Manager, Global Print Marketing

Thomson Reuters; Eagan (MN); Hybrid; USD 99,000 - 185,000; Full time

Job summary

An established industry player is seeking a dynamic Manager for Global Print Marketing to spearhead innovative marketing strategies that drive sales and enhance customer engagement. This role involves collaborating with cross-functional teams to develop impactful campaign plans while analyzing customer insights to optimize marketing efforts. The ideal candidate will possess strong leadership skills and a strategic mindset, thriving in a fast-paced environment. Join a forward-thinking company that values flexibility, growth, and making a real-world impact in the community.

Benefits

Flexible Work Arrangements

Career Development Programs

Comprehensive Benefits Package

Mental Health Days

Tuition Reimbursement

Employee Stock Purchase Plan

Paid Volunteer Days

Fitness Reimbursement

Qualifications

• 6+ years of experience in marketing planning and campaign strategy.
• Strong organizational and project management skills are essential.
• Experience in a matrixed and agile environment preferred.

Responsibilities

• Develop and implement integrated marketing plans to drive sales.
• Monitor performance data and derive insights for leadership.
• Lead a team of Campaign Planners to achieve segment goals.

Skills

Marketing Planning

Campaign Strategy

Customer Insights

Project Management

Analytical Skills

People Management

Education

BA/BS

MBA

Tools

Marketing Automation Platforms

Digital Analytics Tools

CRM Systems

Job description

The Manager, Global Print Marketing is responsible for creating and mobilizing integrated, multi-channel marketing plans to meet sub-segment sales and revenue goals in context of the overall Print Segment goals.

About the Role

In this opportunity as Manager, Global Print Marketing, you will:

- Serve as a "connector" and trusted partner across TR Marketing and the Print business, partnering closely with cross-functional teams to translate marketing strategies into impactful, customer-centric campaign plans.

- Understand customer personas and pain points to inform relevant, personalized campaigns.

- Develop acquisition, retention, cross-sell, and upsell marketing campaign plans to meet business objectives.

- Create initiative-specific marketing briefs and plan overviews that drive business impact and clearly allow other teams to mobilize and execute quickly.

- Manage detailed campaign plans through thoughtful planning, integration of relevant content and effective translation into demand generation programs and activities; ensure expectations are set and deadlines are met across teams.

- Continually monitor success of planning process and identify efficiencies, opportunities to optimize, leverage best practices, etc.

- Accountable for consistently monitoring performance data of assigned sub-segment; Derive insight and action items to leadership team and key stakeholders throughout the business.

- This role will be active in creating and delivering high-value marketing plans and will also lead a team of Campaign Planners supporting the overarching Print Segment sales and growth goals.

Key Deliverables:

- Set and deliver digital campaign engagement goals that will drive brand, product and pain point awareness

- Delivery of effective marketing strategies to drive Print e-store sales growth.

- Delivery of financial targets for the segment

- Ensure customer voice is driving marketing actions

About You
You're a fit for the role of Manager, Print Marketing if your background includes:

- 6+ years in marketing planning and campaign strategy

- BA/BS required; MBA preferred

- 2+ years of people management experience

- Strategic understanding of key martech tools that influence integrated campaign planning (Marketing Automation Platforms, Digital Analytics tools, Webinar tools, CRM systems)

- Customer-centric, high-achieving self-starter that thrives in a fast-paced, collaborative atmosphere

- Team player with the ability to foster strong relationships across multiple levels and functions within the organization

- Skilled at conflict resolution, solution selling and problem-solving to achieve win-win outcomes

- Entrepreneurial 'can do' approach with an adaptable, change-oriented mindset

- Highly analytical approach

- Experience in a matrixed and agile environment preferred

- Experience leveraging customer insights to drive strategy

- Strong organizational and project management skills

#LI-D2E

What's in it For You?

• Flexibility & Work-Life Balance: Flex My Way is a set of supportive workplace policies designed to help manage personal and professional responsibilities, whether caring for family, giving back to the community, or finding time to refresh and reset. This builds upon our flexible work arrangements, including work from anywhere for up to 8 weeks per year, empowering employees to achieve a better work-life balance.

• Career Development and Growth: By fostering a culture of continuous learning and skill development, we prepare our talent to tackle tomorrow's challenges and deliver real-world solutions. Our Grow My Way programming and skills-first approach ensures you have the tools and knowledge to grow, lead, and thrive in an AI-enabled future.

• Industry Competitive Benefits: We offer comprehensive benefit plans to include flexible vacation, two company-wide Mental Health Days off, access to the Headspace app, retirement savings, tuition reimbursement, employee incentive programs, and resources for mental, physical, and financial wellbeing.

• Culture: Globally recognized, award-winning reputation for inclusion and belonging, flexibility, work-life balance, and more. We live by our values: Obsess over our Customers, Compete to Win, Challenge (Y)our Thinking, Act Fast / Learn Fast, and Stronger Together.

• Social Impact: Make an impact in your community with our Social Impact Institute. We offer employees two paid volunteer days off annually and opportunities to get involved with pro-bono consulting projects and Environmental, Social, and Governance (ESG) initiatives.

• Making a Real-World Impact:We are one of the few companies globally that helps its customers pursue justice, truth, and transparency. Together, with the professionals and institutions we serve, we help uphold the rule of law, turn the wheels of commerce, catch bad actors, report the facts, and provide trusted, unbiased information to people all over the world.

In the United States, Thomson Reuters offers a comprehensive benefits package to our employees. Our benefit package includes market competitive health, dental, vision, disability, and life insurance programs, as well as a competitive 401k plan with company match. In addition, Thomson Reuters offers market leading work life benefits with competitive vacation, sick and safe paid time off, paid holidays (including two company mental health days off), parental leave, sabbatical leave. These benefits meet or exceeds the requirements of paid time off in accordance with any applicable state or municipal laws. Finally, Thomson Reuters offers the following additional benefits: optional hospital, accident and sickness insurance paid 100% by the employee; optional life and AD&D insurance paid 100% by the employee; Flexible Spending and Health Savings Accounts; fitness reimbursement; access to Employee Assistance Program; Group Legal Identity Theft Protection benefit paid 100% by employee; access to 529 Plan; commuter benefits; Adoption & Surrogacy Assistance; Tuition Reimbursement; and access to Employee Stock Purchase Plan.Thomson Reuters complies with local laws that require upfront disclosure of the expected pay range for a position. The base compensation range varies across locations.
For any eligible US locations, unless otherwise noted, the base compensation range for this role is $99,400 - $184,600.
This role may also be eligible for an Annual Bonus based on a combination of enterprise and individual performance.
Base pay is positioned within the range based on several factors including an individual's knowledge, skills and experience with consideration given to internal equity. Base pay is one part of a comprehensive Total Reward program which also includes flexible and supportive benefits and other wellbeing programs.
This job posting will close 07/04/2025.

About Us

Thomson Reuters informs the way forward by bringing together the trusted content and technology that people and organizations need to make the right decisions. We serve professionals across legal, tax, accounting, compliance, government, and media. Our products combine highly specialized software and insights to empower professionals with the data, intelligence, and solutions needed to make informed decisions, and to help institutions in their pursuit of justice, truth, and transparency. Reuters, part of Thomson Reuters, is a world leading provider of trusted journalism and news.

We are powered by the talents of 26,000 employees across more than 70 countries, where everyone has a chance to contribute and grow professionally in flexible work environments. At a time when objectivity, accuracy, fairness, and transparency are under attack, we consider it our duty to pursue them. Sound exciting? Join us and help shape the industries that move society forward.

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