Manager-Product Marketing

Microchip Technology Inc; Chandler (AZ); On-site; USD 91,000 - 247,000; Full time

Job summary

Microchip Technology Inc. is seeking a seasoned Product Line Marketer for its Analog Power and Interface Business Unit in the United States. The role centers on LDO regulators and a broad power/interface IC portfolio, driving strategy and execution to grow the product line.

You will partner with engineering, sales, and customers to define requirements, craft go-to-market plans, forecast revenue, and manage product lifecycle to ensure competitive, profitable offerings.

Qualifications

• Bachelor’s degree in Electrical Engineering, Marketing, Business, or related field; Master’s degree preferred.
• 15+ years of experience in product marketing, product management, or technical marketing.
• Deep technical expertise in LDO products, architectures, and applications, with the ability to translate market and customer requirements into actionable product roadmaps.
• Demonstrated ability to develop and execute successful go-to-market strategies.
• Strong analytical skills with the ability to interpret data, forecast trends, and make informed business decisions.
• Excellent communication, presentation, and interpersonal skills.
• Proven ability to collaborate cross-functionally and build strong customer relationships.
• Willingness to travel as needed (up to 20%).

Responsibilities

• Define and LDO Product Strategy: Develop and implement product strategies and roadmaps to drive revenue growth in LDO product lines.
• Collaborate with Engineering Teams: Work with engineering teams to define product requirements and specifications.
• Engage with Customers: Build relationships with key customers and gather feedback.
• Develop Go-to-Market Plans: Create go-to-market plans, including pricing, messaging, and launches.
• Monitor Market Trends: Stay abreast of market trends and competitor activities.
• Plan Strategically: Forecast revenue and wafer starts and manage margins.
• Manage Product Lifecycle: Oversee pricing, margins, and inventory throughout lifecycle.
• Represent the Product Line: Attend events and meetings to gather market intelligence.

Skills

LDO products

Product marketing

Go-to-market strategy

Cross-functional collaboration

Customer relationship

Analytical skills

Education

Bachelor’s degree in Electrical Engineering

Master’s degree preferred

Job description

Are you looking for a unique opportunity to be a part of something great? Want to join a 17,000-member team that works on the technology that powers the world around us? Looking for an atmosphere of trust, empowerment, respect, diversity, and communication? How about an opportunity to own a piece of a multi-billion dollar (with a B!) global organization? We offer all that and more at Microchip Technology Inc.

People come to work at Microchip because we help design the technology that runs the world. They stay because our culture supports their growth and stability. They are challenged and driven by an incredible array of products and solutions with unlimited career potential. Microchip’s nationally-recognized Leadership Passage Programs support career growth where we proudly enroll over a thousand people annually. We take pride in our commitment to employee development, values-based decision making, and strong sense of community, driven by our Vision, Mission, and 11 Guiding Values; we affectionately refer to it as the Aggregate System and it’s won us countless awards for diversity and workplace excellence.

Our company is built by dedicated team players who love to challenge the status quo; we did not achieve record revenue and over 30 years of quarterly profitability without a great team dedicated to empowering innovation. People like you.

Visit our careers page to see what exciting opportunities and company perks await!

Job Description:

We are seeking a seasoned Product Line Marketer within the Analog Power and Interface Business Unit. The ideal candidate will have a strong background in linear drop out (LDO) regulator semiconductors and a proven track record of successful product line management. This role requires a strategic thinker with excellent negotiation skills who can drive product strategy and execution for our broad power and interface IC portfolio. In this pivotal role, you will define and execute the product strategy and roadmap for your product line, driving innovation and business growth. You will collaborate closely with engineering, sales, and customers to ensure our interface products meet market needs and deliver differentiated value. This is an excellent opportunity for a marketing professional with a passion for power technology and a proven track record in product line management.

Key Responsibilities:

• Define and LDO Product Strategy: Develop and implement product strategies and roadmaps to drive revenue growth in LDO product lines. Conduct market research and competitive analysis to identify trends, opportunities, and areas for product innovation and enhancement.
• Collaborate with Engineering Teams: Work closely with applications and architecture teams to define product requirements and specifications that meet customer needs and market demands. Ensure alignment between product development and market expectations.
• Engage with Customers: Build strong relationships with key customers to gather feedback, identify requirements, and ensure customer satisfaction. Identify and engage NPI beta clients, coordinate sampling, and collect actionable feedback to inform product development.
• Develop Go-to-Market Plans: Create comprehensive go-to-market plans, including product positioning, value-based pricing, messaging, and launch strategies. Partner with sales teams to promote the product line, gather market intelligence, and drive revenue growth.
• Monitor Market Trends: Stay abreast of market trends and competitor activities to identify new opportunities and potential threats. Use insights to inform product strategy and positioning.
• Plan Strategically: Forecast revenue and wafer starts, and manage product revenue and margins to achieve financial targets and support business growth.
• Manage Product Lifecycle: Oversee the entire product lifecycle, including pricing strategies, margin analysis, and inventory management. Ensure the product line remains competitive and profitable throughout its lifecycle.
• Represent the Product Line: Attend industry events, customer meetings, and internal reviews to advocate for the product line and gather market intelligence.

Requirements/Qualifications:

Qualifications:

• Bachelor’s degree in Electrical Engineering, Marketing, Business, or related field; Master’s degree preferred.
• 15+ years of experience in product marketing, product management, or technical marketing within the semiconductor or electronics industry.
• Deep technical expertise in LDO products, architectures, and applications, with the ability to translate market and customer requirements into actionable product roadmaps.
• Demonstrated ability to develop and execute successful go-to-market strategies.
• Strong analytical skills with the ability to interpret data, forecast trends, and make informed business decisions.
• Excellent communication, presentation, and interpersonal skills.
• Proven ability to collaborate cross-functionally and build strong customer relationships.
• Willingness to travel as needed (up to 20%).

Travel Time:

0% - 25%

Physical Attributes:

Hearing, Seeing, Talking, Works Alone, Works Around Others

Physical Requirements:

80% sitting, 10% standing, 10% walking, 100% inside

Pay Range:

We offer a total compensation package that ranks among the best in the industry. It consists of competitive base pay, restricted stock units, and quarterly bonus payments. In addition to these components, our package includes health benefits that begin day one, retirement savings plans, and an industry leading ESPP program with a 2 year look back feature. Find more information about all our benefits at the link below:Benefits of working at Microchip

The annual base salary range for this position, which could be performed in the US, is $91,000 - $247,000. Range is dependent on numerous factors including job location, skills and experience.

Microchip Technology Inc is an equal opportunity/affirmative action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law.

For more information on applicable equal employment regulations, please refer to the Know Your Rights: Workplace Discrimination is Illegal Poster.