Manager, Digital Product Owner (MarTech/AEP/CDP Preferred) 2 Year Assignment

Universal Orlando Resort

Orlando (FL)

On-site

USD 120,000 - 170,000

Full time

14 days+
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Job summary

Universal Orlando Resort is seeking a Manager, Digital Product Owner to drive product strategy and lifecycle across guest and team member digital experiences, including mobile and web applications. You will partner with UX/UI, stakeholders, and the delivery team to shape features, write user stories, and ensure on-time value delivery.

The role emphasizes strategic planning, backlog management, and cross-functional collaboration to align product capabilities with business goals and guest

Qualifications

  • Bachelor’s degree required in Business, Technology, Digital Marketing, or Industrial Engineering; Master’s degree preferred.
  • 7+ years in Product Management, Digital Marketing, E-Commerce, Digital Experience Design, Industrial Engineering, Technology, or related fields.

Responsibilities

  • Define product strategy, planning, definition, delivery, and implementation for onsite Guest and Team Member experiences, mobile or web apps.
  • Facilitate backlog grooming and define user stories for technical design, development, and testing.
  • Collaborate with UX/UI and Business Transformation to align functionality with capabilities.
  • Establish product roadmap, prioritization for release and sprint planning, and coordinate timelines.

Skills

Product management
Stakeholder engagement
Executive communication
Analytical thinking
Written and oral communication

Education

Bachelor’s degree in Business/Technology/Digital Marketing/Industrial Engineering
Master’s degree

Tools

Adobe Experience Platform (AEP)
RTCDP

Job description

Job Summary

The Global Product team is focused on driving product strategies to evolve and enhance the Guest experience across Universal Destinations & Experiences. As a Manager, Digital Product Owner, the primary function of this role will be to manage new capabilities across the entire product lifecycle, from product strategy, planning, definition, delivery, and implementation. The specific focus for this role will be digital product management for the onsite Guest and Team Member experience, Mobile or Web Applications.

Major Responsibilities

Product Definition

  • Partner with the UXUI team to establish experience interactions and designs based on high level feature requirements.
  • Drive detailed product Feature definition, including functional and non-functional requirements.
  • Support product implementation across the domestic sites, capturing site specific functional requirements in partnership with on-site stakeholders.

Product Delivery

  • Facilitate product backlog grooming with the Delivery scrum team.
  • Define and document product user stories to enable technical design, development, and testing.
  • Participate in scrum team Agile ceremonies, including sprint planning, daily-stand ups, and retrospectives.

Product Implementation and Support

  • Perform product validation throughout the development cycle, to ensure alignment with functional requirements.
  • Maintain close partnership with Business Transformation to ensure that product functionality aligns with Operational and Business capabilities.
  • Represent and support the product as the ongoing subject matter expert.
  • Develop an ongoing approach for measuring the success of newly implemented experience enhancements, to enable well-informed future product planning.

Product Planning

  • Establish the product roadmap and coordinate with key partners to manage product delivery and implementation timelines.
  • Partner with other Digital Product Managers to ensure product dependencies and integration points are considered during roadmap and release planning.
  • Establish product backlog priorities for release and sprint planning, considering new capabilities, minor enhancements, and defect fixes.

Product Strategy

  • Proactively evaluate Guest experience strengths and pain points from all perspectives, to identify opportunities for new and/or improved experience delivery capabilities.
  • Develop and frame up product recommendations with associated cost, value and experience analysis, to gain approval and funding for development.
  • Collaborate and liaise with key business partners to establish product goals and objectives.
  • Ensure product alignment with the holistic experience transformation vision.
  • Understands and actively participates in Environmental, Health & Safety responsibilities by following established UO policy, procedures, training and team member involvement activities.
  • Performs other duties as assigned.
Education
  • Bachelor’s degree required - Business, Technology, Digital Marketing, or Industrial Engineering preferred;
  • Master’s degree preferred.
Experience
  • Personalization and MarTech experience with Adobe platforms (e.g. AEP, RTCDP) preferred.
  • 7+ years in Product Management, Digital Marketing, E-Commerce, Digital Experience Design, Industrial Engineering, Technology, or related fields.
  • Managing the digital experience for a consumer website and/or mobile app.
  • Experience with large scale transformation initiatives.
  • Demonstrated ability to define and execute strategic initiatives.
  • Working in an agile technology delivery program.
  • Defining a customer journey and digital product roadmap.
  • Product backlog management, including Feature definition, requirements, prioritization, and sprint planning.
  • Close partnership with a Technology Delivery team.
  • Stakeholder engagement and relationship building.
  • Executive communication, with the ability to influence decision making.
  • Excellent analytical, written, and oral communication skills, and be able to explain complex concepts both concisely and simply;
  • or equivalent combination of education and experience.

Your talent, skills and experience will be rewarded with a competitive compensation package.

Universal is not accepting unsolicited assistance from search firms for this employment opportunity. All resumes submitted by search firms to any employee at Universal Orlando via-email, the Internet or in any form and/or method without a valid written Statement of Work in place for this position from Universal Orlando HR/Recruitment will be deemed the sole property of Universal Orlando. No fee will be paid in the event the candidate is hired by Universal Orlando as a result of the referral or through other means.

Universal Orlando Resort.

Universal Orlando is an equal opportunity employer. Universal elements and all related indicia TM & © 2026 Universal Studios. All rights reserved. EOE

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