Manager, Marketing, Communications and External Affairs

Longwood University; New York (NY); On-site; USD 75,000 - 95,000; Full time

Benefits offered by this job

Comprehensive benefits package

Generous PTO

Free on-site parking

Job summary

Longwood University is seeking a Manager of Marketing, Communications and External Affairs to drive strategic development and execution of marketing initiatives, media relations, and funder engagement. The role ensures consistent brand messaging, elevates visibility, and builds relationships with media, community partners, and funders.

Responsibilities include leading campaigns, managing communications, and producing reports while guiding a team across departments.

Qualifications

• 3-5 years of nonprofit marketing, communications or public relations experience.
• Bachelor’s degree in Marketing, Communications or Public Relations.
• Strong writing, editing, public speaking and interpersonal skills.
• Proficiency with digital marketing platforms, CMS and analytics tools.
• Experience with media relations, branding and stakeholder engagement.
• Ability to lead teams and manage multiple projects under tight deadlines.

Responsibilities

• Develop and manage integrated marketing campaigns and digital content strategies.
• Lead internal and external communications, media outreach and executive messaging.
• Ensure public-facing communications are polished and brand-aligned.
• Maintain relationships with media, community partners and public officials.
• Support external affairs initiatives including advocacy and public engagement.
• Oversee production of reports, newsletters and promotional materials.
• Track performance metrics and analyze data to inform strategy.

Skills

Marketing

Public Relations

Content Creation

Writing Editing

Digital Analytics

Stakeholder Engagement

Education

Bachelor's degree

Tools

Canva

Adobe Creative Suite

Job description

Manager, Marketing, Communications and External Affairs

The Manager, Marketing, Communications and External Affairs is responsible for the strategic development and execution of marketing initiatives, media relations, internal and external communications, and funder engagement. This role ensures consistent brand messaging, drives public awareness, and builds strong relationships with community, media, and funders to advance the mission and visibility of the organization.

Job Responsibilities:

• Develop and manage integrated marketing campaigns and digital content strategies.
• Lead internal and external communications, including media outreach, crisis communications, and executive messaging.
• Ensures all public-facing communications are polished, accurate, and brand-aligned.
• Maintain relationships with media, community partners, and public officials.
• Support external affairs initiatives including advocacy and public engagement.
• Oversee the production of reports, newsletters, and promotional materials.
• Track performance metrics and analyze marketing data to inform strategy.

Job Requirements:

• 3-5 years of experience in Marketing, Communications, Public Relations or related field at a non-profit organization.
• Bachelor’s degree in Marketing, Communications, Public Relations or related field.
• Strong writing, editing, public speaking, and interpersonal skills.
• Proficiency with digital marketing platforms, content management systems, and analytics tools.
• Experience working with diverse audiences and a commitment to equity and inclusion.
• Familiarity with media relations, branding, and stakeholder engagement.
• Ability to lead teams and manage multiple projects under tight deadlines.
• Strong ability to manage competing priorities and shifting deadlines with flexibility.
• Familiarity with media relations, press release writing, crisis communications, and stakeholder messaging.
• Understanding of how to segment audiences and tailor messaging across demographics and platforms.
• Familiarity with editorial planning, content calendars, copywriting, and multimedia storytelling.
• Strong organizational skills to oversee timelines, teams, vendors, and deliverables simultaneously.
• Ability to build relationships with media outlets and secure earned coverage.
• Competency in design tools (e.g., Canva, Adobe Creative Suite)
• Skilled in working across departments to support communications needs and unify messaging.

Full-Time, 35 hours per week

On-site role with occasional travel required

Pay range: $75,000.00 - $95,000.00 annually

Comprehensive benefits package, generous PTO, and free on-site parking at our main office