Manager Communications (Social) - CNBC

Versant Media, LLC; Englewood Cliffs (NJ); Hybrid; USD 85,000 - 100,000; Full time

Benefits offered by this job

Free onsite fitness center

Gourmet cafeteria

Dry cleaning

Shuttle to Manhattan

Job summary

CNBC is seeking a creative, social-first Manager, Communications (Social) to lead CNBC's brand storytelling across its social channels. The role will work with Editorial, Marketing, Product, Events, Partnerships, Talent, and Executive Leadership to bring the CNBC brand to life online.

The ideal candidate is a strategist, producer, storyteller, and content creator with a deep understanding of social platforms and a passion for business news.

Qualifications

• 5+ years of experience in communications, social media, content strategy, digital marketing or journalism.
• Exceptional storytelling instincts with strong editorial judgment.
• Strong understanding of LinkedIn, Instagram, TikTok, X and YouTube best practices.
• Excellent writing and copy-editing skills.
• Strong project management skills with the ability to manage multiple priorities simultaneously.
• Experience using analytics to inform content strategy.
• Familiarity with Adobe Creative Suite, Premiere, CapCut, Canva or similar creative tools.
• Passion for business news, media and storytelling.

Responsibilities

• Manage CNBC's brand storytelling strategy by overseeing the vision, content strategy, and day-to-day management of CNBC's dedicated brand social channels.
• Develop and maintain a cross-functional editorial calendar aligned with business priorities, key programming, product launches, partnerships, events, and corporate initiatives.
• Identify proactive storytelling opportunities that strengthen CNBC's brand, deepen audience engagement, and showcase the people, journalism, innovation, culture, and experiences behind the network.
• Create and edit compelling, platform-native written, visual, and video content optimized for distribution across LinkedIn, Instagram, TikTok, X, YouTube, and emerging platforms.
• Collaborate with the Communications team to extend PR campaigns through social storytelling and support launches of new products, programming, and partnerships.
• Build strong cross-functional relationships across Editorial, Marketing, Product, Events, Partnerships, Research, and Versant Corporate Communications to identify storytelling opportunities, align messaging, and ensure a consistent brand voice across all channels.
• Measure and optimize performance by tracking audience growth, engagement, referral traffic, and content performance across platforms. Use audience insights and analytics to refine content strategy, identify emerging trends, and recommend new formats and creative approaches that increase reach and engagement

Job description

• Compensation: USD 85,000 - USD 100,000 - yearly

Company Description

VERSANT (Nasdaq: VSNT) is an industry-changing media and entertainment business and home to trusted brands that shape culture, inform audiences, and build lasting connections. It operates across four core markets: political news and opinion, business news and personal finance, golf, and sports and genre entertainment. These markets are served through a powerful portfolio of iconic and innovative brands, including CNBC, MS NOW, USA Network, Golf Channel, Oxygen, E!, SYFY, and Versant's sports division USA Sports, along with complementary digital assets including Fandango, Rotten Tomatoes, GolfNow and GolfPass.

Job Description

CNBC is seeking a creative, social-first Manager, Communications (Social)- CNBCto manage the strategy and execution of CNBC's dedicated brand social channels.

This role will oversee the vision, content strategy, and day-to-day management of CNBC's brand storytelling platforms, creating compelling, platform-native content that showcases the network’s strategy, as well as Versant’s overall strategy, through its people, journalism, innovation, culture, partnerships, products, and experiences that define CNBC.

As a member of the CNBC Communications team, this person will work cross-functionally with Editorial, Marketing, Product, Events, Partnerships, Talent, and Executive Leadership to bring the CNBC brand to life across social media. The role will help tell CNBC's story beyond the daily news cycle, supporting key business priorities, amplifying exclusive journalism, promoting new initiatives, and connecting with our audience.

The ideal candidate is equal parts strategist, producer, storyteller, and content creator with a strong understanding of how audiences engage across LinkedIn, Instagram, TikTok, X, YouTube, and emerging platforms. They are passionate about social media, thrive in a fast-paced news environment, and have a proven ability to translate business initiatives into engaging, shareable content that strengthens brand reputation and drives engagement.

What You'll Do

• Manage CNBC's brand storytelling strategy by overseeing the vision, content strategy, and day-to-day management of CNBC's dedicated brand social channels.
• Develop and maintain a cross-functional editorial calendar aligned with business priorities, key programming, product launches, partnerships, events, and corporate initiatives.
• Identify proactive storytelling opportunities that strengthen CNBC's brand, deepen audience engagement, and showcase the people, journalism, innovation, culture, and experiences behind the network.
• Create and edit compelling, platform-native written, visual, and video content optimized for distribution across LinkedIn, Instagram, TikTok, X, YouTube, and emerging platforms.
• Collaborate with the Communications team to extend PR campaigns through social storytelling and support launches of new products, programming, and partnerships.
• Build strong cross-functional relationships across Editorial, Marketing, Product, Events, Partnerships, Research, and Versant Corporate Communications to identify storytelling opportunities, align messaging, and ensure a consistent brand voice across all channels.
• Measure and optimize performance by tracking audience growth, engagement, referral traffic, and content performance across platforms. Use audience insights and analytics to refine content strategy, identify emerging trends, and recommend new formats and creative approaches that increase reach and engagement

Qualifications

Qualifications

• 5+ years of experience in communications, social media, content strategy, digital marketing or journalism.
• Exceptional storytelling instincts with strong editorial judgment.
• Strong understanding of LinkedIn, Instagram, TikTok, X and YouTube best practices.
• Excellent writing and copy-editing skills.
• Strong project management skills with the ability to manage multiple priorities simultaneously.
• Experience using analytics to inform content strategy.
• Familiarity with Adobe Creative Suite, Premiere, CapCut, Canva or similar creative tools.
• Passion for business news, media and storytelling.

Preferred Experience

• Experience in news, media or entertainment.
• Corporate communications or brand marketing experience.
• Event coverage and live social experience.
• Comfortable filming, interviewing and editing short-form content.
• Experience working with executives and on-air talent
• Photography and videography skills
• Experience supporting subscription or direct-to-consumer products.
• Knowledge of AI tools that improve creative workflows and content production

Additional Information:

• Hybrid:This position has been designated as hybrid, generally contributing from the office a minimum of three days per week.
• This position is eligible for company sponsored benefits , including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks.
• Salary range:$85,000 - $100,000 (bonuseligible)

Location & Perks:
At CNBC Headquarters in Englewood Cliffs, NJ,you’llhave access to greatperksand amenities:

• Sweat it out -- Free onsite fitness center with state-of-the-art equipment, plus daily group classes
• Eat up -- Gourmet cafeteria with daily specials plus soup and salad bars
• Extras -- Dry cleaning, shoe shining and sneak peeks
• Don’t have a car? No problem! We offer free shuttle transportation to and from multiple locations in Manhattan, Brooklyn, Hoboken and Jersey City

Additional Information

As part of our selection process, external candidates may be required to attend an in-person interview with a VERSANT Media employee at one of our locations prior to a hiring decision. VERSANT Media's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.

If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to [e-mail] .

VERSANT Media is committed to fair and equitable compensation practices. We include a good faith pay range for each position to comply with applicable state and local pay transparency laws and to promote equity across our organization. Actual compensation will be based on factors such as the candidate's skills, qualifications, experience, and location and may include additional forms of compensation and benefits such as health insurance, retirement plans, paid time off, etc.