Manager Growth Marketing (Public Sector)

Akamai Technologies, Inc.; Olympia (WA); On-site; USD 109,000 - 195,000; Full time

Benefits offered by this job

Healthcare benefits

401K savings plan

Parental leave

Employee stock purchase plan

Job summary

Akamai Technologies, Inc. is seeking a Growth Marketing Manager for its Public Sector Marketing Team to lead strategy and program execution across the US and Canada.

You will align with sales leadership, design multi-channel demand generation, and collaborate with direct sales and channel partners to accelerate revenue.

The role demands eight years of experience, a Bachelor's degree, and a data-driven mindset using CRM tools to measure impact and optimize ROI.

Qualifications

• Eight years of relevant experience and a Bachelor's degree or equivalent.
• Proven experience building and executing B2B demand generation campaigns in technology.
• Familiarity with government procurement cycles and public sector purchasing dynamics.
• Experience supporting direct sales organizations and channel partner networks.
• Track record of driving alignment across matrixed sales, marketing, and cross-functional teams.
• Data-informed mindset with experience using marketing data and CRM tools.

Responsibilities

• Lead marketing strategy and program execution across US & Canada Public Sector.
• Align with sales leadership to develop and execute marketing strategies across target public sector audiences.
• Design multi-channel demand generation programs to generate qualified leads and pipeline.
• Collaborate with direct sales and channel partners on joint marketing programs.
• Connect regional sales needs with global marketing and product teams.
• Partner with sales to improve lead conversion, funnel velocity, and pipeline performance.
• Monitor pipeline metrics, campaign performance, and ROI to optimize investments.
• Manage marketing budgets and allocate resources toward high-impact programs.

Skills

Marketing strategy

Demand generation

B2B marketing

Public sector knowledge

Education

Bachelor's degree or equivalent

Tools

CRM tools

Job description

Do you enjoy creating marketing strategy and delivering results?

Are you motivated by the opportunity to work in a high-growth, cross-functional team?

Join our Public Sector Marketing Team

Our Public Sector Marketing Team is responsible for developing and executing marketing strategies that build brand awareness, generate demand, and accelerate revenue growth across the US and Canada. We work closely with sales, channel partners, and global marketing teams to deliver integrated programs tailored to the unique needs of Federal, State, Local Government, and Higher Education customers.

Partner with the best

As a Growth Marketing Manager, you will lead marketing strategy and program execution across the US and Canada Public Sector. You will bridge local Public Sector sales leadership with global marketing teams to build brand awareness, drive net-new pipeline, and accelerate revenue growth through both direct sales initiatives and strategic indirect partner channels.

As a Growth Marketing Manager, you will be responsible for:

• Aligning with sales leadership to develop and execute marketing strategies across target public sector audiences

• Designing and executing multi-channel demand generation programs that generate qualified leads and sales pipeline

• Collaborating with direct sales teams and channel partners to develop and execute joint marketing programs

• Connecting regional sales needs with global marketing and product teams to drive alignment and execution

• Partnering with sales teams to improve lead conversion, funnel velocity, and pipeline performance

• Monitoring pipeline metrics, campaign performance, and ROI to optimize marketing investments

• Managing marketing budgets and allocating resources toward high-impact programs and initiatives

Do what you love

To be successful in this role you will:

• Have 8 years of relevant experience and a Bachelor's degree or its equivalent

• Have proven experience building and executing B2B demand generation campaigns within the technology industry

• Have familiarity with government procurement cycles, public sector purchasing dynamics, and key government initiatives

• Have experience supporting both direct sales organizations and channel partner networks

• Have a track record of driving alignment across matrixed sales, marketing, and cross-functional teams

• Have a data-informed mindset with experience using marketing data and CRM tools to measure business impact

Build your career at Akamai

Our ability to shape digital life today relies on developing exceptional people like you. The kind that can turn impossible into possible. We’re doing everything we can to make Akamai a great place to work. A place where you can learn, grow and have a meaningful impact.

With our company moving so fast, it’s important that you’re able to build new skills, explore new roles, and try out different opportunities. There are so many different ways to build your career at Akamai, and we want to support you as much as possible. We have all kinds of development opportunities available, from programs such as GROW and Mentoring, to internal events like the APEX Expo and tools such as Linkedin Learning, all to help you expand your knowledge and experience here.

Compensation

Akamai is committed to fair and equitable compensation practices. For US based candidates only - the base salary for this position ranges from $108,600 - $195,400/year; a candidate’s salary is determined by various factors including, but not limited to, relevant work experience, skills, certifications and location. Compensation for candidates outside the US will vary. The compensation package may also include incentive compensation opportunities in the form of annual bonus or incentives, equity awards and an Employee Stock Purchase Plan (ESPP). Akamai provides industry-leading benefits including healthcare, 401K savings plan, company holidays, vacation (in the form of PTO), sick time, family friendly benefits including parental leave and an employee assistance program including a focus on mental and financial wellness; Eligibility requirements apply.

Equal Employment Opportunity Rights

Akamai Technologies is an **Affirmative Action**, Equal Opportunity Employer that values the strength that diversity brings to the workplace. All qualified applicants will receive consideration for employment and will not be discriminated against on the basis of gender, gender identity, sexual orientation, race/ethnicity, protected veteran status, disability, or other protected group status.