Lead Digital Product Manager — Commerce Experience

Nike; Boston (MA); Hybrid; USD 106,000 - 217,000; Full time

Job summary

Converse is seeking a Lead, Digital Product Manager to own the roadmap and execution for key consumer-facing digital commerce capabilities. You will partner with technology, UX, analytics and business teams to drive measurable outcomes and mentor peers within a dynamic product culture.

You will lead the browse-to-buy journey, leverage experimentation and consumer insights, and influence stakeholders to align on priorities and investments.

Qualifications

• 7+ years in digital product management or digital commerce.
• Experience owning product strategy, roadmap, and delivery.
• Strong understanding of ecommerce experiences and optimization.
• Ability to leverage analytics and consumer insights for decisions.
• Proven ability to influence cross-functional teams without authority.

Responsibilities

• Lead evolution of Converse's digital commerce experience across teams.
• Own roadmap for key commerce capabilities in browse-to-buy journey.
• Identify opportunities via insights, analytics, and trends.
• Guide end-to-end product lifecycle from discovery to launch.
• Drive prioritization balancing customer impact and business value.

Skills

Digital Product Mgmt

Product strategy

Ecommerce

Analytics & insights

Data-driven decisions

Stakeholder influence

Mentoring

Engineering background

A/B testing

Education

Bachelor's Degree in Business/Marketing

Job description

Converse is seeking a Lead, Digital Product Manager to own the roadmap and execution for key consumer-facing digital commerce capabilities. You will partner with technology, UX, analytics and business teams to drive measurable outcomes and mentor peers within a dynamic product culture.

You will lead the browse-to-buy journey, leverage experimentation and consumer insights, and influence stakeholders to align on priorities and investments.