Lifecycle Growth Manager: Student Loan Communications

Juno; Miami (FL); On-site; USD 80,000 - 100,000; Full time

Benefits offered by this job

Health, dental, vision

401(k) matching

Job summary

Juno, based in Miami, is seeking a Lifecycle Marketing Manager to own member communications across our product lines. You will build and ship email and SMS campaigns, learn the product and data model, and segment audiences to drive applications and loans funded.

You'll define who receives what by vertical, school, stage, and timing, coordinate with product teams, report on campaign performance, and run experiments to improve open rates, click-throughs, and funded loans.

Qualifications

• 1–3+ years in lifecycle/CRM marketing, marketing operations, growth, or analytics adjacent to one of them.
• Hands‑on experience with an ESP (Customer.io, MailChimp, Klaviyo, HubSpot) is a plus; training provided for our tools.
• Comfort with data: read funnels, segment reasoning, and distinguish real results from noise.

Responsibilities

• Own lifecycle execution end to end: build and ship email and SMS campaigns across grad, undergrad, and refi.
• Understand how a member moves from signup to rate offer to application to funded loan.
• Define audiences by vertical, school, application stage, loan status, and timing; avoid mis-scoped audiences.
• Translate product goals into a campaign calendar and own measurement (opens, clicks, applications started/completed, loans funded).
• Run experiments on subject lines, timing, sequencing, and offers; maintain a test roadmap.

Skills

Lifecycle marketing

CRM marketing

Marketing operations

Growth

Data analysis

Tools

Customer.io

MailChimp

Klaviyo

HubSpot

Job description

Juno, based in Miami, is seeking a Lifecycle Marketing Manager to own member communications across our product lines. You will build and ship email and SMS campaigns, learn the product and data model, and segment audiences to drive applications and loans funded.

You'll define who receives what by vertical, school, stage, and timing, coordinate with product teams, report on campaign performance, and run experiments to improve open rates, click-throughs, and funded loans.