Lead Product Marketing Manager

Veeco; San Jose (CA); On-site; USD 171,000 - 218,000; Full time

Benefits offered by this job

Medical benefits

ESPP

401(k) with Match

Paid time off

Job summary

Veeco seeks a Lead Product Marketing Manager to shape business, product and marketing plans for laser anneal platforms. You will collaborate with Engineering and other functions to craft roadmaps, market strategies and differentiating product positioning.

You will interface with customers and internal teams to uncover opportunities for new or enhanced offerings. The role requires a BS in Physics or Engineering with 12+ years of related experience, a track record with Tier1 semiconductor

Qualifications

• Proven ability to position and launch semiconductor capital equipment products
• Strong cross-functional influence without formal authority
• Excellent written and verbal communication skills
• Willingness to travel up to 20% within the US and abroad
• Experience with laser anneal platforms or similar technology is a plus
• Ability to develop business and marketing plans, roadmaps and pricing strategies

Responsibilities

• Develops business and marketing plans and product positioning to drive revenue and market share
• Collaborates with Engineering, Manufacturing, and Sales to create new products and enhance existing ones
• Understand customer roadmaps and environment to align product strategies
• Lead competitive analysis and ensure market leadership
• Support product lifecycle management from release to end-of-life
• Partner with Applications, Process Development, and Service for continuous improvements
• Communicate key product aspects to customers, management, and channels
• Ensure alignment with field account teams for effective market penetration

Skills

Semiconductor equipment

Product positioning

Cross-functional leadership

Communication skills

Market strategy

Travel readiness

Education

BS in Physics or Engineering

MS in Physics or Engineering

PhD in related field

Job description

About Veeco

You probably don’t realize it, but what we do at Veeco touches the lives of every person, every day. It’s a bold statement, but it’s true. From the smartphones in our pockets that access the world’s collective knowledge, to the cloud-based services where all that information lives, to high-speed wireless communication and computing power needed to drive artificial intelligence, augmented and virtual reality, gaming and so much more, our technology is all around us.

About Veeco

You probably don’t realize it, but what we do at Veeco touches the lives of every person, every day. It’s a bold statement, but it’s true. From the smartphones in our pockets that access the world’s collective knowledge, to the cloud-based services where all that information lives, to high-speed wireless communication and computing power needed to drive artificial intelligence, augmented and virtual reality, gaming and so much more, our technology is all around us.

About Veeco

You probably don’t realize it, but what we do at Veeco touches the lives of every person, every day. It’s a bold statement, but it’s true. From the smartphones in our pockets that access the world’s collective knowledge, to the cloud-based services where all that information lives, to high-speed wireless communication and computing power needed to drive artificial intelligence, augmented and virtual reality, gaming and so much more, our technology is all around us.
We design, develop, manufacture, and service highly complex, cutting-edge machines used by our customers to create the essential devices that drive the digital age, connect the world, and improve the human experience. Along with the world’s leading technology companies, many of which are household names, we help solve their most difficult material science challenges, enabling technologies for a more connected, sustainable, and convenient world.
We’re looking for material difference-makers to join our growing team.

Overview

Veeco is well-positioned with great teams, core technologies, and a strong entrepreneurial culture that supports new product development. Veeco is currently seeking a Lead Product Marketing Manager (PMM) to develop business, product and marketing plans for our award-winning laser anneal platforms. The candidate will collaborate with Engineering and other functional groups to create product roadmaps, strategies for market penetration, and product positioning. The candidate will also work to highlight the core differentiation of our products to drive revenue and market share gains.
The Lead PMM will also get the opportunity to work closely with multiple functional groups like applications, service, engineering, advanced technology to discover new opportunities for Veeco to add value either through new product development or existing product enhancements around our core technology. In this role, the Lead PMM is expected to interface with customers, engineering, applications, product support, sales and service.

Responsibilities

• Develops business & marketing plans, assesses strategies for market penetration and product positioning to drive competitive advantage, revenue and market share
• Collaborates closely with functional groups via Engineering, Manufacturing, Sales to develop new products and enhance existing products as well as communicate critical market needs and timeline requirements
• Understands technical and business aspects of customer device roadmaps / environments and assists with the development of strategies to meet business objectives
• Drives Red Team / competitive analysis for specific product lines
• Understands pricing scenarios and contributes towards building and protecting a leadership position in market share while enhancing profit margins
• Works closely with Product Engineering/Applications / Process Development team to drive adoption of Continuous Improvement Program features/ upgrades that maintain product differentiation against competition
• Maintains a working knowledge of laser anneal systems process, hardware and other aspects to gain technical entitlement with customers
• Collaborates with Field Account teams to ensure synergy in approach for account partnership and product penetration
• Responsible for release of products/sub system components through the end of their product life cycle
• Communicates key aspects of product to customers, senior management and sales channels as needed

Qualifications

BS degree in Physics or Engineering and a minimum of 12 years of related experience; MS degree and 8 years of experience or a PhD and 5 years of experience is required. Experience with Tier1 semiconductor customers is required.

Knowledge; Skills and Abilities:

• Demonstrated history of success in positioning and launching semiconductor capital equipment products that meet / exceed business objectives
• Proven ability to influence Cross Functional teams without formal authority
• Semiconductor device knowledge and module process integration experience in logic and/or memory fabrication preferred
• Understanding of Rapid Thermal Processing (RTP)/Implant/Diffusion process desirable
• Excellent written and verbal communication skills
• Positive team player, self-motivated with collaborative skills required
• Must be able to travel within the US and other locations up to 20% of the time

Salary And Benefits

The expected salary range for this position is $171,000-$218,000, plus a bonus opportunity. We will consider your location, experience, and other job-related factors when determining your pay.

Other Benefits Include

• Medical, Dental, and Vision
• Employee Stock Purchase Plan (ESPP)
• 401(k) with Company Match
• Holiday, Vacation, and Sick Time
• Flexible Spending Accounts (FSA)
• Commuter Benefits
• Life and Accident Insurance
• Disability Insurance
• Tuition ReimbursementEmployee Assistance Program (EAP)
• Identity Theft Remediation
• Emergency Travel Assistance

Veeco is an equal opportunity employer. We evaluate applicants without regard to race, color, religion, sex, age, national origin, disability, veteran status, genetic information, and other legally protected characteristics. Veeco is committed to working with and providing reasonable accommodations to individuals with disabilities.