Manager, Cafe Sales and Marketing

Seminole Hard Rock; Ledyard (CT); On-site; USD 90,000 - 120,000; Full time

Job summary

Hard Rock International in Connecticut seeks a Sales and Marketing Manager to drive cafe sales and marketing aligned with the venue's strategy. You will lead brand initiatives, manage budgets, and partner with leadership to deliver outcomes across restaurant, retail, live music and events.

The ideal candidate has 5+ years in sales/marketing in hospitality, expertise in social media, CRM platforms, and a passion for music industry trends.

Qualifications

• 5+ years in a sales and marketing role preferably in a hospitality setting.
• Experience with CRM platforms.
• Expertise in social media platforms.
• Background in music industry a plus.

Responsibilities

• Demonstrate financial comprehension of the Cafe's budget and P&L.
• Execution and development of marketing initiatives.
• Development of sales strategies that generate year-over-year entrée count growth.
• Manage marketing expenses in accordance with the Cafe's budget and forecast models.
• Partner across all departments in an effort to support the team in consistent execution of all systems and processes to deliver all products and services to Hard Rock's brand standards.
• Market a multi- product business line (restaurant, retail, live music and special events) to disparate guest profile (corporate, tourist and local).
• Foster an environment of customer service in which all team members put the guest first in every situation.
• Execute established standards for overall guest satisfaction that meet or exceed brand standards as determined by an objective ranking systems.
• Remain an objective observer of the standards of service to ensure guest expectations of the brand and cafe are met.
• Assist senior management in attracting and retaining the most exceptionally talented people available in the market and place them in positions that leverage their skills and expertise for maximum impact.
• Clearly define goals and expectations for team members using performance review tools and hold your team accountable for successful performance.
• Support team development and advancement along well-defined career paths.
• Serve as a Learning Coach developing, implementing, and executing learning & developmental programs for all individuals under his/her stewardship to drive continuous improvement and employee retention.
• Possess a self-motivated approach to his/her own personal and professional growth.

Skills

Sales and marketing

Social media marketing

Music industry knowledge

Tools

CRM platforms

Job description

Our team members are the key to our company's success, and their health and well-being, as well as that of their families, is very important to us. We offer a comprehensive benefits package that allows our team members stay healthy, plan for their future and maintain a healthy work-life balance. Benefits may vary with employment status. To see our fill list of Team Member Benefits please visit our career site: www.gotoworkhappy.com/benefits

Job Description: Hard Rock International (HRI) is one of the most globally recognized companies with venues in over 70 countries spanning 265 locations that include owned/licensed or managed Rock Shops®, Live Performance Venues and Cafes. HRI also launched a joint venture named Hard Rock Digital in 2020, an online sportsbook, retail sportsbook and internet gaming platform. Beginning with an Eric Clapton guitar, Hard Rock owns the world's largest and most valuable collection of authentic music memorabilia at more than 86,000 pieces, which are displayed at its locations around the globe. In 2022, Hard Rock Hotels was honored as the number one brand in Outstanding Guest Satisfaction for the second year in a row among Upper Upscale Hotels in J.D. Power's North America Hotel Guest Satisfaction Study. This designation is the fourth consecutive year the iconic brand has been among top brands in this category.

HRI is the first privately-owned gaming company designated U.S. Best Managed Company by Deloitte Private and The Wall Street Journal for the second year. Hard Rock was also honored as one of Forbes' Best Employers for Women, Diversity and New Grads and a Top Large Employer in the Travel & Leisure, Gaming, and Entertainment Industry. In 2021, Hard Rock Hotels & Casinos received first place ranking in the Casino Gaming Executive Satisfaction Survey conducted by Bristol Associates Inc. and Spectrum Gaming Group for six of the last seven years. For more information on Hard Rock International, visit www.hardrock.com or shop.hardrock.com.

Sales and Marketing Manager is responsible for directing Cafe sales and marketing efforts that align with the overall Cafe operating strategy. This individual will also support the Cafe's Senior Leadership Team in upholding all brand standards, core values, while meeting or exceeding Hard Rock's business objectives.

• Demonstrate financial comprehension of the Cafe's budget and P&L.
• Execution and development of marketing initiatives.
• Development of sales strategies that generate consistent year-over-year entrée count growth.
• Manage marketing expenses in accordance with the Cafe's budget and forecast models.
• Partner across all departments in an effort to support the team in consistent execution of all systems and processes to deliver all products and services to Hard Rock's brand standards.
• Market a multi- product business line (restaurant, retail, live music and special events) to disparate guest profile (corporate, tourist and local).
• Foster an environment of customer service in which all team members put the guest first in every situation.
• Execute established standards for overall guest satisfaction that meet or exceed brand standards as determined by an objective ranking systems.
• Remain an objective observer of the standards of service to ensure guest expectations of the brand and cafe are met.
• Ability to ideate and execute meetings & events that exceed the expectations of all clients.
• Assist senior management in attracting and retaining the most exceptionally talented people available in the market and place them in positions that leverage their skills and expertise for maximum impact.
• Clearly define goals and expectations for team members using performance review tools and hold your team accountable for successful performance.
• Support team development and advancement along well-defined career paths.
• Serve as a Learning Coach developing, implementing, and executing learning & developmental programs for all individuals under his/her stewardship to drive continuous improvement and employee retention.
• Possess a self-motivated approach to his/her own personal and professional growth.

This job description reflects the position's essential functions; it does not encompass all of the tasks that may be assigned.

EXPERIENCE, EDUCATION, AND CERTIFICATIONS

• 5+ years in a sales and marketing role preferably in a hospitality setting.
• Experience with CRM platforms.
• Expertise in social media platforms.
• Background in music industry a plus.

SKILLS

• Ability to learn and bring "out of the box" ideas to their team.
• Genuine enthusiasm and aptitude for sales.
• Excellent verbal and written communication skills.
• High level of business acumen and common sense.
• Demonstrates strong problem solving skills through ability to diagnose and implement solutions.
• Must possess strong communication and listening skills, excellent speaking, reading and writing.
• Comprehend and use technical or professional language, either written or spoken, to communic