Manager, Paid Social - Beauty

Adelphi Group; New York (NY); Hybrid; USD 50,000 - 95,000; Full time

Job summary

Beauty Co-Lab, part of Omnicom Media Group, seeks an experienced Paid Social Specialist to manage large-budget awareness and lower funnel campaigns across Meta, Pinterest, and TikTok. You will oversee launch processes, optimize live campaigns, and ensure billing workflows are efficient and accurate.

The role requires strong communication with clients, a detail-oriented mindset, and the ability to multi-task in a fast-paced agency environment. Hybrid in-office expectation applies.

Qualifications

• Full-funnel paid social experience across Meta, Pinterest, and TikTok.
• Strong lower funnel paid social proficiency with ability to optimize for conversions/sales/leads.
• Budget management and billing process rigor.

Responsibilities

• Manage large-budget awareness and lower funnel paid social campaigns across multiple platforms.
• Oversee campaign launch from planning to live optimization; hands-on role.
• Oversee billing processes with templates and efficient workflows.

Skills

Full-funnel paid social

Meta ads

Pinterest ads

TikTok ads

Budget optimization

Client communication

Billing processes

Job description

Agency:

Omd

Job Function:

Media

Job Subfunction:

Performance Media

Job Description:

Beauty Co-Lab (BCL) is a bespoke Omnicom Media Group unit for L’Oréal USA delivering an industry-leading agency solution that drives business growth and transformation.

With deep expertise in data and technology, we deliver audience first, full-funnel and omni-channel strategies to deliver against L’Oréal’s mission: Create the Beauty that moves the world.

For over a century, L’Oréal has devoted its energy, innovation, and scientific excellence solely to one vocation: Creating Beauty with a main goal of offering each and every person around the world the best of beautyin terms of quality, efficacy, safety, sincerity and responsibility to satisfy all beauty needs and desires in their infinite diversity.

At Beauty Co-Lab, our mission is to co-create what’s next and our team of beauty champions and media challengers possess modern media, commerce, and analytics skillsets to keep pace with the rapidly changing ecosystem and reflect the wonderful diversity of the consumers and communities we serve. We are passionate about beauty, media, data, and technology.

Key Responsibilities

• Manage large-budget awareness and lower funnel paid social campaigns across multiple platforms
• Oversee campaign launch process from planning, buying, QA, and optimizing once live. This is a hands-on keys role.
• Oversee billing processes with strong rigor and attention to detail, including building billing templates and creating efficient internal billing workflows
• Multi-task effectively while managing multiple projects and client accounts simultaneously
• Execute hands-on campaign management and optimization across all major social platforms
• Communicate campaign performance, strategies, and recommendations clearly to clients
• Work in a dynamic, fast-paced environment where priorities and budgets may shift frequently

Must-Have Requirements

• Must have full-funnel paid social experience across Meta, Pinterest, and TikTok
• Strong lower funnel paid social proficiency with demonstrated ability to optimize for conversions, sales, or leads
• Campaign management and budget optimization
• Excellent communication and client-facing skills – you must be articulate, well-spoken, and able to clearly present strategic recommendations
• Budget management expertise with strong attention to billing processes and financial rigor
• Detail-oriented mindset with ability to thrive in fast-paced, high-pressure environments
• Exceptional soft skills – ability to build strong client relationships and communicate effectively throughout the day

Nice-to-Have Requirements

• Beauty category experience
• TikTok Shop experience
• Reddit Shopping experience
• Previous experience with large-scale brand awareness campaigns

#LI-ES1

#LI-NR1

50000 to 95000

To the extent permissible by local law, Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager.

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