Lead Market Development

AT&T Mobility Services; San Jose (CA); On-site; USD 144,000 - 231,000; Full time

Benefits offered by this job

Medical/Dental/Vision coverage

401(k) plan

Paid Time Off

Paid Parental Leave

Life insurance

Job summary

AT&T is seeking a Lead Market Development professional to identify and capitalize on new business opportunities by conducting market research, creating strategic alliances and partnership programs, and developing strategies for expanding distribution and driving growth.

You will lead strategic planning, program management, partnership development, and market analysis across multiple locations in the United States.

Qualifications

• Bachelor's degree (BS/BA) desired.
• 5+ years of related experience.
• Certification is required in some areas.

Responsibilities

• Develop and execute comprehensive short and long-term strategies to drive market growth.
• Lead the design, implementation, and analysis of strategic initiatives and programs.
• Establish, nurture, and manage strategic partnerships and alliances.
• Conduct thorough market research and provide data analytics for decision-making.
• Ensure compliance and collaborate cross-functionally with marketing, operations, and technical teams.

Skills

Strategic planning

Program management

Partnerships

Market research

Cross-functional collaboration

Education

Bachelor's degree

Job description

Overall Purpose

Identify and capitalize on new business opportunities by conducting market research, creating strategic alliances and partnership programs, and developing strategies for expanding distribution and driving growth.

Key Roles and Responsibilities

Typical tasks may include, but are not limited to, the following:

• Strategic Planning and Execution: Develop and execute comprehensive short and long-term strategies to drive market growth, penetration, and achieve business objectives, including specific initiatives for new and existing products, services, and verticals.
• Program and Project Management: Lead the design, implementation, and analysis of strategic initiatives and programs, including the launch and communication plans at the national and market levels, ensuring alignment with market and business needs.
• Partnership and Alliance Management: Establish, nurture, and manage strategic partnerships and alliances, negotiating engagement terms to enhance market presence, drive revenue, and support mutual goals, while continuously assessing partner needs and business drivers.
• Market Research and Analysis: Conduct thorough market research and provide detailed data analytics to inform strategic decision‑making, optimize market strategies, and improve program effectiveness, including competitive analysis and market trends.
• Compliance and Collaboration: Ensure compliance with regulations and collaborate cross‑functionally with marketing, operations, and technical teams to drive results and innovation.

Education / Experience

Bachelor's degree (BS/BA) desired. 5+ years of related experience. Certification is required in some areas.

Job Contribution

An experienced professional, recognized as an expert, creatively resolving complex issues with broad and in‑depth knowledge. Leads significant projects with strategic autonomy, influencing executive decisions. Mentors less experienced staff, implements long‑term plans impacting the organization, and frequently collaborates with senior leadership.

Supervisor

No

Our Lead Market Development jobs earn between $143,800.00 - $231,100.00 USD Annual. Not to mention all the other amazing rewards that working at AT&T offers. Individual starting salary within this range may depend on geography, experience, expertise, and education/training.

Benefits

• Medical/Dental/Vision coverage
• 401(k) plan
• Tuition reimbursement program
• Paid Time Off and Holidays (based on date of hire, at least 23 days of vacation each year and 9 company‑designated holidays)
• Paid Parental Leave
• Paid Caregiver Leave
• Additional sick leave beyond what state and local law require may be available but is unprotected
• Adoption Reimbursement
• Disability Benefits (short term and long term)
• Life and Accidental Death Insurance
• Supplemental benefit programs: critical illness/accident hospital indemnity/group legal
• Employee Assistance Programs (EAP)
• Extensive employee wellness programs
• Employee discounts up to 50% off on eligible AT&T mobility plans and accessories, AT&T internet (and fiber where available) and AT&T phone

Weekly Hours

40

Time Type

Regular

Location

Bellevue, Washington, Denver, Colorado, Los Angeles, California, Pleasanton, California, Sacramento, California, San Diego, California, San Francisco, California, San Jose, California

Salary Range

$143,800.00 - $231,100.00

Equal Employment Opportunity

AT&T and its subsidiaries are committed to equal employment opportunity. All hiring, promotion, and other employment decisions remain merit‑based and free from discrimination on the basis of race, color, religion, religious creed, national origin, ancestry, age, sex, sexual orientation, gender, gender identity, gender expression, physical disability, mental disability, pregnancy, medical condition, genetic information, marital status, citizenship status, military status, veteran status or any other characteristic protected by federal, state or local laws. In addition, AT&T will provide reasonable accommodations to qualified individuals with disabilities. AT&T is a fair chance employer and does not initiate a background check until an offer is made.