Leasing & Marketing Team Leader, New Development

Capstone Management Partners, LLC; Winston-Salem (NC); On-site; USD 25,000 - 39,000; Full time

Job summary

Capstone Management Partners, LLC seeks a Leasing & Marketing Team Leader for New Development. You will assist the Community Manager with leasing, branding, resident relations, and coordinating temporary leasing office operations to strive for 100% occupancy through pre-leasing.

You will lead marketing efforts, manage social media and digital campaigns, and train team members on leasing processes and customer service. Evening and weekend work are required in a fast-paced environment.

Qualifications

• 1-2 years of customer service and sales experience.
• Strong social media and digital marketing knowledge.
• Strong communication skills.
• High-energy and fast-paced environment.
• Excellent customer service, friendly and helpful.
• Basic computer skills: typing and writing for correspondence.
• High School Diploma or equivalent.
• Available to work evenings and weekends.

Responsibilities

• Greet prospective clients, qualify needs, present the temporary leasing office, and close leases.
• Earn and maintain Cardinal Way of Leasing certification through training and shops.
• Train leasing team members on service, etiquette, workflows, and marketing.
• Answer incoming calls professionally and route appropriately.
• Complete lease applications and assist in verification; notify results to prospects.
• Maintain the temporary office and tour route for curb appeal.
• Plan and execute monthly marketing activities, events, and outreach.
• Create partnerships with local and national vendors for brand awareness.
• Manage community social media accounts, create engaging content, and analyze campaigns.
• Monitor and improve online reputation through reviews and surveys.
• Participate in Cardinal U training as required.

Skills

Customer service

Sales

Social media

Digital marketing

Communication

High energy

Typing

Computer basics

Education

High School Diploma or equivalent

Job description

POSITION : Leasing & Marketing Team Leader, New Development (Full-time, Non-Exempt)

COMPENSATION : Hourly Rate, plus Benefits and Bonus eligibility

SUMMARY

As the New Development Leasing & Marketing Team Leader, you are responsible for assisting the New Development Community Manager in maintaining all aspects of property operations, but with a concentration on the leasing, marketing, branding, future resident relations, and functions of the temporary leasing office and the community. The New Development Leasing & Marketing Team Leader strives for 100% occupancy through pre-leasing of future availability.

RESPONSIBILITIES (Including but not limited to):

• Utilize Company leasing expectations and procedures to warmly greet prospective clients, qualify, determine needs and preferences, professionally present the temporary leasing office and leasing visuals/materials, utilize feature/benefit selling, close the sale and follow-up using Cardinals Sales Platform (Cardinal Way of Leasing).
• Earn and maintain a Cardinal Way of Leasing certification by utilizing the CWoL resources available to all team members and passing both in house and third-party shops in congruence with the Cardinal Training Department scoring standards.
• Assist the Community Manager in training all Full Time and Part Time Leasing Team Members in all job duty expectations, including but not limited to; customer service, phone etiquette, leasing workflows, resident interactions, marketing and CWoL.
• Answer incoming phone calls professionally and handle accordingly, whether the caller is a prospective client, a client, an internal Company team member or a vendor.
• Complete all lease applications and participate in the verification of applications. Notify prospective clients of results.
• Maintain and perform upkeep of the temporary office and tour route to ensure curb side appeal.
• Implement new development grand opening events and open houses.
• Plan and execute a Monthly Marketing Plan (MMP) which may consist of future residential events, housing fairs, open houses, orientations, university and local marketing events, promotional items, incentives, outreach, social media, and digital marketing.
• Create partnerships with local businesses and national vendors, and heavy outreach marketing efforts to create brand awareness
• Run the communitys social media accounts. Create captivating content that resonates with audiences, design campaigns that drive engagement on multiple channels, and use analytics to inform decisions
• Maintain and improve your communitys online reputation through reviews & internal satisfaction survey tools.
• Participate in Cardinal U training as required.

QUALIFICATIONS

• 1-2 years of customer service and sales experience.
• Strong social media skills. Have a strong understanding of current digital marketing trends and a thorough knowledge of social media marketing strategy
• Strong communication skills.
• High-energy and enjoys a fast-paced environment.
• Enjoy and take pride in providing excellent service.
• Excellent customer service skills warm, friendly and helpful in person and on the phone.
• Basic computer skills: typing and writing ability for correspondence, memos, etc.
• High School Diploma or equivalent.
• Available to work evenings and weekends.
• Ability to embody the Cardinal Culture and Cardinal Core Values every day.

WORK ENVIRONMENT

The work environment characteristics described here are representative of those a Team Member encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Incumbents work both inside and outside of apartment buildings and in all areas of the property including amenities and have frequent exposure to outside elements where temperature, weather, odors, and/or landscape may be unpleasant and/or hazardous.

PHYSICAL DEMANDS

While performing the duties of this job, the Team Member is regularly required to use hands to finger, type, handle, or feel and talk or hear. The Team Member regularly required to stand; walk; reach with hands and arms, and climb, stoop, or squat. Incumbents must be able to physically access all exterior and interior parts of the property and amenities and must be able to work inside and outside in all weather conditions including, but not limited to rain, snow, heat, hail, wind and sleet.

The Team Member must be able to push, pull, lift, carry, or maneuver weights of up to twenty (20) pounds. Specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, depth perception and ability to adjust focus.

Rare or regular travel may be required to assist properties as needed, attend training classes or other situations necessary for the accomplishment of some or all of the daily responsibilities of this position.

The above job description is not intended to be an all-inclusive list of duties and standards of the position. Incumbents will follow any other instructions, and perform any other related duties, as assigned by their Team Leader.

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