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Ashley Furniture is seeking a Fleet Manager for the South Region to oversee driver managers, optimize dispatch operations, and ensure DOT and FMCSA compliance. You will lead scheduling, asset utilization, and continuous improvement efforts while delivering exceptional customer service.
In this role, you will monitor performance, develop teams, and coordinate with planning, warehouse, and service teams to meet delivery commitments. A focus on safety and efficiency will drive day-to-day decisions.
At Ashley, inspiring the love of home is at the heart of everything we do. As the world's largest manufacturer of home furnishings, we're more than a business — we're a family driven by innovation, competitiveness, and an unwavering commitment to excellence. We persevere through challenges, push beyond the status quo, and constantly seek better ways to deliver an exceptional customer experience. Our solutions-first mindset and dedication to growth are why Ashley remains #1 in our industry.
If you're ready to grow, you've come to the right place. With a true "Growth Mindset," Ashley Furniture invests in developing future leaders and helps every team member learn from the best in the business.
The Fleet Manager - South Region oversees Driver Managers and manages escalated issues for assigned Ambassadors (drivers) to ensure safe and efficient fleet operations. This role is responsible for asset and driver utilization, performance management, scheduling, and ensuring compliance with DOT and FMCSA regulations, including hours of service. The Fleet Manager leads dispatch operations, coordinates logistics activities for timely and efficient deliveries, and drives operational excellence through effective team leadership, process improvement, and customer service.
Oversee all dispatch operations and coordinate logistics activities for timely and efficient deliveries across the South region
Develop and implement dispatch procedures and best practices to optimize efficiency and service quality
Monitor real-time delivery status and adjust schedules as needed to meet customer commitments and operational demands
Collaborate with planning, warehouse, transportation, and customer service teams to ensure seamless coordination
Ensure compliance with DOT regulations, FMCSA requirements, and company safety policies
Optimize route planning and driver assignments to maximize asset utilization and minimize empty miles
Manage dispatch workflow and priorities to balance service levels with operational efficiency
Manage asset and driver utilization to maximize productivity and minimize costs
Monitor driver hours of service (HOS) to ensure compliance with DOT regulations while optimizing driver availability
Track vehicle utilization, idle time, and operational metrics to identify improvement opportunities
Coordinate with maintenance teams to schedule preventive maintenance and minimize vehicle downtime
Analyze utilization data and implement strategies to improve fleet efficiency
Supervise, train, and mentor Driver Managers and support staff to build organizational capability
Conduct performance evaluations and provide ongoing feedback, coaching, and development opportunities
Manage staffing levels and create work schedules to ensure adequate coverage across all operational periods
Foster a collaborative, positive team environment focused on safety, service, and continuous improvement
Make employment decisions and recommendations on hiring, promotions, corrective actions, and terminations
Lead team meetings to communicate goals, performance updates, and operational priorities
Build strong relationships with Driver Managers and drivers based on trust and accountability
Monitor individual and team performance against key performance indicators (KPIs) including on-time delivery, utilization rates, safety metrics, and customer satisfaction
Provide coaching and corrective action to address performance deficiencies
Recognize and reward high performers to drive engagement and retention
Implement performance improvement plans when necessary
Track driver performance metrics including service quality, productivity, and compliance
Serve as escalation point for dispatch-related customer issues and drive timely resolution
Maintain proactive communication with customers, drivers, and internal stakeholders about delivery status and service issues
Provide regular updates to management on operational performance, challenges, and improvement initiatives
Ensure drivers deliver exceptional customer service and represent the Ashley brand professionally
Resolve service failures and implement corrective actions to prevent recurrence
Utilize dispatch software, transportation management systems (TMS), and tracking systems effectively to manage operations
Generate reports on key performance metrics including on-time delivery, utilization rates, safety compliance, and cost per delivery
Identify opportunities for process improvements and automation to enhance efficiency
Analyze data to identify trends, root causes, and improvement opportunities
Maintain accurate records and documentation for compliance and reporting purposes
Ensure compliance with DOT regulations, FMCSA requirements, and hours of service (HOS) rules
Monitor driver qualification files, medical certifications, and licensing to ensure regulatory compliance
Conduct safety audits and reinforce safe driving practices and company policies
Investigate incidents and accidents, document findings, and implement preventive measures
Promote a culture of safety and compliance throughout the fleet organization
Drive operational excellence through process improvement, data analysis, and best practice implementation
Benchmark performance against industry standards and identify opportunities for improvement
Lead continuous improvement initiatives to reduce costs, improve service, and enhance efficiency
Collaborate with cross-functional teams on strategic initiatives and operational improvements
High school diploma or GED equivalent required
Minimum 3-5 years of experience in dispatch, logistics, or transportation management
Strong leadership and organizational skills with proven ability to manage teams and operations
Solid understanding of DOT regulations, FMCSA requirements, and hours of service (HOS) compliance
Experience with dispatch software, transportation management systems (TMS), and GPS tracking platforms
Excellent communication skills, both written and verbal, with ability to lead teams and manage customer relationships
Strong analytical and problem-solving abilities with data-driven decision-making approach
Ability to work in a fast-paced environment and manage multiple priorities
Proficient in Microsoft Office Suite (Excel, Word, Outlook)
Valid driver's license required
Ability to work flexible hours including early mornings, evenings, weekends, and on-call availability
Associate's or Bachelor's degree in Logistics, Supply Chain Management, Business Administration, or related field
5+ years of transportation or fleet management experience in delivery operations
CDL (Commercial Driver's License) or previous experience as a professional driver
Experience managing Driver Managers or supervisory teams in a multi-location environment
Knowledge of furniture delivery, white-glove service, or last-mile logistics operations
Familiarity with route optimization software and load planning tools
Background in performance management and coaching
Lean or Six Sigma certification with process improvement experience
Experience with telematics systems and fleet performance monitoring
Understanding of P&L management and cost control in transportation operations
This position operates in a climate-controlled office environment with standard lighting and moderate noise levels typical of professional workspace settings. The role primarily involves sitting at a desk for extended periods while working with computers, phones, and other office equipment. The collaborative environment includes interaction with team members and may require attendance at meetings, conference calls, and cross-departmental communications during regular business hours. The position may require occasional field visits to driver terminals, customer locations, or operational facilities.
$80,000- $100,000 annually
Profit sharing is available to eligible employees; this discretionary program is dependent on the profitability of the company.
Health, Dental, Vision, Employee Assistance Program
Life Insurance and Disability Insurance
Flexible Spending Accounts
401(k) and Profit Sharing
Paid Holidays
Paid Time Off (80 hours paid vacation)
California Paid Sick Leave (40 hours)
Generous Employee Discount on home furnishings
Professional Development Opportunities
Tuition Assistance
Ashley Wellness Centers (location specific)
Benefits may vary based on position and location, so we encourage you to speak with the recruiting team during the interview process.
Acts with transparency, discretion, and ethical judgment. Trusted to handle sensitive information and provide accurate, unbiased insights.
Takes full accountability for outcomes, not just tasks. Inspects details, ensures data accuracy, and follows through to completion.
Actively seeks better ways to improve templates, tools, and processes. Learns from prior initiatives and embeds lessons into standard work.
Understands how transformation initiatives drive growth, cost reduction, and profitability. Keeps work aligned to enterprise priorities.
Leads through influence, reliability, and example. Builds trust across functions and supports leaders at every level.
Works across silos for the greater good of