Lead Media Buyer

Agility; Lehi (UT); On-site; USD 90,000 - 130,000; Full time

Benefits offered by this job

Health insurance

Dental and vision plans

Uncapped PTO

Equity opportunity

Job summary

Agility is seeking a Lead Media Buyer to plan, launch and optimize campaigns across The Trade Desk, Amazon DSP, Walmart DSP and major ad platforms. You will own campaigns from setup through reporting, and you’ll spot pacing issues before clients notice.

You’ll lead a team of media buyers, set best practices, partner with PSCs and use AI tools to automate repetitive tasks while delivering clear performance insights and recommendations to clients.

Qualifications

• 4+ years hands-on programmatic media buying at an agency, brand or ad tech company.
• Experience mentoring or leading other buyers.
• Hands-on campaign management in The Trade Desk; experience with Amazon/Walmart DSP preferred.
• Strong analytical skills; proficient in Excel/Google Sheets.
• Understanding of DSP/SSP/PMPs, data, brand safety and viewability.
• Proactive, problem-solving mindset and clear communication.

Responsibilities

• Build, launch and manage campaigns in The Trade Desk, Amazon DSP and Walmart DSP, plus Google/Meta/TikTok.
• Monitor pacing, delivery and performance daily; optimize to hit KPIs (ROAS, CPA, reach).
• Use retail data from Amazon/Walmart to build audiences and connect spend to sales.
• Identify root causes of underperforming campaigns and fix them promptly.
• Provide early warning of risks to accounts with recommended solutions.
• Pull and analyze data; create clear performance recaps for PSCs/clients.
• QA tracking, pixels and conversion setup before launches; ensure metric reporting.
• Document repeatable processes and automate manual parts of management.

Skills

Programmatic buying

The Trade Desk

Amazon DSP

Walmart DSP

Data analysis

Excel/Sheets

Tools

The Trade Desk

Amazon DSP

Walmart DSP

Google Ads

Meta Ads

Job description

Agility is a precision brand advertising platform that helps marketers replace the chaos of wasted ad spend, disconnected systems, unreliable measurement, and underperforming creative with a single operating system. That system brings together persona strategy and targeting, premium creative production and testing, incrementality measurement, and media buying and optimization across channels like CTV, online video, audio, display, DOOH, and social.

About the role:

Agility is hiring a Lead Media Buyer to plan, launch and optimize campaigns across The Trade Desk, Amazon DSP, Walmart DSP and major ad platforms. You'll own campaigns from setup through reporting, and you'll be the person who spots a pacing problem on Tuesday and has it fixed before the client notices on Wednesday.

You’ll work closely with our Precision Strategy Consultants (PSCs), measurement and creative teams. You’ll run the platforms hands‑on, read the data, and turn what you find into clear recommendations for PSCs and clients. As the lead, you’ll also set best practices for our media buyers and help them grow. We use AI tools throughout our workflow, and we want someone who is excited to build on that.

What you’ll do:

• Build, launch and manage campaigns in The Trade Desk, Amazon DSP and Walmart DSP, plus platforms such as Google, Meta, TikTok and ChatGPT, including audience setup, line items, bid strategy, frequency caps and inventory/PMP negotiations.
• Monitor pacing, delivery and performance daily, and make in‑flight optimizations to hit client KPIs such as ROAS, CPA and reach.
• Use retail media data from Amazon and Walmart to build audiences and connect upper‑funnel spend to sales outcomes.
• Dig into underperforming campaigns, find the root cause (targeting, supply, creative, budget or tracking), and fix it before it costs results.
• Flag delivery and performance risks early to account teams, with a recommended solution.
• Pull and analyze campaign data, then turn it into clear performance recaps and insights PSCs can use with clients.
• QA tracking, pixels and conversion setup before every launch so we can report on all required metrics.
• Document repeatable processes and look for ways to automate the manual parts of campaign management.

Lead the team:

• Lead and mentor our media buyers, and train junior buyers on our platforms and processes.
• Set and evolve media buying best practices, and run retros after launches so every launch is better than the last.
• Partner with PSCs on account optimization and planning, improving the media buying side of their client strategy.
• Stay current on platforms, products and new technologies, and recommend vendors and partners when needed.

What you have:

• 4+ years of hands‑on programmatic media buying at an agency, brand or ad tech company, including some experience mentoring or leading other buyers.
• Hands‑on campaign management in The Trade Desk. Experience in Amazon DSP and Walmart DSP is strongly preferred; if you’ve run one, we’ll teach you the other.
• Strong analytical skills. You’re comfortable in Excel or Google Sheets (pivot tables, lookups, building your own reports) and you check whether a number makes sense before you send it.
• A working understanding of the programmatic supply chain: DSPs, SSPs, PMPs, first‑ and third‑party data, brand safety and viewability.
• A proactive habit. You flag problems early, propose a fix, and follow it through without waiting to be asked.
• You like solving problems. When a campaign underdelivers, your first instinct is to figure out why.
• Clear written and verbal communication, especially when explaining performance to people who don’t live in the platforms.

Working with AI:

We use AI tools every day to analyze campaign data, draft insights and cut as much manual work as possible out of campaign ops. In this role you’ll use those tools from week one, build new ones your teammates use, and help us figure out where they should go next.

• You've used tools like Claude or ChatGPT in your work, or you’ve started experimenting on your own.
• You’re curious about automating repetitive tasks such as pacing checks, report builds and QA.
• You’ll test AI output against the platform data and catch it when it’s wrong.

Nice to have:

• The Trade Desk Edge Academy certification or Amazon DSP certification.
• Experience with Amazon Marketing Cloud (AMC) or other clean room analysis.
• Experience buying CTV, audio or digital out‑of‑home programmatically.
• Background in retail, CPG or ecommerce clients.

Compensation:

Competitive base salary based on experience, plus the opportunity to earn quarterly performance bonuses.

Why Agility:

• Health insurance with 70% of premiums covered for you and your dependents.
• Base dental and vision plans covered at 100%.
• Uncapped PTO.
• Equity opportunity.
• Hands‑on access to the major retail media DSPs and the AI tools we’re building around them.
• A small team where your optimizations show up in client results you can point to.

Equal opportunity:

Agility is an equal opportunity employer. We welcome applicants of all backgrounds and do not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, genetic information, veteran status or any other status protected by law. If you need a reasonable accommodation during the application or interview process, please let us know.