Leasing & Marketing Team Leader, New Development

Cardinal Group Companies; Winston-Salem (NC); On-site; USD 25,000 - 39,000; Full time

Job summary

Cardinal Group Companies is seeking a Leasing & Marketing Team Leader for a new development in Winston-Salem. You will support the Community Manager with leasing operations, marketing, and resident relations for the temporary leasing office to drive occupancy.

You will lead pre-leasing efforts, coordinate events, and manage social media to build brand awareness while collaborating with local businesses and vendors. This role requires strong customer service and a proactive marketing mindset.

Qualifications

• 1–2 years of customer service and sales experience.
• Strong social media skills and knowledge of current digital marketing trends.
• Understanding of social media marketing strategy.
• High-energy and fast-paced environment.
• Excellent service mindset, warm and helpful.
• Basic computer skills: typing and writing for correspondence.
• High School Diploma or equivalent.
• Available to work evenings and weekends.
• Ability to embody Cardinal Culture and Core Values.

Responsibilities

• Greet prospective clients and qualify needs, present leasing office and visuals, close sales.
• Earn Cardinal Way of Leasing certification and complete requisite shops.
• Train leasing team members in duties and customer interactions.
• Answer calls professionally and manage inquiries from clients/vendors.
• Process lease applications and communicate results to prospects.
• Maintain and improve temporary office and tour route for curb appeal.
• Plan and execute monthly marketing plans and events.
• Create partnerships and lead outreach to boost brand awareness.
• Manage social media accounts and analyze engagement channels.

Skills

Customer service

Sales experience

Social media

Social media strategy

High energy

Evenings/weekends

Communication

Education

High School Diploma or equivalent

Job description

Leasing & Marketing Team Leader, New Development

Job Category : Leasing

Requisition Number : LEASI019917

• Posted : September 17, 2026
• Full-Time
• On-site

Locations

Showing 1 location

Winston Salem, NC 27105, USA

Description

POSITION : Leasing & Marketing Team Leader, New Development (Full-time, Non-Exempt)

COMPENSATION : Hourly Rate, plus Benefits and Bonus eligibility

SUMMARY

As the New Development Leasing & Marketing Team Leader, you are responsible for assisting the NewDevelopment Community Manager in maintaining all aspects of property operations, but with aconcentration on the leasing, marketing, branding, future resident relations, and functions of thetemporary leasing office and the community. The New Development Leasing & Marketing Team Leaderstrives for 100% occupancy through pre-leasing of future availability.

RESPONSIBILITIES (Including but not limited to):

• Utilize Company leasing expectations and procedures to warmly greet prospective clients, qualify, determine needs and preferences, professionally present the temporary leasing office and leasing visuals/materials, utilize feature/benefit selling, close the sale and follow-up using Cardinal’s Sales Platform (Cardinal Way of Leasing).
• Earn and maintain a Cardinal Way of Leasing certification by utilizing the CWoL resources available to all team members and passing both in house and third-party shops in congruence with the Cardinal Training Department scoring standards.
• Assist the Community Manager in training all Full Time and Part Time Leasing Team Members in all job duty expectations, including but not limited to; customer service, phone etiquette, leasing workflows, resident interactions, marketing and CWoL.
• Answer incoming phone calls professionally and handle accordingly, whether the caller is a prospective client, a client, an internal Company team member or a vendor.
• Complete all lease applications and participate in the verification of applications. Notify prospective clients of results.
• Maintain and perform upkeep of the temporary office and tour route to ensure curb side appeal.
• Implement new development grand opening events and open houses.
• Plan and execute a Monthly Marketing Plan (MMP) which may consist of future residential events, housing fairs, open houses, orientations, university and local marketing events, promotional items, incentives, outreach, social media, and digital marketing.
• Create partnerships with local businesses and national vendors, and heavy outreach marketing efforts to create brand awareness
• Run the community’s social media accounts. Create captivating content that resonates with audiences, design campaigns that drive engagement on multiple channels, and use analytics to inform decisions
• Maintain and improve your community’s online reputation through reviews & internal satisfaction survey tools.
• Participate in Cardinal U training as required.

QUALIFICATIONS

• 1-2 years of customer service and sales experience.
• Strong social media skills. Have a strong understanding of current digital marketing trends and a thorough knowledge of social media marketing strategy
• High-energy and enjoys a fast-paced environment.
• Enjoy and take pride in providing excellent service.
• Excellent customer service skills warm, friendly and helpful in person and on the phone.
• Basic computer skills: typing and writing ability for correspondence, memos, etc.
• High School Diploma or equivalent.
• Available to work evenings and weekends.
• Ability to embody the Cardinal Culture and Cardinal Core Values every day.

WORK ENVIRONMENT

The work environment characteristics described here are representative of those a Team Memberencounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Incumbents work bothinside and outside of apartment buildings and in all areas of the property including amenities and havefrequent exposure to outside elements where temperature, weather, odors, and/or landscape may beunpleasant and/or hazardous.

PHYSICAL DEMANDS

The physical demands described here are representative of those that must be met by a Team Memberto successfully perform the essential functions of this job. Reasonable accommodations may be made toenable individuals with disabilities to perform the essential functions.

While performing the duties of this job, the Team Member is regularly required to use hands to finger,type, handle, or feel and talk or hear. The Team Member regularly required to stand; walk; reach withhands and arms, and climb, stoop, or squat. Incumbents must be able to physically access all exteriorand interior parts of the property and amenities and must be able to work inside and outside in allweather conditions including, but not limited to rain, snow, heat, hail, wind and sleet.

The Team Member must be able to push, pull, lift, carry, or maneuver weights of up to twenty (20)pounds. Specific vision abilities required by this job include close vision, distance vision, color vision,peripheral vision, depth perception and ability to adjust focus.

Rare or regular travel may be required to assist properties as needed, attend training classes or othersituations necessary for the accomplishment of some or all of the daily responsibilities of this position.

The above job description is not intended to be an all-inclusive list of duties and standards of theposition. Incumbents will follow any other instructions, and perform any other related duties, asassigned by their Team Leader.

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Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws.For further information, please review the Know Your Rights notice from the Department of Labor.