Leasing Specialist

Texas Apartment Association; Richmond (VA); On-site; USD 23,000 - 28,000; Full time

Job summary

Michaels Organization is seeking a Leasing Specialist to support the Leasing Manager with branding and marketing programs. You will develop collateral, plan events, and assist with advertising strategies to drive occupancy.

The role emphasizes sales and marketing focus, customer service experience, and strong organizational skills to manage multiple tasks and deadlines. Some weekend work may be required.

Qualifications

• Two or more years’ experience with Marketing/Leasing and Customer Service.
• High School Diploma required; any college marketing coursework preferred.
• Needs to be heavy sales and marketing focused.

Responsibilities

• Assist the Leasing Manager with national branding, programs and marketing goals.
• Develop and distribute leasing and marketing collateral and flyers.
• Plan, prepare and implement marketing and leasing events and social media activities.
• Execute monthly marketing calendars and initiatives.
• Develop product knowledge, fair housing and industry knowledge to meet leasing goals.
• Greet and answer inquiries from prospects and residents professionally.
• Develop print and internet marketing and advertising strategies.
• Daily follow-up on guest cards.
• Participate in outreach marketing and distribution of materials.
• Facilitate move-in process including tours and lease signing.
• Assist with lease file paperwork and verifications.
• Assist Leasing Manager with renewal campaigns.
• Conduct marketing surveys and competitive shop reports.

Skills

Communication

Organizational skills

Marketing presentations

Sales focus

Education

High School Diploma

Marketing coursework

Tools

Entrata

Job description

Overview

The Michaels Organization is a national leader in residential real estate offering full-service capabilities in development, property management, construction, and investment. At Michaels, our teammates strive to fulfill our promise of creating communities that lift lives – ones that jumpstart housing, education, civic engagement, and neighborhood prosperity. With this passion at the forefront of our business, Michaels teammates can be proud to be a part of the extraordinary, every day.

Assist the Leasing Manager with the property marketing and leasing program. The Leasing Specialist is responsible for various sales and marketing projects and for ensuring that all policies related to branding, leasing and marketing are fulfilled in accordance with policies and procedures outlines by management. The Leasing Specialist will assist in ensuring there is consistency at the site and adhere to the best practices. Reports to the Leasing Manager and works closely with the Regional Leasing Specialist and VP of Marketing and Leasing to set leasing goals and develop strategic plans for achieving budgeted occupancy.

Responsibilities

1. Assist the Leasing Manager with national branding, programs and marketing goals outlined in the annual marketing plan.

2. Develop and distribute leasing and marketing collateral, flyers, etc. Ensure accuracy on all printed material.

3. Assist with planning, preparation, and implementation of marketing and leasing events, property events, social media competition, etc. as approved.

4. Assist with the execution of monthly marketing calendars and initiatives.

5. Continually develop product knowledge, fair housing, and other industry knowledge in order to meet and exceed leasing goals.

6. Greeting and answering questions, both by phone and in-person from prospects and current residents in a professional and positive manner

7. Develop both print and internet marketing and advertising strategies

8. Daily follow-up on guest cards

9. Participate in outreach marketing activities, distribute flyers, advertising and marketing materials

10. Facilitate “move-in” process including touring models or vacant units, set-up of mini-models as needed, promoting the property and lease signing

11. Assist with application verifications and ensure accurate and timely completion of lease file paperwork.

12. Assist the Leasing Manager with renewal campaigns

13. Conduct marketing surveys, shop competitors where applicable and complete Marketing Reports

14. Conduct all business transactions in accordance with Michaels policies and procedures

15. May include weekend work

Qualifications

Required Skills:

Have excellent communication and organizational skills

Be creative with regard to developing innovative and effective marketing presentations

Be detailed oriented regarding applications, verifications and compliance

Highly energetic and motivated

Required Experience:

Two or more years’ experience with Marketing/Leasing and Customer Service

High School Diploma required, any college level marketing course work preferred

Needs to be heavy sales and marketing focused

Required Skills and Abilities:

Demonstrated leadership skills.

Ability to effectively manage and delegate numerous tasks in a short period of time.

Proven proficiency in all areas of property management operations.

Strong organizational, analytical, financial and decision-making skills.

Excellent communication, management and customer service skills.

Strong competency with email and internet usage, as well as word processing and spreadsheet programs.

Experience with Property Solutions Entrata a plus.

Working Conditions:

Majority of working hours will be spent inside an office. Exposure to adverse weather conditions such as rain, sleet, snow, and extreme high or low temperatures may be required to complete such duties as marketing the property, meeting with University officials or vendors, giving tours of the model and community amenities to prospects or during the turn over period.

Blackout periods for vacation days may be enforced during high-volume times of year for turnover, approximately July 15 - September 15 dependent upon specific market needs and conditions.

Travel outside of the local market to attend company and/or industry meetings or conferences will be minimal. Notification will be provided as far in advance as possible in order for personal arrangements to be made.

Salary Range Information:

The range displayed on each job posting reflects the targeted base salary for the position. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training.

Rewards & Benefits:

We know Michaels’ promise of lifting lives starts with our teammates, so making sure every single teammate is happy, healthy, and set up for a successful future is important to us. As part of our team, you will enjoy a competitive wage, a comprehensive benefit package which includes Medical, Dental, Vision, prescription, etc., generous paid time off, a 401 (k) plan with a company match, and so much more. We believe in education – and in taking care of our own – so as an added incentive your children will be able to apply for the Michaels Employee Scholarship Program.

• Help make the world a better place in a team-oriented environment.
• Grow with our organization through various professional development opportunities.
• Collaborate and thrive in a company culture where all are welcome

Michaels teammates make a difference in the lives of residents, colleagues, and the communities where we live and work every day. To learn more about the total rewards we offer please visit our website.

Come join our team. You’re going to love it here!

Salary Range

$17.00 - $20.00 per hour