Lead Product Technology

AT&T Mobility Services; Atlanta (GA); Sur place; USD 128 000 - 193 000; Plein temps

Avantages offerts par ce poste

Medical/Dental/Vision coverage

401(k) plan

Tuition reimbursement program

Paid Time Off and Holidays

Paid Parental Leave

Paid Caregiver Leave

Adoption Reimbursement

Disability Benefits

Life and Accidental Death Insurance

Employee discounts

Résumé du poste

AT&T Mobility Services is seeking a Marketing Technology Manager to own the strategy, roadmap and performance of Cricket's marketing technology stack. You will bridge Marketing with IT and vendor partners, translating priorities into clear requirements and sequencing capability delivery.

The role focuses on CRM, CDP, and marketing automation systems, with governance and data quality standards. You will lead cross-functional projects using Agile methods and advise senior marketing leadership on

Qualifications

• Bachelor's degree preferred.
• 5+ years of related experience.
• Experience owning or contributing to a martech roadmap at enterprise scale.
• Hands-on knowledge of CRM, CDP, and marketing automation platforms.
• Experience writing business requirements and working in Agile delivery with IT partners.
• Vendor management experience.
• Telecom, wireless, or retail experience.

Responsabilités

• Define strategy, technical roadmap, and business cases for rapid delivery of new applications and enhancements.
• Serve as the voice of the customer, providing subject matter expertise on marketing technology platforms and CX solutions.
• Lead technical projects using Agile methodology with IT partners.
• Define requirements, write code, document, create user stories, and test modifications as needed.
• Provide training and support to marketing and sales teams, and plan channel readiness documentation.

Connaissances

CRM

CDP

Marketing automation

Agile delivery

Vendor management

Formation

Bachelor's degree

Outils

Salesforce

Adobe

Braze

Description du poste

This is a full-time onsite role based in the location(s) posted and is performed from the designated work location five days per week. No relocation is offered.

The Marketing Technology Manager owns the strategy, roadmap and performance of Cricket's marketing technology stack, so Marketing can reach customers with relevant, timely and efficient communications at scale. This role is the bridge between Marketing's business needs and the IT and vendor partners who build and run the platforms. Key responsibilities include defining the martech roadmap and business cases, translating marketing priorities into clear business requirements, and sequencing capability delivery across CRM, customer data, audience management, personalization and marketing automation. The role manages relationships with technology vendors and IT partners. It sets the desired outcomes and priorities and leaves technical design to the delivery teams. The Marketing Technology Manager drives adoption and value from existing platforms, sets governance and data-quality standards, and partners closely with Analytics, CRM, Retention, Digital and eCommerce teams so that customer data flows reliably from insight to action. This leader leads complex, cross-functional projects using Agile methods and regularly advises senior marketing leadership on technology investments. The ideal candidate combines marketing technology expertise with strong business judgment, and has experience with CRM, customer data platforms (CDP), marketing automation, and integrating these systems, ideally in a wireless, telecom or retail setting.

Minimum qualifications

• Bachelor's degree preferred
• 5+ years of related experience

Preferred qualifications

• Experience owning or contributing to a martech roadmap at enterprise scale
• Hands-on knowledge of CRM, CDP, and marketing automation platforms (e.g., Salesforce, Adobe, Braze, or similar)
• Experience writing business requirements and working in Agile delivery with IT partners
• Vendor management experience
• Telecom, wireless, or retail experience

Overall Purpose

Design, develop, operate technology solutions in support of a Marketing or Product Organization.

Key Roles and Responsibilities

Typical tasks may include, but are not limited to, the following:

• Coordinate Cross-Functional Teams: Define strategy, technical roadmap, and business cases for rapid delivery of new applications and enhancements, including products, pricing, offers, and promotions.
• Customer Advocacy and Expertise: Serve as the voice of the customer, providing subject matter expertise on marketing technology platforms, CX solutions, billing systems, and other technical applications.
• Technical Project Leadership: Lead technical projects using Agile methodology, including planning, execution, use of standard Agile tools, Epic creation, and User Story development.
• Development and Testing: Define requirements, write code, document, create user stories, execute test cases, debug applications, and interact with users for system requirements and modifications.
• Training and Support: Provide training and support to marketing and sales teams, manage system settings, plan and execute testing, and prepare channel readiness documentation.

Job Contribution

An experienced professional, recognized as an expert, creatively resolving complex issues with broad and in-depth knowledge. Leads significant projects with strategic autonomy, influencing executive decisions. Mentors less experienced staff, implements long-term plans impacting the organization, and frequently collaborates with senior leadership.

Supervisor: No

Education/Experience

Bachelor's degree (BS/BA) desired. 5+ years of related experience. Certification is required in some areas.

Our Lead Product Technology jobs earn between $128,400.00 - $192,600.00 USD Annual. Not to mention all the other amazing rewards that working at AT&T offers. Individual starting salary within this range may depend on geography, experience, expertise, and education/training.

Joining our team comes with amazing perks and benefits

• Medical/Dental/Vision coverage
• 401(k) plan
• Tuition reimbursement program
• Paid Time Off and Holidays (based on date of hire, at least 23 days of vacation each year and 9 company-designated holidays)
• Paid Parental Leave
• Paid Caregiver Leave
• Additional sick leave beyond what state and local law require may be available but is unprotected
• Adoption Reimbursement
• Disability Benefits (short term and long term)
• Life and Accidental Death Insurance
• Supplemental benefit programs: critical illness/accident hospital indemnity/group legal
• Employee Assistance Programs (EAP)
• Extensive employee wellness programs
• Employee discounts up to 50% off on eligible AT&T mobility plans and accessories, AT&T internet (and fiber where available) and AT&T phone

Weekly Hours

40

Time Type

Regular

Location

Atlanta, Georgia

Salary Range

$128,400.00 - $192,600.00

AT&T and its subsidiaries are committed to equal employment opportu