Lead Data Scientist - Campaign Analytics & Audience Segmentation

Jobtailor; New York (NY); On-site; USD 130,000 - 180,000; Full time

Job summary

Jobtailor in New York is seeking a senior Data Scientist to partner with Planning & Investment teams, building ML models to cluster audiences and deploy custom segments across platforms.

You will conduct descriptive analyses in clean rooms, set priorities, mentor managers and juniors, and translate complex insights into actionable recommendations for clients and internal stakeholders.

Qualifications

• University degree in mathematics, computer science, statistics, or related field.
• 5–7 years of experience in informatics work in academia, advertising, management consulting, marketing, or digital consulting.
• Hands-on programming skills in SQL, Python, R, or similar languages.
• Intermediate exposure to machine learning techniques and causal models.
• Advanced presentation and communication skills.
• Experience working with non-technical teams.
• Knowledge of digital clean rooms and related concepts and strategy.
• Certifications in Meta Blueprint, SQL, Python, or R are listed.
• Demonstrated domain knowledge of business or industry.
• Knowledge of agency-side execution process is desirable but not required.

Responsibilities

• Partner with Planning & Investment teams to provide hands-on Data Science support across the entire campaign lifecycle.
• Build advanced machine learning models to cluster and segment audiences and deploy custom audiences across platforms and publishers.
• Run descriptive and diagnostic analyses to measure campaign performance within clean rooms and analytics platforms.
• Set project priorities, meet deadlines, and elevate for help when needed.
• Use coding expertise to improve process efficiencies.
• Build decks and reports translating analytical results for internal and client teams.
• Build the Data Science Practice knowledge repository through decks, documents, and other artifacts.
• Lead and train managers and junior team members.

Skills

SQL Programming

Python Programming

Machine Learning Model Development

Data Analysis in Clean Rooms

Advanced Presentation Skills

Team Leadership

Project Management

Education

University degree in mathematics, computer science, statistics, or related field

Tools

Analytics Platforms

Digital Clean Rooms

Job description

Jobtailor in New York is seeking a senior Data Scientist to partner with Planning & Investment teams, building ML models to cluster audiences and deploy custom segments across platforms.

You will conduct descriptive analyses in clean rooms, set priorities, mentor managers and juniors, and translate complex insights into actionable recommendations for clients and internal stakeholders.