Local & Digital Marketing Lead | Flexible Schedule

British Swim School; United States; Hybrid; USD 55,000 - 75,000; Full time

Benefits offered by this job

Employee discounts

Flexible schedule

Paid time off

Job summary

British Swim School is seeking a highly organized Local & Digital Marketing Associate to lead both community-based marketing efforts and digital campaign execution. This role is responsible for building local partnerships, increasing brand visibility, and managing marketing campaigns across email, SMS, website, social media, and paid digital channels.

This person will help bridge local relationship-building with modern digital execution by coordinating with internal teams, corporate partners,

Qualifications

• 2+ years of marketing experience, including local/community and digital execution.
• Bachelor’s degree is required.
• Experience managing multi-channel campaigns across email, SMS, website and social media.
• Strong copywriting and communication skills with the ability to craft clear messages.
• Ability to manage multiple projects, vendors, and timelines.

Responsibilities

• Plan and coordinate local marketing initiatives, events, and outreach to generate leads.
• Build partnerships with schools, PTAs, local businesses, and community groups.
• Represent the brand at local events and promotional activities.
• Execute local promotions aligned with enrollment goals and seasonal priorities.
• Manage digital campaigns across email, SMS, website, and social media.
• Coordinate calendars, assets, approvals, and launch timelines with partners.

Skills

Local marketing

Digital marketing

Copywriting

Project management

Vendor management

Partnership development

Data analysis

Communication

Education

Bachelor's degree

Job description

British Swim School is seeking a highly organized Local & Digital Marketing Associate to lead both community-based marketing efforts and digital campaign execution. This role is responsible for building local partnerships, increasing brand visibility, and managing marketing campaigns across email, SMS, website, social media, and paid digital channels.

This person will help bridge local relationship-building with modern digital execution by coordinating with internal teams, corporate partners,