Manager of Resident Retention - (Remote) Texas

Berkshire Farm Center & Services for Youth; Texas; Remote; USD 50,000 - 65,000; Full time

Job summary

A leading company is seeking a Manager of Resident Retention to enhance lease renewals and manage social media for multiple communities. The role involves engaging with residents, collaborating with marketing, and ensuring customer satisfaction. Ideal candidates should have experience in leasing, strong communication skills, and proficiency in Microsoft Office. Join us to contribute to our commitment to diversity and inclusion while promoting health and wellness.

Qualifications

• Minimum 2 years in leasing or property management within multifamily residential real estate.

Responsibilities

• Lead efforts to optimize lease renewals for multiple communities.
• Manage social media content and resolve resident concerns.
• Coordinate resident events and promote Berkshire Perks Program.

Skills

Communication

Social Media Knowledge

Education

High School diploma or equivalent

Tools

Microsoft Office

Job description

The Manager of Resident Retention will lead efforts to optimize lease renewals for multiple (5+) assigned communities, manage social media content for each community, and partner with property management and other functional areas to resolve resident concerns, providing excellent customer service.

Responsibilities include, but are not limited to:

1. Lease Renewals / Social Media
2. Proactively engage with residents with upcoming lease expiration dates to negotiate and secure lease renewals.
3. Execute weekly renewal messaging to residents with expiring leases.
4. Draft, review, and execute all lease renewals, ensuring inclusion of required items such as updated pet records, parking charges, and renter's insurance.
5. Partner with marketing to develop and launch social media content for assigned properties.
6. Serve as an active “Social Media Ambassador” for Berkshire and assigned communities.
7. Monitor resident and prospect ratings and reviews on social media platforms; identify and summarize themes; communicate to Property Manager and leadership.
8. Collaborate with marketing, property management, and other teams to develop strategies to drive positive reviews and minimize negative feedback.
9. Coordinate and host resident events, gather feedback, and suggest improvements.
10. Promote Berkshire Perks Program within communities.
11. Assist residents via phone, email, and in person, ensuring satisfaction and timely resolution of issues.
12. Understand and support the Customer Satisfaction Program to meet score goals.
13. Maintain knowledge of market conditions, competitors, and trends; contribute ideas for marketing and resident satisfaction improvements.
14. Escalate issues to appropriate authorities when necessary.
15. Maintain professionalism and adhere to all relevant laws and policies.

Customer Service

1. Draft and send resident communications, ensuring adherence to branding standards and grammatical accuracy.
2. Respond promptly to emails and messages from the customer service line.

Marketing / Brand Awareness

1. Monitor local market conditions and competitor communities.
2. Collaborate on revenue management strategies.
3. Highlight ESG initiatives and use email campaigns for marketing.

Administrative

1. Use tact and discretion in all communications.
2. Maintain timely responses to emails, voicemails, and messages.
3. Assist in preparing reports, surveys, and managing feedback data.
4. Attend meetings and training sessions; adhere to company policies.
5. Accurately record time worked and maintain equipment and supplies.

General

1. Stay informed about marketing campaigns and occupancy goals.
2. Perform additional duties as assigned and provide backup coverage as needed.
3. Uphold Berkshire’s core values and behavioral standards.

Qualifications / Requirements

1. High School diploma or equivalent preferred.
2. Minimum 2 years in leasing or property management within multifamily residential real estate.
3. Proficiency in Microsoft Office and internet use.
4. Strong communication skills and social media knowledge.

Berkshire Residential offers comprehensive programs promoting health and wellness. Visit our website for full details. We are an equal opportunity employer, committed to diversity and inclusion.