Manager, Digital Strategy

Mattel; El Segundo (CA); On-site; USD 136,000 - 170,000; Full time

Job summary

Mattel is seeking a Manager to join the MDS Strategy team at our El Segundo, CA headquarters. This role will help develop long-term strategic roadmaps, overseeing financial modeling, and ensuring operational efficiency across all MDS units.

The ideal candidate translates complex business challenges into actionable strategies and high-impact partnerships. As a strategic partner to senior leadership, you will shape Mattel’s digital future, driving growth through emerging technologies and

Qualifications

• BA / BS degree from a top-tier university.
• 7+ years of total professional experience (5+ with an MBA) with 2+ years post-MBA in strategy roles.
• Track record of impact.
• Proven strategic thinking and problem-solving skills.
• Ability to work in cross-functional teams and manage complex stakeholder groups.
• Superior communication skills.
• Prior digital gaming industry experience.

Responsibilities

• Define and execute MDS’s long-term digital strategy aligned with Mattel’s corporate priorities.
• Provide insights on digital strategy, growth opportunities, and investment priorities to senior leadership.
• Conduct market analysis and competitive intelligence to inform the strategic roadmap.
• Develop business cases for investments, partnerships, and acquisitions across brands.
• Collaborate with Finance, Legal, and Product teams to structure scalable business models.

Skills

Strategic thinking

Problem solving

Cross-functional collaboration

Communication skills

Stakeholder management

Data-driven decision making

Education

BA / BS degree

MBA or equivalent advanced degree

Job description

CREATIVITY IS OUR SUPERPOWER.It’s our heritage and it’s also our future. Because we don’t just make toys. We create innovative products and experiences that inspire fans, entertain audiences and develop children through play. Mattel is at its best when every member of our team feels respected, included, and heard—when everyone can show up as themselves and do their best work every day. We value and share an infinite range of ideas and voices that evolve and broaden our perspectives with a reach that extends into all our brands, partners, and suppliers.

The Team:

Mattel Digital Studios (MDS) is a cross-functional division thatleveragesdigital innovation to amplify Mattel’s iconic brands, expanding intodigitalgaming,interactive experiences,and emerging technologies. TheMDSStrategy team functions as the central hub forstrategyand insights across MDSensuringthe organizationoperatesas “OneTeam”remainsproactive, data-driven, and aligned with corporatepriorities.We are at the frontier ofMDS’snext chapter of growth.

The Opportunity:

Mattel is currently seeking aManagerto join theMDSStrategy team at our El Segundo, CA headquarters.This role will help to developlong-term strategic roadmaps,overseeingfinancial modeling, andensuringoperational efficiency across all MDS units.It is aunique opportunity to shape the digital future of Mattel, driving business growth through emerging technologies, digital transformation, and data-driven decision-making. The ideal candidate isan experienced strategistableto translate complex business challenges into actionable strategies and high-impact partnerships.Each member of this high-performing team plays a key role in shaping the future ofdigital atMattel.

This position offers:

• Significant opportunity for impact through shapingMDS’sstrategicroadmap and supporting key strategic priorities across theorganization.

• Access toMDS’sexecutive leadership team and partnership with senior executives to drive business impact.

• Exposure across the organization through cross-functional projects including marketing, finance, and studios teams

• Competitive compensation and benefits.

What Your Impact Will Be:

Strategic Thought Partner

• Define and execute MDS’s long-term digital strategy, ensuring alignment with Mattel’s corporate priorities.

• Serve as a key liaison to senior leadership, providing insights on digital strategy, growth opportunities, and investment priorities

Market AnalysisandCompetitive Intelligence

• Conduct competitive intelligence, market trend analysis, and scenario planning to inform MDS’s strategic roadmap.

• Work closely with the Strategic Planning team toidentifynew growth areas, emerging business models, and expansion opportunities.

Business Strategyand Strategic Planning

• Create and refine a multi-year MDS strategy aligned with corporate priorities

• Develop comprehensive business cases for investment, partnerships, and acquisitions across both brands and audiences.

• Partner with Finance, Legal, and Product teams to structure scalable and financiallyviablebusiness models.

What We’re Looking For:

• BA / BS degree from a top-tier university.

• 7+ years of total professional experience (5+ with an MBA) with 2+ years of post-MBA or equivalent work experience in management consulting, investment banking, private equity, or in-house strategy.

• Track recordof impact.

• Proven strategic thinking and problem-solving skills.

• Ability to work successfully in cross-functional teams and manage complex stakeholder groups.

• Superior communication skills.

• Prior digital gaming industry experience

Preferred Qualifications:

• MBA or equivalent advanced degree

• Consumer, Tech, and / or Entertainment industry experience

The pay range of 136,000 USD to 170,000 USD annual is indicative of projected hiring range, however base pay will be determined based on a candidate’s work location, skills and experience.Mattel offers competitive total pay programs, comprehensive benefits, and resources to help empower a culture where every employee can reach their full potential.

How We Work:

We are a purpose driven company aiming to empower generations to explore the wonder of childhood and reach their full potential. We live up to our purpose employing the following behaviors:

• We collaborate:Being a part of Mattel means being part of one team with shared values and common goals. Every person counts and working closely together always brings better results. Partnership is our process and our collective capabilities is our superpower.
• We innovate:At Mattel we always aim to find new and better ways to create innovative products and experiences. No matter where you work in the organization, you can always make a difference and have real impact. We welcome new ideas and value new initiatives that challenge conventional thinking.
• We execute:We are a performance-driven company. We strive for excellence and are focused on pursuing best-in-class outcomes. We believe in accountability and ownership and know that our people are at their best when they are empowered to create and deliver results.

Who We Are:

Mattel is a leading global toy and family entertainment company and owner of one of the most iconic brand portfolios in the world. We engage consumers and fans through our franchise brands, including Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas & Friends, UNO, Masters of the Universe, Matchbox, Monster High, MEGA and Polly Pocket, as well as other popular properties that we own or license in partnership with global entertainment companies. Our offerings include toys, content, consumer products, digital and live experiences.Our products are sold in collaboration with the world’s leading retail and ecommerce companies. Since its founding in 1945, Mattel is proud to be a trusted partner in empowering generations to explore the wonder of childhood and reach their full potential.

Mattel’s award-winning workplace culture has been recognized by Forbes, Fast Company, Newsweek, Great Place to Work, TIME, and more.

Visit us at https://jobs.mattel.com/ and www.instagram.com/MattelCareers.

Mattel is an Equal Opportunity Employer where we want you to bring your authentic self to work every day. We welcome all job seekers, and all applicants will receive consideration for employment without regard to race, ethnicity, color, national origin, religion, sex, gender, gender identity or expression, sexual orientation, veteran and protected veteran status, disability status, and or any other basis protected by applicable federal, state or local law.

Pursuant to the Los Angeles Fair Chance Ordinance and the California Fair Chance Act, qualified applicants with arrest or conviction records will be considered for employment.

Videos to watch:

The Culture at Mattel

Corporate Philanthropy