Local SEO & Link-Building Lead

Lush Fresh Handmade Cosmetics; Washington (District of Columbia); On-site; USD 55,000 - 60,000; Full time

Job summary

BluShark Digital in Washington, D.C. seeks an Off-Page SEO Coordinator to enhance clients' online presence through Google Business Profiles optimization, local SEO strategies, and high-quality backlink development.

You will monitor reviews, report KPIs, coordinate with other departments, and drive off-page initiatives such as community events, press coverage, and directory building to improve brand visibility and search performance.

Qualifications

• Experience optimizing Google Business Profiles and improving local search visibility.
• Proven ability to develop and execute off-page SEO strategies.
• Ability to monitor KPIs and report performance trends.

Responsibilities

• Optimize and manage Google Business Profiles with consistent business information across profiles.
• Monitor customer reviews and Q&A on Google Business Profiles.
• Implement strategies to improve local search rankings and visibility.
• Routine reporting of KPIs.
• Develop and implement off-page SEO strategies tailored to each brand's needs.
• Coordinate with other departments to align SEO with business goals.
• Link building project management including community events, press coverage, social media, directories, and sponsorships.

Skills

Google Business Profiles

Local SEO

Link Building

Analytics

Job description

BluShark Digital in Washington, D.C. seeks an Off-Page SEO Coordinator to enhance clients' online presence through Google Business Profiles optimization, local SEO strategies, and high-quality backlink development.

You will monitor reviews, report KPIs, coordinate with other departments, and drive off-page initiatives such as community events, press coverage, and directory building to improve brand visibility and search performance.