Strategic Pursuit Manager

WSP in the U.S.; Valhalla (NY); On-site; USD 85,000 - 120,000; Full time

Benefits offered by this job

Medical benefits

Dental benefits

Vision benefits

Retirement savings

Job summary

WSP in the U.S. is looking for a Marketing Manager to lead marketing and communications initiatives in New York. The role requires 7-10 years of experience, specifically in the Engineering or Architecture sectors. Responsibilities include managing the entire marketing life cycle, developing strategies, and maintaining client relationships. The position offers a flexible work model and comprehensive benefits, ensuring support for employee health and financial stability throughout their career.

Qualifications

• 7-10 years of experience in the Engineering/Architecture industry.
• Proven ability to manage complex deliverables.
• Commitment to continuous learning and industry trends.

Responsibilities

• Provide leadership for marketing efforts related to proposals and qualifications.
• Manage the life cycle of pursuits from capture planning through interview.
• Ensure high-quality communications for technical and non-technical audiences.

Skills

Marketing and communications principles

Strong written and verbal skills

Analytical and organizational skills

Collaboration with cross-functional teams

Education

Bachelor’s degree in Marketing or Communications

Post‑graduate education preferred

Job description

Job Description

WSP is seeking a Marketing Manager to support and advance strategic marketing and communications initiatives in our New York City or Valhall. This role provides leadership in developing high‑quality marketing deliverables, strengthening client and internal relationships, and driving excellence in communications that support project pursuits, brand positioning, and business growth.

Responsibilities

• Provide leadership for marketing efforts related to proposals, qualifications, interviews, and client‑facing materials.
• Manage the full life cycle of pursuits from capture planning through interview and post‑submission activities.
• Develop win strategies and themes, draft persuasive content, edit and integrate contributions from subject matter experts (SMEs), and ensure brand consistency.
• Develop work plans and manage marketing activities within established schedules.
• Coordinate input and align deliverables across sales, marketing, finance, legal, product, and technical teams.
• Manage the review process, including color team reviews, finalize deliverables, and oversee compliant and timely submissions.
• Coach and prepare technical teams and presenters for client interviews and presentations.
• Ensure high‑quality written, verbal, and visual communications tailored to both technical and non‑technical audiences.
• Collaborate effectively with technical teams, leadership, and business partners to deliver integrated and differentiated marketing solutions.
• Build and maintain strong internal relationships and external client relationships that support business development efforts.
• Stay current on marketing best practices, emerging trends, and innovative tools or approaches.
• Mentor and support the professional development of junior marketing staff.

Qualifications

• 7‑10 years of experience, preferably in the Engineering/Architecture industry.
• Bachelor’s degree in Marketing, Communications, or a related field (or equivalent experience).
• Post‑graduate education (graduate coursework, Master’s degree, or PhD) preferred.
• Professional certifications and enhancing credentials are a plus.

Professional Experience & Skills

• Well‑developed knowledge of state‑of‑practice marketing and communications principles, with exposure to innovative and emerging approaches.
• Strong written, verbal, and presentation skills.
• Demonstrated ability to manage complex deliverables using sound analytical and organizational skills.
• Proven ability to work independently while collaborating effectively with cross‑functional teams.
• Experience developing and managing high‑quality professional and technical marketing deliverables.
• Commitment to continuous learning and staying current on industry trends and best practices.
• Participation in industry events, conferences, speaking engagements, or published articles is strongly encouraged.
• Ongoing pursuit of additional education, certifications, and professional development.

Leadership Expectations

• Demonstrates excellence in marketing performance with opportunities for innovative thinking.
• Leads by example in technical and professional marketing activities.
• Supports talent development through mentoring and knowledge sharing.

About WSP

WSP USA is the U.S. operating company of WSP, one of the world's leading engineering and professional services firms. Dedicated to serving local communities, we are engineers, planners, technical experts, strategic advisors and construction management professionals. WSP USA designs lasting solutions in the buildings, transportation, energy, water and environment markets. With more than 15,000 employees in over 300 offices across the U.S., we partner with our clients to help communities prosper.

WSP provides a flexible and agile workplace model while meeting client needs. Employees are also afforded a comprehensive suite of benefits including medical, dental, vision, disability, life, and retirement savings focused on providing health and financial stability throughout the employee’s career.

WSP USA (and all of its U.S. companies) is an Equal Opportunity Employer Race/Age/Color/Religion/Sex/Sexual Orientation/Gender Identity/National Origin/Disability or Protected Veteran Status.

The selected candidate must be authorized to work in the United States.