Manager, Product Marketing Peripheral (REMOTE)

Cordis; Florida; On-site; USD 120,000 - 180,000; Full time

Job summary

Cordis is seeking a results-driven Product Manager for the US Marketing Downstream team to drive lifecycle management, product positioning, pricing, and market launches for the Selution peripheral endovascular portfolio.

You will develop integrated campaigns, collaborate with R&D, regulatory, and operations, and align with sales to fuel demand and utilization. Travel up to 30% is expected.

Qualifications

• Bachelor's degree in marketing, business or related field; MBA preferred.
• Travel up to 30% domestically and internationally as part of role.
• Experience in medical devices or cardiovascular/endovascular products is a plus.

Responsibilities

• Lead lifecycle management and product positioning for assigned portfolio.
• Develop and execute integrated marketing campaigns and launch strategies.
• Collaborate with upstream/downstream teams for global launch materials and market research.
• Create demand generation plans and sales enablement tools for field teams.
• Monitor campaigns and adjust plans based on performance insights.
• Engage in VOC activities to guide product development and portfolio decisions.

Skills

Product management

Marketing strategy

Cross-functional leadership

CRM systems

Data analysis

Excel / Pivot

Education

Bachelor's degree in Marketing/Business

MBA preferred

Tools

CRM software

MS PowerPoint

Marketing automation tools

Job description

When you join the team at Cordis, you become part of an inspiring mission to save lives, impacting millions of people and broadening access to life‑saving cardiovascular and endovascular technology. As a global leader for over 60 years, we are dedicated to being the heart of innovation to transform cardiovascular care.

At Cordis, we're teammates, not just employees. We embrace an empowered and one‑team culture where teammates are inspired to unleash their full potential. With diverse teams on a global scale, we believe the richness of our experiences and backgrounds enhances the careers of our teammates, the service to our customers, and ultimately, the lives of our patients.

If you love a challenge and are ready to have a direct, transformative and positive impact on the lives of millions, then Cordis is just the place for you.

We are the people behind the people who keep saving lives.

Responsibilities

We are seeking a results‑driven Product Manager to join our US Marketing Downstream team, specializing in the management and growth of our Selution peripheral endovascular product portfolio. This role is responsible for developing and executing marketing and launch strategies, driving demand generation activities, and ensuring effective collaboration with cross‑functional teams to deliver business results. This includes regional focus on product lifecycle management, product positioning, and partnership with upstream to support the creation of global launch materials, market research, customer need identification, and portfolio/strategic planning.

• Oversee the lifecycle management of assigned product portfolio, including product positioning, pricing strategy, and market launch initiatives.
• Identify opportunities to enhance the portfolio’s value proposition based on market trends, customer feedback, and competitive insights.
• Develop and execute integrated marketing campaigns to drive awareness, adoption, and utilization.
• Collaborate with the broader marketing team to create targeted content, promotional materials, and sales tools that align with strategic objectives while analyzing effectiveness of campaigns, providing recommendations for optimization.
• Partner with supply chain and operations teams to develop accurate demand forecasts and ensure alignment with business goals.
• Monitor inventory levels and adjust plans as needed to address market dynamics and customer demand.
• Lead product launch marketing activities, partnering with R&D, regulatory, clinical, and operations teams to ensure successful commercialization.
• Stay informed on industry trends, customer preferences, and competitive activity to inform strategic planning and portfolio decisions. Conduct VOC (Voice of Customer) activities to gather insights that guide marketing strategies and product development.
• Serve as the primary marketing liaison to the sales team, providing training, tools, and resources to support their success.
• Conduct regular field visits to gather insights, understand customer needs, and identify opportunities to improve sales effectiveness.
• Support and attend relevant industry conferences in line with the activities above.

Qualifications

• 8+ years of experience in product management or marketing experience in the medical device industry, preferably with a focus on cardiovascular and/or endovascular products.
• Bachelor’s degree in marketing, Business Administration, or a related field. MBA preferred. Combined education and experience will be considered.
• Ability to travel domestically and internationally, estimated 30% travel.

Preferred Qualifications

• Strong project management, decision making, and organizational skills.
• Excellent communication and presentation abilities.
• Proficiency in Microsoft Office applications including Excel, Pivot Tables, PowerPoint, as well as marketing tools and CRM systems.
• Analytic mindset with the ability to interpret data and translate insights into actionable strategies.
• Collaborative and team‑oriented approach.
• Entrepreneurial mindset with a focus on achieving measurable results.
• Ability to work in a fast‑paced, deadline‑driven environment.
• Builds and maintains long‑term relationships with high level surgical consultants, key strategic customers and regional sales teams to promote and support the core brands.

Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities. Cordis is proud to be an equal opportunity employer and is committed to providing equal opportunity for all teammates and applicants. At Cordis, our teammates all bring different strengths, experiences, and backgrounds, who share a passion for improving people's lives. Diversity not only includes race and gender identity, but also age, disability status, veteran status, sexual orientation, religion, and many other parts of one's identity. All our teammate's points of view are key to our success, and we believe inclusion is everyone's responsibility. Together, we strive to create and maintain working and learning environments that are inclusive, equitable and welcoming.