Manager, Product Marketing Peripheral (REMOTE)

Cordis; Florida; Remote; USD 110,000 - 150,000; Full time

Job summary

Cordis, LLC in the United States seeks a Product Manager to lead the Selution peripheral endovascular portfolio within the US Marketing Downstream team. You will develop and execute marketing and launch strategies, drive demand generation, and collaborate with R&D, regulatory, clinical, and operations to commercialize products.

The role focuses on portfolio lifecycle management, market research, VOC insights, pricing strategy, and training the sales force.

Qualifications

• 8+ years of experience in product management or marketing.
• Bachelor’s degree in marketing, Business Administration, or related field; MBA preferred.
• Willingness to travel domestically and internationally, approx. 30%.

Responsibilities

• Oversee lifecycle management of the product portfolio, including positioning and pricing.
• Develop and execute integrated marketing campaigns to drive awareness and adoption.
• Lead product launch marketing activities with cross-functional teams.
• Collaborate with sales to train and enable the field teams.
• Conduct VOC and market research to guide strategy and product development.
• Monitor trends and competitive activity to inform planning.

Skills

Product management

Marketing

Medical device industry

Commercial awareness

Education

Bachelor’s degree in marketing / Business Administration

MBA (preferred)

Job description

Overview

When you join the team at Cordis, you become part of an inspiring mission to save lives, impacting millions of people and broadening access to life-saving cardiovascular and endovascular technology. As a global leader for over 60 years, we are dedicated to being the heart of innovation to transform cardiovascular care.

At Cordis, we're teammates, not just employees. We embrace an empowered and one-team culture where teammates are inspired to unleash their full potential. With diverse teams on a global scale, we believe the richness of our experiences and backgrounds enhances the careers of our teammates, the service to our customers, and ultimately, the lives of our patients.

If you love a challenge and are ready to have a direct, transformative and positive impact on the lives of millions, then Cordis is just the place for you.

We are the people behind the people who keep saving lives.

Responsibilities

We are seeking a results-driven Product Manager to join our US Marketing Downstream team, specializing in the management and growth of our Selution peripheral endovascular product portfolio. This role is responsible for developing and executing marketing and launch strategies, driving demand generation activities, and ensuring effective collaboration with cross-functional teams to deliver business results. This includes regional focus on product lifecycle management, product positioning, and partnership with upstream to support the creation of global launch materials, market research, customer need identification, and portfolio/strategic planning.

• Oversee the lifecycle management of assigned product portfolio, including product positioning, pricing strategy, and market launch initiatives.
• Identify opportunities to enhance the portfolio’s value proposition based on market trends, customer feedback, and competitive insights.
• Develop and execute integrated marketing campaigns to drive awareness, adoption, and utilization.
• Collaborate with the broader marketing team to create targeted content, promotional materials, and sales tools that align with strategic objectives while analyzing effectiveness of campaigns, providing recommendations for optimization.
• Partner with supply chain and operations teams to develop accurate demand forecasts and ensure alignment with business goals.
• Monitor inventory levels and adjust plans as needed to address market dynamics and customer demand.
• Lead product launch marketing activities, partnering with R&D, regulatory, clinical, and operations teams to ensure successful commercialization.
• Stay informed on industry trends, customer preferences, and competitive activity to inform strategic planning and portfolio decisions. Conduct VOC (Voice of Customer) activities to gather insights that guide marketing strategies and product development.
• Serve as the primary marketing liaison to the sales team, providing training, tools, and resources to support their success.
• Conduct regular field visits to gather insights, understand customer needs, and identify opportunities to improve sales effectiveness.
• Support and attend relevant industry conferences in line with the activities above.

Qualifications

• 8+ years of experience in product management or marketing experience in the medical device industry, preferably with a focus on cardiovascular and/or endovascular products.
• Bachelor’s degree in marketing, Business Administration, or a related field. MBA preferred. Combined education and experience will be considered.
• Ability to travel domestically and internationally, estimated 30% travel