Lottery Sales & Marketing Bureau Chief

State of Iowa; Des Moines (IA); On-site; USD 90,000 - 120,000; Full time

Benefits offered by this job

IPERS

RIC

WFH

Health Insurance

Vacation Leave

Sick Leave

Paid Holidays

FSA

Life Insurance

Long-Term Disability Insurance

Job summary

Iowa Department of Revenue Lottery Division is seeking a Public Service Manager 2 to lead the Sales & Marketing Bureau in Des Moines and drive revenue growth through innovative go-to-market strategies and strong leadership across a dispersed team.

The role reports to the Lottery Administrator and emphasizes data-driven decision making, stakeholder engagement, and compliance with enterprise controls. On-site with potential remote options as needed.

Qualifications

• Graduation from an accredited four-year college or university and six years of full-time management-level work in finance, HR, engineering, law, social work, regulation, data processing, or program research or evaluation.
• Ten years of full-time management-level work experience in finance, HR, engineering, law, social work, regulation, data processing, or program research or evaluation.
• Six years of full-time management-level work experience in finance, HR, engineering, law, social work, regulation, data processing, or program research or evaluation; and a combination of four years of education and full-time experience, where 30 semester hours equals one year of experience; graduation from Iowa Certified Public Manager Program equals one year.
• Four years of full-time management-level work experience in finance, HR, engineering, law, social work, regulation, data processing, or program research or evaluation; and a combination of four years of education and full-time experience; and a combination of two years of graduate-level education and experience in a public-service-related area equals one year.
• Current, continuous experience in the state executive branch that includes eighteen months of full-time work as a Public Service Manager 1 or comparable position.

Responsibilities

• Manage the Iowa Lottery Sales and Marketing Bureau by driving performance, overseeing hiring and training, assigning workflow, and assessing performance.
• Collaborate with executive leadership to build revenue projections, as well as develop and execute growth strategies.
• Gather, analyze, and compile data needed to identify trends and make recommendations for business actions.
• Create and manage outreach efforts for current and future retail licensees.
• Execute “go-to-market” strategies for new products, retail partners, and/or product distribution channels.
• Support the professional development of a geographically dispersed sales and marketing team, including developing sales strategies and matrixes for analyzing sales performance.
• Participate in the procurement process and establish and maintain relationships with retail industry C-level executives, third-party vendors, and key stakeholders.
• Work with internal and external auditors to ensure compliance with enterprise security and fiscal controls.
• Represent the Iowa Department of Revenue Lottery Division at public board meetings, industry conferences or panels, and quarterly Lottery Board meetings.

Job description

This is a non-merit position. Candidates must follow the instructions in the \"To Apply\" section. Positions in this class are exempt from the screening and referral requirements of the Iowa Department of Administrative Services - Human Resources Enterprise.

The Iowa Department of Revenue’s Lottery Division is currently seeking a Public Service Manager 2 to act as Bureau Chief of Sales & Marketing. The Lottery Division provides responsible entertainment and prizes to the public, generating revenue for state programs, including support for veterans, economic development, law enforcement, education and agriculture.

This position reports to the Lottery Administrator and will be responsible for the Lottery’s business development and sales strategy and objectives, including collaborating on, developing, and executing integrated sales initiatives as well as identifying new opportunities to generate revenue.

In this position you will:

• Manage the Iowa Lottery Sales and Marketing Bureau by driving performance, overseeing hiring and training, assigning workflow, and assessing performance
• Collaborate with executive leadership to build revenue projections, as well as develop and execute growth strategies
• Gather, analyze, and compile data needed to identify trends and make recommendations for business actions
• Create and manage outreach efforts for current and future retail licensees
• Execute “go-to-market” strategies for new products, retail partners, and/or product distribution channels
• Support the professional development of a geographically dispersed sales and marketing team, including developing sales strategies and matrixes for analyzing sales performance
• Participate in the procurement process and establish and maintain relationships with retail industry C-level executives, third-party vendors, and key stakeholders
• Work with internal and external auditors to ensure compliance with enterprise security and fiscal controls
• Represent the Iowa Department of Revenue Lottery Division at public board of director meetings, industry trade conferences or panels and other forums, and in quarterly Iowa Lottery Board meetings

Employer Highlights:

The Iowa Department of Revenue is a well-respected employer. We are focused on providing excellent customer service, while offering a wonderful team atmosphere, work-life balance, free parking, and casual attire. We have a great total compensation package for all of our full-time employees, including:

• Iowa Public Employees' Retirement System (IPERS)
• Retirement Investors Club (RIC)
• Flexible Working Environment- Work from Home Opportunities
• Health, Dental and Vision Insurance
• Vacation Leave
• Sick Leave
• Paid Holidays (9 days/year)
• Flexible Spending Accounts
• Life Insurance
• Long-Term Disability Insurance

The mission of the Iowa Department of Revenue is to serve Iowans through the responsible collection and generation of revenue to support the public good. If you’re looking for a career with an organization that values its employees and customers, you’ve come to the right place.

Applicants must live within the State of Iowa to qualify for this position.

The successful candidate will be required to work on-site in the Hoover Building in Des Moines, with remote opportunities as it meets business needs.

A background check, including a criminal history check, fingerprint and Iowa tax filing check, will be conducted on the final candidate.

Effective July 1st, 2025, all Department of Revenue staff and their household will not be able to play any Iowa Lottery games.

E-Verify and Right to Work

The State of Iowa participates in E-Verify, a federal program that helps employers confirm the employment eligibility of all newly hired employees. Within the required timeframe, new hires will be verified through the E-Verify system to ensure authorization to work in the United States. The State of Iowa also complies with the federal Right to Work laws, which protect employees’ rights to work without being required to join a labor organization. For more information, please visit www.e-verify.gov.

Applicants must meet at least one of the following minimum requirements to qualify for positions in this job classification:

• 1) Graduation from an accredited four-year college or university and experience equal to six years of full-time management-level work in finance, human resources, engineering, law, social work, regulation, data processing, or program research or evaluation.
• 2) Ten years of full-time management-level work experience in finance, human resources, engineering, law, social work, regulation, data processing, or program research or evaluation.
• 3) All of the following (a and b): a. Six years of full-time management-level work experience in finance, human resources, engineering, law, social work, regulation, data processing, or program research or evaluation; and b. A combination of a total of four years of education and full-time experience (as described in part a), where thirty semester hours of accredited college or university course work in any field equals one year of full-time experience. Graduation from the Iowa Certified Public Manager Program is also equivalent to one year of full-time experience or education.
• 4) All of the following (a, b, and c): a. Four years of full-time management-level work experience in finance, human resources, engineering, law, social work, regulation, data processing, or program research or evaluation; and b. A combination of a total of four years of education and full-time experience (as described in part a), where thirty semester hours of accredited college or university course work in any field equals one year of full-time experience; and c. A combination of a total of two years of graduate-level education and full-time experience (as described in part a), where twenty-four semester hours of accredited graduate college or university course work in a public-service-related area (e.g., public or business administration, social work, law, education, engineering) equals one year of full-time experience. Graduation from the Iowa Certified Public Manager Program is also equivalent to one year of full-time experience or education.
• 5) Current, continuous experience in the state executive branch that includes eighteen months of full-time work as a Public Service Manager 1 or comparable specific management-level position.
• For additional information, please click on this link to view the job description.