Manager, Paid Social

TieTalent; New York (NY); On-site; USD 60,000 - 140,000; Full time

Job summary

A leading company in media investment is seeking a Manager for Paid Social in New York. This role involves managing clients' paid social marketing initiatives, mentoring team members, and developing integrated strategies to enhance campaign performance. The ideal candidate has a solid record in account management and a passion for media strategy.

Benefits

Competitive medical, vision, and dental insurance

Significant paid time off

Preferential partner discounts

Employee mental health awareness days

Qualifications

• 3+ Years experience planning/buying across platforms like Facebook, Instagram, Twitter, Pinterest, and TikTok.
• Demonstrated ability in using paid media strategy effectively.
• Experience in managing and mentoring team members.

Responsibilities

• Develop forecasts and campaign strategies using input from senior team members.
• Monitor and evaluate social campaign performance analytics.
• Contribute to business reviews and new business efforts.

Skills

Analytical skills

Communication

Organization

Leadership

Education

Bachelor's Degree in Business, Analytics, Marketing, Communications, or Advertising

Job description

Description
Position at GroupM
** Please note this role is on-site based in Los Angeles or New York offices only **
Role Summary & Impact
As a Manager, Paid Social, you will be responsible for the operational management of a client's paid social marketing initiatives. You will manage the less expert team members and focus increasingly on strategy development for the dedicated account(s).
Key Responsibilities

• Develop forecasts and plans, using input from your Director and Account Director.
• Understand the client's product and their marketing objectives and goals to define a campaign strategy and deliverable plans.
• Work closely with other internal departments to develop fully integrated social campaigns.
• Monitor, track and evaluate campaign performance analytics, based on critical client metrics.
• Deliver monthly client reports.
• Think creatively and develop tools and creative tactics to improve efficiencies.
• Actively contribute to business reviews, corporate initiatives, automation projects, process changes and rollouts as well as new business efforts.
• Create, or assist in creating, POVs, standard methodologies, and key process documentation.

Description
Position at GroupM
** Please note this role is on-site based in Los Angeles or New York offices only **
Role Summary & Impact
As a Manager, Paid Social, you will be responsible for the operational management of a client's paid social marketing initiatives. You will manage the less expert team members and focus increasingly on strategy development for the dedicated account(s).
Key Responsibilities

• Develop forecasts and plans, using input from your Director and Account Director.
• Understand the client's product and their marketing objectives and goals to define a campaign strategy and deliverable plans.
• Work closely with other internal departments to develop fully integrated social campaigns.
• Monitor, track and evaluate campaign performance analytics, based on critical client metrics.
• Deliver monthly client reports.
• Think creatively and develop tools and creative tactics to improve efficiencies.
• Actively contribute to business reviews, corporate initiatives, automation projects, process changes and rollouts as well as new business efforts.
• Create, or assist in creating, POVs, standard methodologies, and key process documentation.

Requirements

• Bachelor's Degree in Business, Analytics, Marketing, Communications,
• Advertising; OR equivalent professional work experience.
• 3+ Years experience planning/buying across all platforms, such as Facebook, Instagram, Twitter, Pinterest, and TikTok.
• A solid record in growing account scale and success and delivering great customer experiences through your working relationships on the client side.
• Desire to manage and mentor junior members of a team, prior experience as a manager a plus.
• Demonstrated ability to use paid media strategy to complement earned media campaigns and meet business objectives.
• Excellent verbal and written skills; exceptional organizational skills, multi-tasking capabilities, and attention to detail.

Life at GroupM
Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we're just as committed to employee growth as we are to responsible media investment. GroupM employees can tap into the global GroupM & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.
GroupM is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we've adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
GroupM is WPP's media investment group and the world's leading media investment company with a mission to shape the next era of media where advertising works better for people. The company is responsible for more than $60 billion in annual media investment, as measured by the independent research bureau COMvergence. Through its global agencies Mindshare, Wavemaker, EssenceMediacom, and T&Pm, and cross-channel performance (GroupM Nexus), data (Choreograph), entertainment (GroupM Motion Entertainment) and investment solutions, GroupM leverages a unique combination of global scale, expertise, and innovation to generate sustained value for clients wherever they do business. Discover more at
GroupM provides equal employment opportunities to applicants and employees without regard to race; color; sex; gender identity; sexual orientation; religious practices and observances; national origin; pregnancy, childbirth, or related medical conditions; status as a protected veteran or spouse/family member of a protected veteran; or disability.
GroupM is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with GroupM, please send an e-mail to GroupM Leave Administration at (email protected) or call [phone] and let us know the nature of your request and your contact information.
The base salary for this position at the time of this posting may range from $60,000 to $140,000. Individual compensation varies based on job-related factors, including business needs, experience, level of responsibility and qualifications. We offer a competitive benefits package, please visit for more details.
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