Lead Product Designer

Remote; San Francisco (CA); Remote; USD 140,000 - 190,000; Full time

Job summary

HighLevel is seeking a Lead Product Designer who can elevate product experiences through craft, vision, systems thinking and influence. You have 7+ years designing complex digital products, ideally SaaS/B2B, and are ready to shape direction, standards and team culture across one or more pillars.

As a lead IC, you will partner with product and engineering leaders, mentor designers and help teams translate customer needs, business goals and technical constraints into clear, useful and polished

Qualifications

• 7+ years of product design experience with 2+ years in a leadership or design direction capacity, preferably SaaS/B2B.
• Strong portfolio demonstrating systematic thinking, customer empathy, exceptional craft and leadership beyond execution.
• Proven experience leading data-informed product design across the full lifecycle, including research, IA, interaction design, visual design, prototyping, content strategy and usability testing.
• Exceptional visual and interaction design craft with emphasis on hierarchy, layout, typography, grids, spacing, motion, usability and accessibility.
• Experience designing for AI-driven or intelligent interfaces, including collaboration with ML, data, automation or platform teams.
• Deep fluency in design systems, accessibility standards, reusable patterns and scalable product decisions.
• Experience influencing design direction for high-impact product areas, systems or pillars, not just isolated features.
• Strong cross-functional leadership with product managers, engineers, data partners and other stakeholders.
• Excellent communication and facilitation, able to lead critiques and workshops and persuade with rationale and craft.
• Passion for improving team operations, design standards, processes and collaboration.

Responsibilities

• Lead design strategy and execution for one or more product pillars from discovery through delivery.
• Translate customer needs, business goals, product strategy and technical constraints into clear experience direction and roadmaps.
• Partner with product and engineering leaders to define product vision and align teams around high-quality outcomes.
• Influence leadership decisions through customer empathy, data synthesis, product judgment and storytelling.
• Drive design quality reviews and set standards for usability, accessibility and design system alignment.
• Raise the quality of multiple teams by mentoring designers and improving critique and patterns adoption.
• Define and socialize metrics for design quality and impact.
• Lead complex discovery and design efforts through ambiguity, synthesizing inputs and guiding decisions.

Skills

Leadership

Product design

Systems thinking

Mentorship

Design critique

Communication

Design systems

Accessibility

AI UX design

Portfolio

Job description

About us

HighLevel is an AI-powered business operating system that gives agencies, entrepreneurs and SMBs the infrastructure to build, automate and scale. Today, HighLevel supports SMBs across 150+ countries, fueling community-driven growth rooted in real customer outcomes. To date, businesses operating on HighLevel have generated over $7 billion in ecosystem value, demonstrating the impact of shared infrastructure at scale. By centralizing conversations, automation and intelligence into one system, we help businesses move faster, reduce complexity and execute efficiently. Behind the platform, HighLevel powers more than 4 billion API hits and 2.5 billion message events daily. With 250 terabytes of distributed data, 250+ microservices and over 1 million domain names supported, our architecture is built for performance, resilience and long-term scalability.

Our People

With over 2,000 team members across 10+ countries, HighLevel operates as a global, remote-first organization built for speed and ownership. We value initiative, clarity and execution, creating space for ambitious people to build systems that support millions of businesses worldwide. Here, innovation thrives, ideas are celebrated and people come first, no matter where they call home.

Our Impact

Every month, HighLevel enables more than 1.5 billion messages, 200 million leads and 20 million conversations for the more than 1 million businesses we support. Behind those numbers are real people building independence, expanding opportunity and creating measurable impact. We’re proud to be a part of that. Learn more about us on our YouTube Channel or Blog Posts.

About the Role

We are seeking a Lead Product Designer who can elevate HighLevel's product experiences through exceptional craft, product vision, systems thinking and influence. You have spent 7+ years designing complex digital products, ideally including SaaS, B2B, platform, workflow-heavy or similarly sophisticated product experiences, and are ready to shape product direction, design standards and team culture across one or more product pillars.

As a lead individual contributor, you will partner deeply with product and engineering leaders, mentor other designers and help teams define and improve strategically important product experiences across the HighLevel platform. You will connect customer needs, business goals, technical constraints and long-term product strategy to clear, useful and highly polished product design.

We expect candidates at this level to demonstrate an extraordinarily high bar for design craft and visual sophistication, and to raise that bar for the teams around them. You should care deeply about hierarchy, layout, typography, grids, spacing, interaction quality, usability, accessibility and the standards that make product experiences feel refined, trustworthy and coherent at scale. We want candidates who can ship truly world-class product design.

Experience using AI-powered tools for exploration, prototyping, critique, synthesis or workflow acceleration is mandatory. Applications without a portfolio will not be considered.

What You Can Expect

• Autonomy to shape design direction across one or more strategically important product pillars.

• Meaningful influence with product, engineering and senior leadership on product quality, customer outcomes and roadmap direction.

• The opportunity to raise the design bar across multiple teams through critique, standards, mentorship and systems thinking.

• Partnership with ambitious product, engineering, data and design peers who value clarity, speed, craft and customer outcomes.

• A craft-forward design culture where lead designers help strengthen design practice, improve team rituals and grow other designers.

• A 100% remote environment where distributed collaboration is normal. Employees in all geographies are expected to be flexible and thoughtful about working hours so US- and India-based colleagues can collaborate effectively.

What We Are Looking For

• 7+ years of relevant product design experience, with 2+ years in a leadership, mentorship or design direction capacity; experience in SaaS, B2B, platform, workflow-heavy or other complex digital product environments is highly valuable.

• An exceptionally strong portfolio that demonstrates systematic thinking, customer empathy, exceptional craft, measurable product impact and leadership beyond individual execution.

• Proven experience leading data-informed product design across the full lifecycle, including research, information architecture, interaction design, visual design, prototyping, content strategy and usability testing.

• Exceptional visual and interaction design craft, with deep care for hierarchy, layout, typography, grids, spacing, motion, usability, accessibility and product quality.

• Experience designing for AI-driven or intelligent interfaces, including collaboration with machine learning, data, automation or platform teams.

• Deep fluency in design systems, accessibility standards, reusable patterns and scalable product experience decisions.

• Experience influencing design direction for high-impact product areas, systems, platforms or pillars, not only individual features or flows.

• Strong cross-functional leadership skills and the ability to work fluently with product managers, engineers, data partners, customer-facing teams, senior stakeholders and other designers.

• Excellent communication and facilitation skills, with the ability to simplify complex ideas, lead critiques and workshops and persuade through rationale, evidence and craft.

• Passion for improving team operations, design standards, processes, tools, documentation and better ways for teams to work.

In This Role, You Will

• Lead design strategy and execution for one or more product pillars from discovery through delivery.

• Translate customer needs, business goals, product strategy and technical constraints into clear experience direction and design roadmaps.

• Partner with product and engineering leaders to define product vision, prioritize opportunities and align teams around high-quality outcomes.

• Influence leadership decisions through customer empathy, data synthesis, product judgment, storytelling and strong design rationale.

• Drive design quality reviews and set standards for usability, accessibility, interaction quality, visual consistency and design system alignment.

• Raise the quality of multiple teams by mentoring designers, improving critique, strengthening shared patterns and making standards easier to adopt.

• Define and socialize metrics for design quality and impact, such as usability signals, accessibility compliance, task success, adoption, retention or customer satisfaction.

• Lead complex discovery and design efforts through ambiguity by synthesizing inputs, framing decisions and helping teams move with clarity.

How You Work

• You raise the bar for craft, visual sophistication and product quality across the teams around you.

• You move comfortably between product strategy, customer insight, systems thinking and hands-on design execution.

• You balance speed, detail, scalability and quality without losing sight of the customer.

• You build trust through warmth, candor, accountability and genuine respect for your teammates as people.

• You enjoy leading collaboration across time zones and cultural contexts, including with US- and India-based teammates.

• You communicate in ways that help distributed teams work with clarity, care, trust and momentum.

• You advocate for accessibility, inclusion and ethical design.