Main Street & The Farm On-Air Host

Midwest Communications; Sioux Falls (SD); On-site; USD 40,000 - 64,000; Full time

Benefits offered by this job

Equal Opportunity Employer

Job summary

Midwest Communications, Inc. in Sioux Falls is hiring a live On‑Air Host for a new two‑hour morning program, Main Street & The Farm.

You will conduct in-depth conversations with local business owners, farmers, and community leaders to explore local economy and agricultural topics. The role requires strong interviewing and communication skills, a reliable work ethic, and the ability to develop advertising opportunities to grow revenue.

Qualifications

• Experience hosting live radio or strong demonstrated interest.
• Interviewing and interpersonal skills essential for this role.
• Reliability, professionalism, and collaboration when representing the station.
• Interest in telling local business and agriculture stories with revenue growth focus.

Responsibilities

• Host a live, two-hour morning program in Sioux Falls.
• Lead engaging interviews with local business owners, farmers, and community leaders.
• Develop a strong network of guests with chambers and agriculture groups.
• Prepare questions, talking points, and background information for every show.
• Coordinate field interviews and remote broadcasts to bring listeners closer to guests.
• Monitor listener feedback and topics to guide future programming.
• Identify advertising opportunities and work with Sales to grow revenue.
• Collaborate with the Director of Sales to expand Main Street & The Farm over time.

Skills

Live radio hosting

Interviewing

Broadcast coordination

Advertising basics

Tools

Broadcast equipment

Job description

Description

Main Street & The Farm On‑Air Host

KELO - 1320-AM | Where South Dakota businesses and agriculture meet.

From our small businesses to the farmers and ranchers feeding our communities, South Dakota’s economy is built by people with stories worth tuning in for. Main Street & The Farm is a brand‑new two‑hour program on KELO Radio dedicated to sharing those stories, exploring local economic issues, and connecting listeners with the people shaping our state. We are looking for someone who can help shape this show’s future in Sioux Falls!

What You’ll Love Doing:

• Host a live, two‑hour morning program in Sioux Falls featuring in‑depth conversations with local business owners, farmers, ranchers, and community leaders.
• Lead engaging interviews that help listeners understand local businesses, agriculture, markets, policy, and the economic issues affecting their communities.
• Connect with Chambers of Commerce, South Dakota Farm Bureau representatives, agricultural organizations, and other local and state industry leaders to develop a strong network of guests.
• Prepare interview questions, talking points, and background information for upcoming programs.
• Coordinate occasional field interviews and remote broadcasts that bring listeners closer to the people and businesses making a difference.
• Monitor listener feedback, community interests, and emerging topics to help guide future programming.
• Identify and develop new advertising opportunities that connect businesses with KELO Radio’s audience.
• Work with the Director of Sales to develop advertiser campaigns, grow revenue, and help expand Main Street & The Farm over time.

What We’re Looking For:

• A confident, natural communicator with a genuine interest in South Dakota’s local economy and agriculture.
• Someone who has experience (or strong demonstrated interest) in hosting live radio and is comfortable drawing out compelling stories from a variety of guests. Interviewing and interpersonal skills are essential for this role.
• Prior sales experience and comfort with developing advertising opportunities is a plus.
• A valid South Dakota driver’s license, reliable transportation, and the ability to pass background and motor vehicle checks.
• Reliability, professionalism, and a collaborative approach to representing the station.
• The ideal candidate would have an interest in telling local businesses’ stories while also wanting to grow revenue for the show to aid in its expansion in the future.

Culture at Midwest Communications

At Midwest Communications, Inc., we’re invested in the longevity and satisfaction of our employees. As a privately owned, family‑founded company, we expect our team members to take ownership of their work while also enjoying a laid‑back, collaborative atmosphere where growth and creativity are encouraged. You’ll have the tools and support of an established media company, along with the autonomy to get your work done and make the role your own.

Schedule: Monday, Tuesday, Wednesday, and Friday

Hours: Full‑time, 8:00 AM – 5:00 PM

Live On‑Air: 9:00 AM – 11:00 AM

Salary: Based on experience

Midwest Communications, Inc. is an Equal Opportunity Employer by choice.