing asset creation

Education

Bachelor's degree

MB or equivalent experience

Tools

Figma

Demo videos

Premiere/Camtasia/FinalCut

Job description

To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts.

Job Category

Marketing & Communications

Job Details

About Salesforce

Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn’t a buzzword — it’s a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.

Ready to level-up your career at the company leading workforce transformation in the agentic era? You’re in the right place! Agentforce is the future of AI, and you are the future of Salesforce.

There has never been a more important time to get AI right inside a company. Slack is where teams collaborate, plan, and get work done together. It's built so that humans and AI agents can work side by side in that same shared space, so people and information stay connected. We power work for millions of people every day, and we're leading the charge into the agentic era. Join us, and you'll help shape how companies bring humans, agents, and AI together to work as one.

This Role

We're looking for a Technical Product Marketing Manager/Sr Manager who builds the story visually, not just writes it. You'll take Slack's roadmap and technical capabilities and turn them into working demos: real screens, real click paths, real use cases that show rather than tell what Slack can do. You'll partner with Product Management and Product Marketing launch team to understand new functionality deeply enough to build it into a demo environment yourself, and you'll work with Sales Engineering to make sure technical sellers have new, compelling ways to bring Slack to life in front of customers.

Beyond building individual demos, you'll think about how we scale demo creation across a growing product and team, finding ways to make demos faster to build, easier to maintain, and consistent across sellers and regions. You'll also explore how AI tools themselves can reshape the way we tell our story, using them to prototype faster, personalize demos for specific customers, and push our storytelling into new formats.

Responsibilities

• Design and build product demos end to end, including screens, workflows, and click paths grounded in real customer use cases.
• Translate roadmap and product functionality into visual demo narratives that make complex capabilities easy to see and understand.
• Maintain and evolve demo environments so they reflect shipped product accurately and reliably.
• Build repeatable systems and templates that let demos scale efficiently across sellers, regions, and use cases.
• Use AI tools to speed up demo creation, personalize demos for specific audiences, and experiment with new storytelling formats.
• Partner with Sales Engineering to give technical sellers new, hands‑on ways to showcase Slack's capabilities.
• Partner with cross‑functional marketing teams, developing GTM demo assets to promote across surfaces
• Develop technical enablement materials, FAQs, and training that help sellers speak confidently to how the product actually works.
• Track emerging AI and technology trends and translate them into new demo concepts and keynote moments.

Required Skills

• 5+ years in technical product marketing, product management, or solution engineering at a high‑tech company
• Enterprise application experience (CRM, ERP, customer service, etc.)
• Deep demo‑building expertise end‑to‑end, from narrative to technical execution
• Strong exec‑facing presentation skills
• Uses data and analytics to drive decisions, with a proven track record of setting and delivering against measurable marketing goals
• Experience building with Frontier and other AI tools (Claude, ChatGPT, etc. - and other creative editing tools)
• Experience building marketing assets: Figma product visuals, demo videos, event/webinar content
• Preferred: Video editing (Premiere/Camtasia/FinalCut), Salesforce Product Experience
• Bachelor's degree required; MB or equivalent experience highly desirable.

Unleash Your Potential

When you join Salesforce, you’ll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best. Together, we’ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love.

Accommodations

If you need a reasonable accommodation during the application or the recruiting process, please submit a request via this Accommodations Request Form.

Please note that Salesforce uses artificial intelligence (AI) tools to help our recruiters assess and evaluate candidates’ resumes and qualifications throughout the recruiting process. Humans will always make any candidate selection and hiring decisions. Please see our Candidate Privacy Statement for more information about how we use your personal data and your rights, including with regard to use of AI tools and opt out options.

Posting Statement

Salesforce is an equal opportunity employer and maintains a policy of non‑discrimination with all employees and applicants for employment. What does that mean exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that’s inclusive, and free from discrimination. Know your rights: workplace discrimination is illegal. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications – without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.

In the United States, compensation offered will be determined by factors such as location, job level, job‑related knowledge, skills, and experience. Certain roles may be eligible for incentive compensation, equity, and benefits. Salesforce offers a variety of benefits to help you live well including: time off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and an employee stock purchasing program. More details about company benefits can be found at the following link: https://www.salesforcebenefits.com.

At Salesforce, we believe in equitable compensation practices that reflect the dynamic nature of labor markets across various regions. The typical base salary range for this position is $117,400 - $216,900 annually. The range represents base salary only, and does not include company bonus, incentive for sales roles, equity or benefits, as applicable.