Manager Creative Design

HealthTrust Performance Group; Nashville (TN); On-site; USD 90,000 - 140,000; Full time

Benefits offered by this job

401(k) plan with 100% match on 3–9% of

Employee Stock Purchase Plan

Tuition assistance and education

Life insurance and supplemental health

Job summary

HealthTrust Performance Group seeks a Manager, Creative Design to drive marketing and creative projects across platforms, ensuring brand guidelines are upheld. You will collaborate with the Director of Creative Services and Strategic Marketing to define go-to-market strategies and deliver compelling communications for internal and external audiences.

The ideal candidate has a strong background in healthcare marketing, a proven track record in designing campaigns, and exceptional time-management

Qualifications

• Bachelor’s Degree in graphic design, marketing, communications or other related field.
• 7+ years’ experience in graphic design
• 3 years’ experience in project management and supervisory experience
• Adobe Creative Cloud - InDesign, Illustrator, Photoshop, Acrobat Pro (Premiere Pro and After Effects a plus)
• Project management tools (Asana or similar)
• Graphic design experience in both print and digital including page layout, large format, digital signage, web banners, websites, presentations, etc.
• Experience developing, maintaining and implementing a cohesive-yet-flexible brand identity system
• Salesforce Marketing Cloud experience a plus
• UX/UI, photography and/or video experience
• Healthcare background, B2B - Preferred

Responsibilities

• Work directly with department heads and Strategic Marketing team to define and lead the implementation of their go-to-market strategies. (e.g. Brand awareness campaigns, lead generation, advertising campaigns, trade show graphics, presentations/pitch decks, internal and external communications)
• Design internal and external communications for both digital and print as needed, including web page graphics, illustrations, infographics, presentations, advertisements, sales collateral, social media graphics, event branding & signage, and more
• Leverage creative and marketing expertise to develop new creative campaigns for specific products, services or events
• Conceptualizes and strategizes materials that achieve departmental and organizational goals. Establishes design standards for core communication assets and design processes. Assists with management of documentation for graphic design guidelines and standards across the organization.
• Functions as one of our brand managers, developing and maintaining the organization’s visual brand standards and guidelines. Provides art direction to design and marketing projects with regard to brand. Maintains HealthTrust Performance Group and its affiliate companies’ brand standards and provides general oversight of brand assets
• Maintains relationships and communication with stakeholders; tracks jobs, requirements, progress, timelines and cost saving opportunities. Prepares project work agreements, pitch decks and proposals for internal clients as needed. May serve as point of contact with internal and external print vendors
• Top candidates will have experience with video production to plan, shoot and edit video for event coverage, explainer videos and website content
• Solid understanding of client deliverables and the ability to take responsibility for them. Establishes milestones and regularly evaluates progress of key objectives, adjusting priorities and resources as needed

Skills

Graphic design

Brand identity

Project management

Print & digital design

Education

Bachelor's Degree in graphic design, marketing, communications

Tools

Adobe Creative Cloud

Asana

Salesforce Marketing Cloud

Job description

Healthcare background, B2B - Preferred

Do you want to join an organization that invests in you as a Manager Creative Design? At HealthTrust, you come first. HCA Healthcare has committed up to $300 million in programs to support our incredible team members over the course of three years.

The Manager, Creative Design, will execute marketing and creative projects across all platforms to support HealthTrust business divisions and various departments while upholding the brand guidelines as defined by HealthTrust Marketing Department. Working closely with the Director of Creative Services and other members of the Creative Services team, this role will design and manage projects from conception to completion under tight deadlines. They will work directly with department heads, our Events team and Strategic Marketing team to define and lead the graphic design and implementation of our go-to-market strategies as well as support our business units with internal and external communications, presentations and events.

The ideal candidate is detailed-oriented, an excellent communicator, thrives under pressure and has a proven track record of developing and executing effective marketing campaigns and presentations in the healthcare field. Candidate must be a highly organized self-starter with excellent time management skills and strong interpersonal skills. It is essential that project management and delivering on deadlines is an established skill.

What you will do in this role includes:

• Work directly with department heads and Strategic Marketing team to define and lead the implementation of their go-to-market strategies. (e.g. Brand awareness campaigns, lead generation, advertising campaigns, trade show graphics, presentations/pitch decks, internal and external communications)
• Design internal and external communications for both digital and print as needed, including web page graphics, illustrations, infographics, presentations, advertisements, sales collateral, social media graphics, event branding & signage, and more
• Leverage creative and marketing expertise to develop new creative campaigns for specific products, services or events
• Conceptualizes and strategizes materials that achieve departmental and organizational goals. Establishes design standards for core communication assets and design processes. Assists with management of documentation for graphic design guidelines and standards across the organization.
• Functions as one of our brand managers, developing and maintaining the organization’s visual brand standards and guidelines. Provides art direction to design and marketing projects with regard to brand. Maintains HealthTrust Performance Group and its affiliate companies’ brand standards and provides general oversight of brand assets
• Maintains relationships and communication with stakeholders; tracks jobs, requirements, progress, timelines and cost saving opportunities. Prepares project work agreements, pitch decks and proposals for internal clients as needed. May serve as point of contact with internal and external print vendors
• Top candidates will have experience with video production to plan, shoot and edit video for event coverage, explainer videos and website content
• Solid understanding of client deliverables and the ability to take responsibility for them. Establishes milestones and regularly evaluates progress of key objectives, adjusting priorities and resources as needed

What qualifications you will need:

• Bachelor’s Degree in graphic design, marketing, communications or other related field - Required
• 7+ years’ experience in graphic design - Required
• 3 years’ experience in project management and supervisory experience - Required
• Adobe Creative Cloud - InDesign, Illustrator, Photoshop, Acrobat Pro (Premiere Pro and After Effects a plus) - Required
• Project management tools (Asana or similar) - Required
• Graphic design experience in both print and digital including page layout, large format, digital signage, web banners, websites, presentations, etc.- Required
• Experience developing, maintaining and implementing a cohesive-yet-flexible brand identity system - Required
• Salesforce Marketing Cloud experience a plus - Preferred
• UX/UI, photography and/or video experience - Preferred
• Healthcare background, B2B - Preferred

Benefits

HealthTrust, offers a total rewards package that supports the health, life, career and retirement of our colleagues. The available plans and programs include:

• Comprehensive benefits for medical, prescription drug, dental, vision, behavioral health and telemedicine services
• Wellbeing support, including free counseling and referral services
• Time away from work programs for paid time off, paid family leave, long- and short-term disability coverage and leaves of absence
• Savings and retirement resources, including a 401(k) Plan with a 100% match on 3% to 9% of pay (based on years of service), Employee Stock Purchase Plan, flexible spending accounts, preferred banking partnerships, retirement readiness tools, rollover support and financial wellbeing counseling
• Education support through tuition assistance, student loan assistance, certification support, dependent scholarships and a partnership with Galen College of Nursing
• Additional benefits for fertility and family building, adoption assistance, life insurance, supplemental health protection plans, auto and home insurance, legal counseling, identity theft protection and consumer discounts

Learn More About Employee Benefits

Note: Eligibility for benefits may vary by location.

In today's challenging business environment of cost pressures, supply disruptions, and workforce shortages, it is crucial for providers to efficiently manage expenses and enhance performance. HealthTrust, in collaboration with 1,800 hospitals and health systems, offers a specialized group purchasing organization (GPO) membership model designed to deliver immediate and sustainable cost savings. Their team of experts provides tailored value acceleration engagements to address specific needs, delivering unparalleled benefits. With nationwide purchasing power and a focus on overall spending management, HealthTrust offers unmatched pricing advantages on supplies, along with industry-leading benchmarks and best practices. The dedicated team is committed to guiding and implementing performance enhancements in cost, quality, and outcomes.

HCA Healthcare has been recognized as one of the World’s Most Ethical Companies® by the Ethisphere Institute more than ten times. In recent years. HCA Healthcare spent an estimated $3.7 billion in costs for the delivery of charitable care, uninsured discounts, and other uncompensated expenses.

"Good people beget good people."- Dr. Thomas Frist, Sr.

HCA Healthcare Co-Founder

We are a family 270,000 dedicated professionals! Our Talent Acquisition team is reviewing applications for our Manager Creative Design opening. Qualified candidates will be contacted for interviews. Submit your resume today to join our community of caring!

We are an equal opportunity employer. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.