Manager, Marketing Science

DAC Group / Louisville Inc.; Louisville (KY); Hybrid; USD 90,000 - 120,000; Full time

Benefits offered by this job

Health benefits

Paid time off (PTO)

Parental leave

Retirement savings plans

Professional development

Job summary

DAC Group seeks a Manager, Marketing Science (Proove Intelligence division) to analyze digital campaigns and provide optimization insights for key clients. You will develop dashboards and reports, ensure data accuracy, and collaborate with media and account teams to drive performance across SEO, SEM, and programmatic channels.

You will leverage Google Analytics, Adobe Analytics, Tableau, and SQL in a dynamic digital media agency environment, communicating complex data clearly to stakeholders and

Qualifications

• Bachelor's degree in a quantitative field such as statistics, mathematics, economics, or business analytics.
• At least 5+ years of experience in data analysis, digital marketing, or a related field.
• Experience with analytics and statistics tools such as Google Analytics, Adobe Analytics, Qlik Sense, Tableau, Snowflake, and BigQuery.
• Familiarity with digital marketing channels (SEO, SEM, Programmatic, social).
• Strong analytical and problem-solving skills with ability to explain data clearly.

Responsibilities

• Analyze digital campaigns' performance using analytics tools to deliver actionable insights.
• Develop dashboards, reports, and visualizations for internal and external stakeholders.
• Verify data accuracy and tracking implementations to ensure reliable reporting.
• Stay current with industry trends to improve data-driven decision making.
• Collaborate with marketing teams to identify optimization opportunities and present findings.

Skills

Python

R

SQL

Statistics

Communication

Education

Bachelor's degree in statistics / mathematics / economics / business analytics

Tools

Google Analytics

Adobe Analytics

Qlik Sense

Tableau

Snowflake

BigQuery

Job description

Move Your Career Forward with DAC as a Manager, Marketing ScienceWho We AreWe are DAC—a global full-funnel performance media agency dedicated to delivering transformative results. With expertise spanning SEO, paid media, creative production, analytics, and local optimization, we combine the brightest minds with innovative technology to deliver seamless, forward-thinking strategies. Powered by AI, data, and creative ingenuity, we deliver integrated campaigns that engage customers at every touchpoint—from global audiences to individual store locations.Position SummaryProove Intelligence, a division of DAC Group, is seeking a talented Manager, Marketing Science to join our growing team of professionals. As a Manager, Marketing Science, you will be responsible for analyzing and providing recommendations to optimize digital campaigns across various channels for a select group of key clients. You will work closely with the digital media and account teams to deliver insights that help our clients achieve and exceed their marketing objectives.What You’ll DoAnalyze digital campaigns' performance using various analytics and statistics tools to deliver insights and recommendations.Develop dashboards, reports, and visualizations to communicate insights and performance metrics to internal and external stakeholders.Working with the media and account teams, verify ongoing accuracy of reporting metrics, correct tracking pixel implementation, etc. to ensure accuracy and reliability of data.Stay current with industry trends and best practices in digital marketing and data analytics to improve data-driven decision-making.Collaborate with digital marketing teams to identify and develop new performance optimization strategies.Actively participate in the development and delivery of presentations and reports to clients.Perform ad hoc analyses based on client business realities and/or media hypotheses.What You BringBachelor's degree in a relevant field such as statistics, mathematics, economics, or business analytics.At least 5+ years of experience in data analysis, digital marketing, or a related field.Experience with analytics and statistics tools, such as Google Analytics, Adobe Analytics, Qlik Sense, Tableau, Snowflake, and BigQueryFamiliarity with digital marketing channels such as SEO, SEM, Programmatic, and social media marketing.Knowledge of programming languages such as Python, R, and SQLStrong analytical and problem-solving skills with the ability to think strategically and creatively.Excellent communication and presentation skills with the ability to explain complex data in a clear and concise manner.Experience working in a dynamic, digital media agency environment is highly desirable.What You’ll GetProfessional Growth: Work with top-tier clients and cutting-edge tools in the performance marketing industry.Collaborative Culture: Be part of a global organization that values curiosity, transparency, and innovation.Competitive Benefits:Competitive salary and comprehensive health benefits.Generous PTO, wellness initiatives and parental leave.Retirement saving plans.Opportunities for continued learning and professional development.A supportive, collaborative, and casual work environment.How We WorkThis role requires three in-office days per week. Fully remote work is not available for this position.This description has been designed to indicate the general nature and level of work performed by employees within this position. The actual duties, responsibilities, and qualifications may vary based on assignment or group. DAC is an equal opportunity employer, committed to providing equal employment opportunities to all employees and applicants without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, disability, or any other basis prohibited by applicable federal, provincial, or municipal law. If you require an accommodation in any aspect of the selection process, please reach out to [e-mail] DAC we celebrate your contributions, provide you with opportunities, and support your total well-being. Our offerings include health, vision, dental, life, disability, financial, and retirement benefits, as well as paid leave, professional development, tuition assistance, work-life programs, and employee assistance support. Full-time employees are eligible to participate in the DAC benefit programs.Salary at DAC is determined by various factors, including but not limited to location, the individual’s particular combination of education, knowledge, skills, competencies, and experience, as well as contract-specific affordability and organizational requirements.