Manager, Marketing Operations & AI

Flywheel; Baltimore (MD); On-site; USD 90,000 - 120,000; Full time

Benefits offered by this job

Competitive rewards package

Office hubs worldwide

Paid time off and holidays

Learning and development opportunities

Parental leave and benefits

Volunteering opportunities

Job summary

Flywheel is seeking a Manager, Marketing Operations & AI to optimize our GTM tech stack and data-driven processes. You will partner with Sales, Marketing and RevOps to implement AI-enabled automation, ensure data integrity across HubSpot and Salesforce, and drive scalable campaigns.

You'll build AI workflows, lead scoring, and reporting while aligning marketing signals with sales actions to accelerate growth for our digital commerce platforms.

Qualifications

• 3+ years of hands-on Sales or Marketing Operations experience.
• Expert-level HubSpot (Marketing Hub), Salesforce, and AI knowledge.
• Experience deploying AI-powered automation across GTM workflows (lead routing, enrichment, follow-ups, task creation).
• CRM integrations (Salesforce) experience and data hygiene/quality focus.
• Experience with AI for pipeline analysis, forecasting support, and deal risk identification.

Responsibilities

• Support, optimize, and troubleshoot various Sales tooling & its AI capabilities.
• Build, maintain, and optimize AI workflows, lead flows, and scoring frameworks.
• Maintain integrations between HubSpot, Salesforce, and other tools for data accuracy.
• Enable AI-supported campaign execution by aligning marketing signals with sales actions.
• Partner with Marketing & Demand Generation teams to support campaign execution.
• Work with RevOps to build performance reporting, including pipeline attribution and ROI analysis.
• Assist with data hygiene projects across various data sources.
• Identify opportunities for process improvements and automation across Sales.
• Partner with Sales Operations to align on lead routing, qualification, and reporting.

Skills

HubSpot (Marketing Hub)

Salesforce

AI automation

Lead routing

Data integration

BI/reporting

SQL / Python

Git

Job description

Agency

Flywheel

Job Function

Account Management and Growth

Job Subfunction

Growth

Job Description

About Flywheel

Flywheel's suite of digital commerce solutions accelerate growth across all major digital marketplaces for the world's leading brands. We give clients access to near real-time performance measurement and improve sales, share, and profit. With teams across the Americas, Europe and APAC, we offer a career with real impact, endless growth opportunities and the support you need to be the best you can be.

The Opportunity

We're looking for an Manager, Marketing Operations & AI to join our team as part of our Sales function. This role will play a critical role in optimizing our sales AI-powered technology stack & it’s integrations, supporting Sales team pipeline campaigns, and enabling data-driven decision-making across the revenue organization.

This role requires significant experience with Salesforce, HubSpot (Marketing & Sales Hub), other GTM technologies, and the ability to partner with sales, marketing and RevOps stakeholders to drive operational excellence. This is an exciting opportunity for a detail-oriented, tech-savvy individual who is passionate about building scalable processes, leveraging AI, and bridging the gap between sales & marketing. You’ll have the chance to shape how we utilize tools, data, and AI-automation to accelerate growth.

What You Will Do

In this role, you’ll support and enhance our Sales support infrastructure to ensure the effectiveness of our demand generation and revenue programs. Responsibilities include:

• Support, optimize, and troubleshoot various Sales tooling & it’s AI capabilities, ensuring team members can work effectively.
• Build, maintain, and optimize AI workflows, lead flows, and scoring frameworks to improve funnel health.
• Maintain integrations between HubSpot, Salesforce, and other tools to ensure data accuracy and consistency.
• Enable AI-supported campaign execution by aligning marketing signals with sales actions.
• Partner with the Marketing & Demand Generation teams to support campaign execution
• Work with RevOps to build performance reporting, including pipeline attribution and ROI analysis.
• Assist with data hygiene projects across various data sources, ensuring accurate lead, contact, and account information.
• Identify opportunities for process improvements and automation across the Sales function.
• Partner with Sales Operations to align on lead routing, qualification, and reporting.

Who You Are

3+ years of hands-on Sales or Marketing Operations experience, with expert-level HubSpot (Marketing Hub), Salesforce, and AI knowledge.

Proven ability to deploy AI-powered automation across GTM workflows (lead routing, enrichment, follow-ups, task creation), CRM integrations (Salesforce), and Sales engagements.

Experience using AI for pipeline analysis, forecasting support, and deal risk identification

Deep understanding of lead management, scoring, routing, and pipeline development.

Experience with BI/reporting tools is a plus.

Experience with basic coding/scripting (SQL, Python, Javascript, APIs (Postman), Version Control (Git) is a plus.

Strong written and verbal communication skills to effectively collaborate internally with colleagues and externally with clients.

Team player with a genuine desire to contribute to the overall success of the entire team.

Flywheel Commerce Network is committed to fair and equitable compensation practices. Actual compensation packages are based on several factors that are unique to each candidate, including but not limited to skill set, depth of experience, certifications, and specific work location.

$65,000 CAD - $80,000 CAD - This position is commission eligible.

Working at Flywheel

We are proud to offer all Flywheelers a competitive rewards package and unparalleled career growth opportunities and a supportive, fun and engaging culture.

We have office hubs across the globe where team members can go to feel productive, inspired, and connected to others - team members go into Hub Offices 3x a week

• Competitive paid time off, including annual leave plus paid public holidays
• Great learning and development opportunities
• Benefits that help you live your best life
• Parental leave and benefits
• Volunteering opportunities
• If you’re looking to connect with teammates on a topic of inclusion and identity, chances are there’s an ERG for that.

So you know: The hired candidate will be required to complete a background check

The Interview Process

Every role starts the same, an introductory call with someone from our Talent Acquisition team. We will be looking for company and values-fit as well as your professional experience; there may be some technical role-specific questions during this call.

Every role is different after the initial call, but you can expect to meet several people from the team 1:1 and there might be further skill assessments in the form of a Take Home Assignment/Case Study Presentation or Pair Programming/Live Coding exercise depending on the role. In your initial call, we will walk you through exactly what to expect the process to be.

Inclusive Workforce

Flywheel Commerce Network’s goal is to create a culture where all individuals of all backgrounds feel comfortable in bringing their authentic selves to work. We want all people to feel included and empowered to contribute fully to our vision and goals. Flywheel Commerce Network is an Equal Opportunity Employer and participates in E-Verify. All applicants will receive fair consideration for employment. We do not discriminate based upon race, color, religion, sex, sexual orientation, age, marital status, gender identity, national origin, disability, or any other applicable legally protected characteristics in the location in which the candidate is applying.

If you have any accessibility requirements that would make you more comfortable during the application and interview process, please let us know at [e-mail] so that we can support you.

For more information about what data we collect and how we use it, please refer to our Privacy Policy.

We leverage AI technology to streamline our hiring workflow, though all candidate decisions are made by our Talent Acquisition Team. This position is for an existing vacancy.

We will process your personal data in accordance with our Recruitment Privacy Notice.

Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice

For US Job Seekers

It is the policy of Omnicom and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F.

$65,000 CAD - $80,000 CAD - This position is commission eligible.