Lead Producer, Video & Branded Content

doingthings; New York (NY); Hybrid; USD 100,000 - 120,000; Full time

Job summary

Doing Things is seeking a Supervising Producer for the Overheard slate in New York City. This hybrid role reports to the Head of Production and oversees development through final delivery across multiple series, balancing editorial vision with operational excellence.

You will lead a team of producers and crews, shape new formats, and ensure sponsor integrations align with authentic storytelling while maintaining budget and schedule discipline.

Qualifications

• 5–7+ years producing premium digital, unscripted, or documentary‑style content.
• Experience overseeing multiple productions from development through delivery.
• Proven experience managing producers and cross‑functional creative teams.
• Strong grasp on cultural moments and trends, with sharp editorial eye.
• Demonstrated experience producing branded content with sponsor integrations.
• Strong creative instincts and understanding of resonates across YouTube and social platforms.
• Excellent production management skills, including scheduling, budgeting, staffing, and logistics.
• Based in New York City and available for regular in‑person production.

Responsibilities

• Lead the day‑to‑day production of our Overheard video slate, including existing and original series.
• Oversee projects from development through pre‑production, production, post‑production, and final delivery.
• Partner closely with Creative, Production, Editorial, Social, Sales, and Brand teams to execute both editorial and branded content.
• Lead the creative execution of branded campaigns, ensuring sponsor objectives are thoughtfully woven into each show's voice, format, and storytelling.
• Work directly with brand partners and internal stakeholders to deliver integrations that feel authentic, entertaining, and native to the audience.
• Manage production schedules, budgets, staffing plans, and resource allocation across multiple concurrent productions.
• Supervise producers, coordinators, editors, field crews, and freelance talent, providing mentorship, creative guidance, and feedback.
• Develop production workflows and scalable systems that improve efficiency as the slate grows.
• Help shape new show concepts, recurring formats, and production strategies
• Maintain a consistently high creative bar while ensuring productions stay on schedule and within budget.
• Make strong editorial and production decisions in fast‑moving environments where priorities can shift quickly.

Skills

Production management

Leadership

Branded content

Editorial eye

Cross-functional collaboration

YouTube and social

Scheduling/budgeting

In-person production

Job description

Doing Things is seeking a Supervising Producer for the Overheard slate in New York City. This hybrid role reports to the Head of Production and oversees development through final delivery across multiple series, balancing editorial vision with operational excellence.

You will lead a team of producers and crews, shape new formats, and ensure sponsor integrations align with authentic storytelling while maintaining budget and schedule discipline.