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Crossing Hurdles is seeking a Founding Product Designer (IC) to own end-to-end product design for an embedded B2B SaaS with a consumer-like UX, based in San Francisco on-site. You will lead from discovery to high-fidelity UI with strong ownership of the design system and key brand work.
You will partner closely with the CEO and Engineering in a lean, high-impact environment, shaping the design function and UI patterns across partner platforms, while translating complex financial workflows into
Role: Founding Product Designer (IC)
Compensation: $160K – $210K base + competitive equity
Location: San Francisco, US | On-site (5 days/week)
YOE: 4‑6+ years of product design experience with strong end-to-end ownership
Platform: Embedded B2B SaaS with consumer‑like UX, data‑heavy financial workflows
Benefits: Healthcare (Medical, Dental, Vision), employee‑friendly equity plan, lunch provided in office
The company builds API‑first, embedded accounting and bookkeeping software that enables vertical SaaS platforms and neobanks to launch fully white‑labeled accounting products for their SMB customers. Small businesses manage accounting directly within the software they already use, allowing complex, high‑trust financial workflows while maintaining a clean, intuitive, consumer‑like user experience.
The company has raised $9M in funding, works with 25+ platform customers (Series A to public companies), and is at a critical inflection point as product surface area and customer adoption expand rapidly.