Lead Marketing Management

Minority Professional Network, Inc.; Tustin (CA); Presencial; USD 128 000 - 216 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Medical/Dental/Vision coverage

401(k) plan

Tuition reimbursement

Resumo da oferta

AT&T is seeking an experienced Lead Marketing Manager to identify, develop, and execute data-driven strategies that drive brand awareness, customer engagement, and revenue growth. You will plan, implement, and optimize campaigns across channels, collaborating with product teams to uncover opportunities and measure impact.

The role emphasizes financial analysis, budgeting, and performance reporting to align with corporate goals.

Qualificações

• Bachelor’s degree (BS/BA) desired and 5+ years of related experience.
• Certification is required in some areas.

Responsabilidades

• Plan and implement comprehensive marketing programs to support objectives and forecast needs.
• Develop, execute, and manage marketing campaigns across multiple channels.
• Collaborate with product management and cross-functional teams to identify opportunities and promote awareness.
• Prepare and analyze marketing activity reports to track campaign performance against objectives.
• Conduct financial analysis to allocate budgets and align spending with goals.

Conhecimentos

Marketing strategy

Campaign planning

Budget management

Cross-functional collaboration

Data-driven marketing

Formação académica

Bachelor's degree (BS/BA) desired

Ferramentas

Marketing analytics tools

Forecasting tools

Descrição da oferta de emprego

Overall Purpose:

Identify, develop, and execute data-driven marketing strategies, programs and capabilities for new and existing products or services to drive brand awareness, customer engagement, and revenue growth.

Key Roles and Responsibilities:

Developing Marketing Strategies:

Plan and implement comprehensive marketing programs to support organizational objectives, including forecasting future needs and creating strategic responses.

Campaign Planning and Execution:

Develop, execute, and manage marketing campaigns across various channels to achieve business goals.

Collaboration and Coordination:

Work closely with product management and cross-functional teams to identify new marketing opportunities, assess program impact and promote customer awareness through marketing communication projects.

Performance Tracking and Reporting:

Prepare and analyze marketing activity reports to track and report on campaign performance, ensuring alignment with business objectives.

Financial Analysis and Budget Management:

Conduct financial analysis to allocate marketing budgets effectively, manage expenditures within allocated limits, and align spending with overall marketing and financial goals.

Job Contribution:

An experienced professional, recognized as an expert, creatively resolving complex issues with broad and in-depth knowledge. Leads significant projects with strategic autonomy, influencing executive decisions. Mentors less experienced staff, implements long-term plans impacting the organization, and frequently collaborates with senior leadership.

Supervisor:

No

Education/Experience:

Bachelor’s degree (BS/BA) desired. 5+ years of related experience. Certification is required in some areas.

Travel Required: 25%-50%

Relevant Material Job Duties for which Criminal History may have a direct adverse, and negative relationship potentially resulting in the withdrawal of the Conditional Offer of Employment

Contact with Customers/Candidates/Clients

Safety Sensitivity (Vehicle/Tool/Machine Operation - if applicable)

Handling/Proximity to Sensitive Information

Our Lead Marketing Management jobs earn between $128,400.00 - $215,800.00 USD Annual. Not to mention all the other amazing rewards that working at AT&T offers. Individual starting salary within this range may depend on geography, experience, expertise, and education/training.

Joining our team comes with amazing perks and benefits:

• Medical/Dental/Vision coverage


• 401(k) plan


• Tuition reimbursement program


• Paid Time Off and Holidays (based on date of hire, at least 23 days of vacation each year and 9 company-designated holidays)


• Paid Parental Leave


• Paid Caregiver Leave


• Additional sick leave beyond what state and local law require may be available but is unprotected


• Adoption Reimbursement


• Disability Benefits (short term and long term)


• Life and Accidental Death Insurance


• Supplemental benefit programs: critical illness/accident hospital indemnity/group legal


• Employee Assistance Programs (EAP)


• Extensive employee wellness programs


• Employee discounts up to 50% off on eligible AT&T mobility plans and accessories, AT&T internet (and fiber where available) and AT&T phone

Weekly Hours:

40

Time Type:

Regular

Location:

Las Vegas, Nevada, Tustin, California, USA:AZ:Mesa / 1231 W University Dr - Co:1231 W University Dr

Salary Range:

$128,400.00 - $215,800.00

AT&T and its subsidiaries are committed to equal employment opportunity. All hiring, promotion, and other employment decisions remain merit-based and free from discrimination on the basis of race, color, religion, religious creed, national origin, ancestry, age, sex, sexual orientation, gender, gender identity, gender expression, physical disability, mental disability, pregnancy, medical condition, genetic information, marital status, citizenship status, military status, veteran status, or any other characteristic protected by federal, state, or local laws. In addition, AT&T will provide reasonable accommodations to qualified individuals with disabilities. AT&T is a fair chance employer and does not initiate a background check until an offer is made. to learn more or request an application accommodation here.