Lead Outreach & Marketing Strategist

California State University, Sacramento; Sacramento (CA); Sur place; USD 65 587 - 95 540; Plein temps

Résumé du poste

California State University, Sacramento seeks a Senior Outreach Specialist to lead the Center for California Studies’ nationwide outreach and to develop communications and social media for the Capital Fellows Programs.

The role requires planning, organizing and implementing outreach activities, working with internal and external partners, and ensuring initiatives meet timelines and budgets while advancing diversity and equity goals. Some travel may be required.

Qualifications

• Advanced knowledge of marketing, communications, public relations, branding, web design, digital marketing and social strategies/campaigns.
• Strong story development and journalistic writing skills; advanced editorial abilities; proficient with technology and event planning tools.
• Advanced communication and interpersonal skills to build relationships and drive change initiatives.
• Proven experience developing and implementing marketing campaigns with measurable results.
• Advanced analytical and organizational skills to manage initiatives within time and budget constraints.
• Ability to apply statistical techniques to research and inform communication materials.
• Strong public and internal relations skills to represent the university and manage partnerships.
• Ability to define objectives meeting diversity/equity goals and interact with diverse stakeholders.
• Ability to stay current on events to leverage media opportunities for coverage.
• Willingness to travel to perform duties.

Responsabilités

• Lead outreach planning and implementation for the Center for California Studies’ annual nationwide activities.
• Develop and manage communications and social media for the Capital Fellows Programs.
• Coordinate with internal teams and external partners to achieve outreach goals.
• Organize programs within timelines and budget; monitor progress and outcomes.
• Represent the university in public forums and media engagements.
• Provide leadership and mentoring within the Center’s outreach operations.

Connaissances

Marketing

Writing

Communication

Campaigns

Analytics

Statistics

Public relations

Diversity & inclusion

Public speaking

Travel

Stakeholder management

Description du poste

California State University, Sacramento seeks a Senior Outreach Specialist to lead the Center for California Studies’ nationwide outreach and to develop communications and social media for the Capital Fellows Programs.

The role requires planning, organizing and implementing outreach activities, working with internal and external partners, and ensuring initiatives meet timelines and budgets while advancing diversity and equity goals. Some travel may be required.