Manager - Digital Product (Collision)

Penske; Reading (Berks County); On-site; USD 80,000 - 100,000; Full time

Job summary

Penske is seeking a Digital Product Manager for its Collision Center in Reading, PA. This role focuses on defining and delivering digital products that enhance customer satisfaction and operational efficiency. The ideal candidate should have strong product management experience, excellent communication skills, and familiarity with Agile methodologies.

Responsibilities include shaping digital experiences, collaborating with cross-functional teams, and monitoring product success metrics. A Bachelor's degree and 3+ years in product management are preferred.

Qualifications

• 3+ years of product management or related experience.
• Strong communication and presentation skills.
• Ability to gather and translate business needs into product requirements.

Responsibilities

• Define and execute product vision and roadmap.
• Collaborate with teams to deliver digital solutions.
• Establish and monitor product success metrics.

Skills

Product management

Agile methodologies

Stakeholder management

Analytical thinking

Cross-functional collaboration

Education

Bachelor’s degree in business, technology, engineering, or a related field

Job description

Position Summary

The Digital Product Manager – Collision Center is responsible for defining, prioritizing, and delivering digital products and capabilities that support Penske’s collision center business. This role partners closely with collision center operations, customer experience, engineering, design, and business stakeholders to identify pain points, define product solutions, and deliver digital experiences that improve customer satisfaction, operational efficiency, and business results.

This role will help shape customer‑facing and internal digital experiences across key collision center journeys, including scheduling and intake experiences, estimates and repair status visibility, communications, workflow efficiency, and service operations. The ideal candidate combines strong product management fundamentals with the ability to translate customer, operational, and business needs into product strategies, roadmaps, and measurable outcomes.

Technical depth is not required, but a solid understanding of digital product development, software delivery processes, and Agile ways of working is strongly preferred. Strong communication skills, collaboration, analytical thinking, and a customer‑first mindset are essential for success in this role.

Major Responsibilities

• Define and execute the product vision, roadmap, and priorities for digital products supporting the Collision Center business
• Partner with collision center operations, customer experience, engineering, design, and other stakeholders to identify user needs, workflow inefficiencies, and business opportunities
• Translate customer, operational, and business needs into product requirements, user stories, and prioritized backlogs
• Lead product discovery efforts through user feedback, workflow analysis, research, and data‑driven decision‑making
• Collaborate with cross‑functional teams to deliver digital solutions that improve customer experience, operational efficiency, and business performance
• Establish and monitor product success metrics such as adoption, cycle time improvements, user satisfaction, and operational impact
• Communicate product strategy, roadmap, priorities, and progress to stakeholders across multiple levels of the organization
• Support Agile product delivery activities including backlog refinement, sprint planning, testing, release readiness, and continuous improvement
• Serve as a champion for user‑centered design, iterative delivery, and cross‑functional collaboration
• Help remove roadblocks and align teams to support successful execution and delivery
• Stay informed on market trends, customer expectations, and digital best practices relevant to collision repair and service operations
• Mentor and support team members by sharing product management and Agile best practices
• Other projects as assigned by the supervisor

Qualifications

• Bachelor’s degree in business, technology, engineering, or a related field preferred; equivalent experience considered
• 3 or more years of product management, digital product, business analysis, or related experience preferred
• Experience defining product roadmaps, prioritizing backlogs, and delivering digital products in an Agile environment preferred
• Strong ability to gather and translate customer, operational, and business needs into clear product requirements and priorities
• Experience working cross‑functionally with engineering, UX/design, operations, and business stakeholders
• Strong communication, presentation, and stakeholder management skills
• Demonstrated ability to use data, customer feedback, and business goals to inform product decisions and prioritization
• Experience with customer‑facing digital products, operational workflows, or service‑related platforms preferred
• Experience in automotive, fleet, repair operations, collision services, or related industries preferred
• Familiarity with Agile, Lean product development, and iterative delivery methods preferred
• Strong organizational, problem‑solving, and decision‑making skills
• Willingness to travel as necessary, work the required schedule, work at the specific location required, complete Penske employment application, submit to a background investigation (to include past employment, education, and criminal history), and drug screening are required.

Physical Requirements

The physical and mental demands described here are representative of those that must be met by an associate to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

The associate will be required to: read; communicate verbally and/or in written form; remember and analyze certain information; and remember and understand certain instructions or guidelines.