Lead, Ecommerce- Walmart

Kraft Heinz; Arkansas; On-site; USD 142,000 - 177,000; Full time

Benefits offered by this job

Performance-based bonus

Healthcare coverage

Employee wellness programs

Job summary

Kraft Heinz in Rogers, AR seeks a Lead, Walmart eCommerce to own the Walmart digital business strategy and execution, accelerating profitable growth across eCommerce verticals while aligning internal teams and external partners.

The role demands deep Walmartexpertise, strong analytical rigor, and proven leadership to drive omnichannel initiatives, retail media optimization, and content standards. It includes responsibility for planning, budgeting, and performance metrics.

Qualifications

• Bachelor's degree required; MBA preferred.
• 7+ years of experience in eCommerce, omnichannel sales, retail media, or digital commerce.
• Strong understanding of Walmart's digital ecosystem and omnichannel shopper behavior.
• Proven ability to lead cross-functional teams and drive business growth.
• Experience managing large budgets and evaluating ROI.
• Excellent communication, negotiation, and stakeholder management skills.

Responsibilities

• Own end-to-end Walmart eCommerce business, developing and executing growth strategies aligned to objectives.
• Lead annual planning, S2H strategy, and in-yeartest & learn with Walmart teams including Walmart Connect and Walmart Digital Acceleration.
• Drive retail media optimization, digital shelf excellence, and omnichannel activation.
• Oversee promotional planning, ROI analysis, and performance measurement frameworks.
• Collaborate with Brand, Sales, Supply Chain, and external partners to ensure alignment and investment optimization.

Skills

Cross-functional leadership

Analytical mindset

Strategic thinking

Negotiation & stakeholder management

Communication skills

Budget management

Education

Bachelor's degree

MBA preferred

Job description

Job Description

The Lead,WalmarteCommerce serves as the general manager of theWalmartdigital business, owning the strategy, performance, and execution across all eCommerce verticals. This roleis responsible foraccelerating profitable growth, driving market share, and leading cross-functional collaboration to position the company as a best-in-class partner withinWalmart'sdigital ecosystem. This leader will oversee strategic planning, retail media optimization, digital shelf excellence, omnichannel innovation, and business operations while acting as the central connector between internal teams,Walmartstakeholders, agency partners, and field sales teams. The ideal candidate combines strong commercial acumen,Walmartexpertise, analytical rigor, and leadership capabilities with a deep understanding of omnichannel commerce and retail media.

Key Responsibilities:

• Business Ownership & Strategy
• Serve as the end-to-end business owner forWalmarteCommerce, developing and executing growth strategies aligned to companyobjectives.
• Lead annual planning,S2H strategy, and in-yeartest &learnswithWalmartteams includingWalmart ConnectandWalmartDigitalAcceleration.
• Drive sustainable eCommerce growth through strategic assortment,Deal Days planning,media optimization, and omnichannel activation.
• Identifyincremental growth opportunities across pickup, delivery, and emerging digital platforms.

Retail Media & Digital Excellence:

• Establish best-in-class retail media standards across search, display, and emerging tactics to maximize incremental ROI and sales growth.
• Optimizemedia investment strategies, balancingefficiencyand effectiveness across tactics and campaigns.
• Own digital shelf excellence, ensuring full compliance withWalmartdigital standards and driving continuous improvement in content performance.
• Partner with Digital Shelf, eCommerce Category Management, and agency teams toidentifynew capabilities, pilots, and strategic innovations.

Promotional & Financial Management:

• Lead promotional planning strategy,leveragingROI analysis and performance measurement frameworks tooptimizeinvestment decisions.
• Monitor and manage business performance across 1P and 3P models, including inventory health, service levels, substitution rates, and operational KPIs.
• Own annual budget planning and investment prioritization to support market share growth and business profitability.

Analyze key performance indicators including:

• eCommerce market share
• Sales growth
• Perfect Screen compliance
• iROAS/ ROI
• Promo effectiveness
• CQS and customer metrics

Cross-Functional Leadership:

• Act as the primary liaison between Brand, Sales, Supply Chain, Revenue Management, Category Leadership, andWalmartstakeholders.
• Ensure alignment between national digital priorities and field execution.
• Lead agency relationships and external partnerships to ensure strong collaboration, accountability, and optimized investment strategies.
• Standardize communication routines and operating processes to improve organizational alignment and execution consistency.

Innovation & Capability Building:

• Lead Alpha/Beta testing initiatives and pilot programs to evaluate new capabilities and scale successful programs.
• Build andmaintaina long-term learning agenda focused on evolving shopper behaviors, platform capabilities, and emerging digital trends.
• Develop scalable tools, reporting, and insights that strengthen strategic decision-making and category leadership.
• Champion continuous improvement and operational excellence across the organization.

Talent Leadership:

• Coach, mentor, and develop team members to build future-ready eCommerce capabilities.
• Foster a culture of accountability, collaboration, agility, and innovation.
• Build organizational capability across omnichannel commerce, retail media, and digital analytics.

Qualifications:

• Bachelor's degreerequired; MBA preferred.
• 7+ years of experience in eCommerce, omnichannel sales, retail media, or digital commerce.
• Strong understanding ofWalmart'sdigital ecosystem, retail media platforms, and omnichannel shopper behavior.
• Demonstrated success leading cross-functional teams and driving business growth.
• Deep analytical and financial acumen with experience managing large budgets and evaluating ROI.
• Excellent communication, negotiation, and stakeholder management skills.
• Proven ability to influence senior leadership and external partners.
• CPG and grocery industry experiencestronglypreferred.
• Experience with retail media platforms, digital shelf analytics, and performance marketing.
• Familiarity with omnichannel fulfillment models including pickup and delivery.
• Experience leading agencies and external strategic partners.

Work Environment & Schedule:

This position is considered aNormal office environment with moderate travel to customer locations, stores, manufacturing facilities, etc.; offices are open workspacesAdditionally, this role requireswork a salaried, exempt schedule to best execute against customer and internal expectations.

Location:

Rogers, AR(Field Sales Office)

Our Total Rewards philosophy is to provide a meaningful and flexible spectrum of programs that equitably support our diverse workforce and their families and complement Kraft Heinz' strategy and values.

New Hire Base Salary Range:

$141,500.00 - $176,900.00

Bonus:

This position is eligible for a performance-based bonus as provided by the plan terms and governing documents.

The compensation offered will take into account internal equity and may vary depending on the candidate's geographic region, job-related knowledge, skills, and experience among other factors

Benefits:

Coverage for employees (and their eligible dependents) through affordable access to healthcare, protection, and savingfor the future, we offer plans tailored to meet you and your family's needs. Coveragefor benefits will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents.

Wellbeing:

We offer events, resources, and learning opportunities that inspire aphysical, social, emotional, and financial well-being lifestyle for our employees and their families.You'll be able to participate in a variety of benefits and wellbeing programs that may vary by role, country, region, union status, and other employment status factors, for example:Physical - Medical, Prescription Drug, Dental, Vision, Screenings/AssessmentsSocial - Paid Time Off, Company Holidays, Leave of Absence, Flexible Work Arrangements, Recognition, TrainingEmotional - Employee Assistance Program, Wellbeing Programs, Family Support ProgramsFinancial - 401k,Life, Accidental Death & Dismemberment, Disability

Location(s)

Employee's Home - Geo

Kraft Heinz is an Equal Opportunity Employer - Underrepresented Ethnic Minority Groups/Women/Veterans/Individuals with Disabilities/Sexual Orientation/Gender Identity and other protected classes. In order to ensure reasonable accommodation for protected individuals, applicants that require accommodation in the job application process may contact [e-mail] for assistance.