Manager, Marketing Insights

Fox News Media; New York (NY); On-site; USD 128,000 - 144,000; Full time

Job summary

Fox News Media is seeking a data-driven Manager, Marketing Insights to turn subscriber data into actionable strategies for acquisition, retention, and engagement across Fox platforms. You will own reporting on acquisition, churn, and plan mix, build dashboards, and partner with Marketing to evaluate campaigns and offers.

The role requires strong SQL, proficiency with Looker/Tableau/Power BI, excellent communication, and experience with subscription metrics in media or streaming environments; a

Qualifications

• Experience in marketing analytics, subscription/growth analytics, or a related quantitative/reporting role.
• Strong SQL skills with joins, aggregations, and CTEs against large datasets.
• Familiarity with BI tools (Looker, Tableau, Power BI) and Excel/Google Sheets.
• Bachelor's degree in a quantitative field or equivalent experience.

Responsibilities

• Serve as a key strategist for marketing, acquisition, win-back, and retention efforts, turning data insights into concrete recommendations on offers, timing, and targeting.
• Own recurring reporting on subscriber acquisition, retention, churn (voluntary and involuntary), and cancellations.
• Build and maintain dashboards tracking key subscription metrics (churn rate, cancel rate, plan mix).
• Partner with Marketing to analyze campaign performance across channels and connect spend to subscriber outcomes.
• Conduct cohort analysis to identify trends by channel, offer, plan type, and tenure.
• Investigate drivers behind churn and flag actionable takeaways to stakeholders.
• Translate data into clear summaries and recommendations for marketing and cross-functional teams.
• Maintain recurring reporting processes to reduce manual work and improve accuracy.

Skills

SQL

Marketing analytics

Subscription metrics

Churn analysis

Data storytelling

Excel/Sheets

Communication

Education

Bachelor's degree in a quantitative field

Tools

Looker

Tableau

Power BI

Excel

Job description

OVERVIEW OF THE COMPANY

Fox News Media FOX News Media operates the FOX News Channel (FNC), FOX Business Network (FBN), FOX News Digital, FOX News Audio, FOX News Books, the direct-to-consumer digital streaming services FOX Nation and FOX News International and the newly announced platform FOX Weather. Currently the number one network in all of cable, FNC has also been the most watched television news channel for 20 consecutive years, while FBN currently ranks among the top business channels on cable. Owned by FOX Corporation, FOX News Media reaches 200 million people each month.

JOB DESCRIPTION

FOX is looking for a strategic and analytical Manager, Marketing Insights to join our team. In this role, you will leverage data and analytics to support subscriber acquisition, retention, and engagement strategies. The ideal candidate is a collaborative problem-solver who can turn data into actionable business insights.

A SNAPSHOT OF RESPONSIBILITIES

• Serve as a key strategist for marketing, acquisition, win-back, and retention efforts, turning data insights into concrete recommendations on offers, timing, and targeting
• Own recurring reporting on subscriber acquisition, retention, churn (voluntary and involuntary), and cancellations
• Build and maintain dashboards tracking key subscription metrics (churn rate, cancel rate, plan mix, etc.)
• Partner with Marketing to analyze campaign performance across channels and connect marketing spend to downstream subscriber acquisition and retention
• Conduct cohort analysis to identify trends by acquisition channel, offer, plan type, and tenure
• Investigate drivers behind churn and cancellation trends and flag actionable takeaways to stakeholders
• Translate data into clear, digestible summaries and recommendations for marketing and cross-functional stakeholders
• Maintain and improve recurring reporting processes to reduce manual work and improve accuracy
• Flag data quality issues or tracking gaps to Data Engineering/Analytics Engineering partners

WHAT YOU WILL NEED

• Experience in marketing analytics, subscription/growth analytics, or a related quantitative/reporting role
• Strong SQL skills required — able to independently write queries involving joins, aggregations, and CTEs against large datasets; this is a must-have
• Marketing intuition — an interest in and feel for how acquisition channels, campaigns, and offers affect subscriber behavior, not just the ability to pull numbers
• Experience analyzing or reporting on subscription/lifecycle metrics (acquisition, churn, cancellations, retention) a plus
• Comfort working in a BI/visualization tool (Looker, Tableau, Power BI, or similar)
• Strong Excel/Google Sheets skills for ad hoc analysis
• Good communication skills — able to explain data findings clearly to non-technical stakeholders
• Experience with using AI tools such as Claude, ChatGPT, or Cursor
• Familiarity with subscription billing platforms (e.g., Recurly, Zuora, Stripe Billing)
• Understanding of marketing attribution
• Prior experience in media, streaming, publishing, or another content subscription business
• Bachelor's degree in a quantitative field (Statistics, Economics, Math, Business Analytics) or equivalent practical experience

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, gender identity, disability, protected veteran status, or any other characteristic protected by law. We will consider for employment qualified applicants with criminal histories consistent with applicable law.

Pursuant to state and local pay disclosure requirements, the pay rate/range for this role, with final offer amount dependent on education, skills, experience, and location is $128,000.00-144,000.00 annually. This role is also eligible for various benefits, including medical/dental/vision, insurance, a 401(k) plan, paid time off, and other benefits in accordance with applicable plan documents. Benefits for Union represented employees will be in accordance with the applicable collective bargaining agreement.