Manager, Creative

Jobtailor; Town of Florida (NY); On-site; USD 90,000 - 130,000; Full time

Job summary

Jobtailor in the United States seeks a senior creative lead to drive integrated concepts and assets supporting marketing and member engagement strategies.

You will direct assets for social, digital, print, OOH, video, and more, ensuring alignment with brand standards while mentoring designers and collaborating with cross-functional teams.

This role requires strong storytelling, project management, and proficiency in Adobe Creative Suite.

Qualifications

• Bachelor’s degree in Graphic Design, Visual Communications, Advertising, Marketing, Fine Arts, or a related field.
• 5+ years of progressive experience in creative, design, brand, advertising, or marketing communications work.
• Experience leading creative projects, providing creative direction, and supervising, mentoring, or guiding designers or other creative contributors.
• Strong creative direction, conceptual thinking, and visual storytelling skills across integrated marketing campaigns.
• Advanced knowledge of design principles, typography, photography, layout, composition, and brand identity systems.
• Strong portfolio demonstrating creative concept development, design execution, campaign application, and brand-aligned work across multiple channels.
• Proficiency with Adobe Creative Suite, including Photoshop, Illustrator, and InDesign.
• Knowledge of digital, social, video, print, out-of-home, and traditional marketing asset development.
• Ability to apply emerging creative tools, including AI-enabled tools.
• Strong project management, prioritization, organization, and time management skills.
• Strong written, verbal, interpersonal, and cross-functional collaboration skills.
• Ability to coach, mentor, delegate, resolve conflict, provide feedback, and support the development and performance of creative contributors.

Responsibilities

• Lead the development of integrated creative concepts and assets supporting marketing and Member engagement strategies.
• Direct and develop creative assets for social, digital, print, out-of-home, video, and other marketing channels.
• Ensure creative execution aligns with AAA, Inc. brand standards and storytelling approach.
• Partner with brand account managers, marketing specialists, designers, photographers, videographers, and production partners.
• Manage creative project scope, priorities, timelines, budgets, and quality standards.
• Present creative concepts, design recommendations, and campaign materials to stakeholders.
• Apply current design, content, platform, and emerging creative tool trends to improve effectiveness while maintaining brand integrity.
• Provide creative direction, feedback, coaching, and mentorship to graphic designers and other creative contributors.
• Supervise assigned work output and performance, delegate work based on team strengths, and foster a collaborative creative culture.

Skills

Creative Direction

Project Management

Visual Storytelling

Mentorship

Education

Bachelor’s degree in Graphic Design, Visual Communications, Advertising, Marketing, Fine Arts, or a related field

Tools

Adobe Photoshop

Adobe Illustrator

Adobe InDesign

Job description

• Lead the development of integrated creative concepts and assets supporting marketing and Member engagement strategies
• Direct and develop creative assets for social, digital, print, out-of-home, video, and other marketing channels
• Ensure creative execution aligns with AAA, Inc. brand standards and storytelling approach
• Partner with brand account managers, marketing specialists, designers, photographers, videographers, and production partners
• Manage creative project scope, priorities, timelines, budgets, and quality standards
• Present creative concepts, design recommendations, and campaign materials to stakeholders
• Apply current design, content, platform, and emerging creative tool trends to improve effectiveness while maintaining brand integrity
• Provide creative direction, feedback, coaching, and mentorship to graphic designers and other creative contributors
• Supervise assigned work output and performance, delegate work based on team strengths, and foster a collaborative creative culture

Requirements

• Bachelor’s degree in Graphic Design, Visual Communications, Advertising, Marketing, Fine Arts, or a related field
• Five (5) or more years of progressive experience in creative, design, brand, advertising, or marketing communications work
• Experience leading creative projects, providing creative direction, and supervising, mentoring, or guiding designers or other creative contributors
• Strong creative direction, conceptual thinking, and visual storytelling skills across integrated marketing campaigns
• Advanced knowledge of design principles, typography, photography, layout, composition, and brand identity systems
• Strong portfolio demonstrating creative concept development, design execution, campaign application, and brand-aligned work across multiple channels
• Proficiency with Adobe Creative Suite, including Photoshop, Illustrator, and InDesign
• Working knowledge of current design, presentation, and collaboration tools
• Knowledge of digital, social, video, print, out-of-home, and traditional marketing asset development
• Ability to apply emerging creative tools, including AI-enabled tools
• Strong project management, prioritization, organization, and time management skills
• Strong written, verbal, interpersonal, and cross-functional collaboration skills
• Ability to coach, mentor, delegate, resolve conflict, provide feedback, and support the development and performance of creative contributors

Core Competencies

Demonstrates expertise in leading creative projects, providing direction, and mentoring designers while ensuring alignment with brand standards across various marketing channels. Proficient in applying advanced design principles and emerging creative tools to enhance campaign effectiveness.

Highest-signal resume keywords

• Creative Direction
• Project Management
• Adobe Creative Suite
• Visual Storytelling
• Mentorship

Hard Skills

• Graphic Design
• Concept Development
• Design Execution
• Brand Identity Systems
• Typography
• Photography
• Layout
• Composition
• Campaign Application
• Emerging Creative Tools

Soft Skills

• Interpersonal Skills
• Collaboration
• Coaching
• Conflict Resolution
• Feedback Provision

Industry Keywords

• Integrated Marketing
• Brand Standards
• Creative Assets
• Marketing Communications
• Digital Marketing
• Social Media
• Print Marketing
• Out-of-Home Advertising
• Video Marketing
• Traditional Marketing

Tools & Technologies

• Adobe Photoshop
• Adobe Illustrator
• Adobe InDesign
• Presentation Tools
• Collaboration Tools