Lifecycle CRM Strategist: Data-Driven Engagement & Growth

9Rooftops Marketing Agency, LLC; Pittsburgh (Allegheny County); On-site; USD 90,000 - 140,000; Full time

Job summary

9Rooftops Marketing Agency, LLC is seeking a CRM Manager to lead CRM strategy and execution across our client portfolio in the United States. You will align data-driven marketing with client goals to drive customer engagement and measurable outcomes, serving as the strategic and technical lead for lifecycle marketing programs.

You will collaborate with developers, analysts, and strategists to optimize campaigns, maintain data quality, and implement CRM technologies such as HubSpot, Salesforce,

Qualifications

• 5+ years of CRM and marketing automation experience, specializing in lifecycle marketing, technology implementation (e.g., HubSpot, Salesforce, Braze), and campaign optimization.
• Demonstrated experience ensuring compliance with data regulations (CAN-SPAM/GDPR) and maintaining clean, accurate data across CRM ecosystems.
• Proven track record managing client relationships and translating business needs into CRM strategy.
• Experience leading cross-functional teams including developers, analysts, and strategists.

Responsibilities

• Leads CRM strategy and execution, aligning data-driven marketing with client goals to drive engagement and measurable outcomes.
• Manages multiple CRM programs and campaigns, ensuring timely deployment, testing, and reporting across platforms.

Skills

Lifecycle marketing

Marketing automation

CRM systems

Campaign optimization

Client relationships

Cross-functional leadership

Tools

HubSpot

Salesforce

Braze

Job description

9Rooftops Marketing Agency, LLC is seeking a CRM Manager to lead CRM strategy and execution across our client portfolio in the United States. You will align data-driven marketing with client goals to drive customer engagement and measurable outcomes, serving as the strategic and technical lead for lifecycle marketing programs.

You will collaborate with developers, analysts, and strategists to optimize campaigns, maintain data quality, and implement CRM technologies such as HubSpot, Salesforce,