Lead Counsel, Monetization

Meta; New York (NY); On-site; USD 202,000 - 274,000; Full time

Benefits offered by this job

Bonus

Equity

Benefits

Job summary

Meta seeks an experienced attorney to serve as Lead Counsel on monetization, user controls, and transparency for AI-driven advertising products. You will counsel product, engineering, and business teams, navigating privacy, consumer protection, and evolving AI regulation globally.

You will analyze new monetization features, shape legal frameworks for AI in ads, and collaborate with privacy, regulatory, and policy teams to align on scalable risk mitigation and compliant product decisions.

Qualifications

• 5+ years of legal experience as a practicing attorney.
• Experience advising on digital advertising, AI-driven products, or tech platforms across jurisdictions.
• Ability to manage complex legal projects with multiple stakeholders.

Responsibilities

• Provide proactive legal counsel to product, engineering, and monetization teams on AI-powered advertising products and user controls.
• Identify legal risks across data protection, consumer protection, IP, and competition frameworks in multiple jurisdictions.
• Develop legal frameworks for monetization use cases, including generative AI in advertising.
• Coordinate with privacy, regulatory, and litigation teams on cross-functional strategy.

Skills

Strategic legal counsel

Cross-functional collaboration

AI regulatory knowledge

Data privacy awareness

Risk assessment

Education

J.D. degree

Active US state bar membership

Job description

Meta is seeking an experienced attorney to serve as Lead Counsel on Meta's legal team, focused on monetization, related user controls, and transparency for AI-driven advertising products. In this role, you will provide strategic legal counsel to product, engineering, and business teams building and scaling Meta's monetization and user-controls surfaces. You will work at the intersection of privacy, consumer protection, and emerging AI regulation, helping to identify and mitigate legal risk across global jurisdictions as Meta's monetization ecosystem evolves.

Lead Counsel, Monetization Responsibilities:

• Provide proactive legal counsel to product, engineering, and monetization business teams on AI-powered advertising products, user controls, and related revenue-generating surfaces
• Analyze new and evolving monetization features and AI capabilities to identify legal risks across data protection, consumer protection, intellectual property, and competition law frameworks in multiple jurisdictions
• Develop and apply legal frameworks for novel monetization use cases, including generative AI in advertising and related user controls
• Partner with privacy, regulatory, commercial, and litigation legal teams to coordinate cross-functional legal strategy on monetization and AI product initiatives
• Collaborate with public policy, communications, and partnerships teams to align on multi-disciplinary legal and regulatory issues affecting Meta's advertising and AI monetization products
• Support compliance initiatives related to global AI regulations, advertising standards, and data protection laws as they apply to monetization products
• Contribute to organizational legal strategy by identifying emerging legal risks in the AI monetization landscape and proposing scalable risk mitigation approaches
• Engage with and influence cross-functional stakeholders across product, operations, and business teams to drive legally sound product decisions at scale
• Develop and maintain legal guidance, frameworks, and documentation to support consistent and efficient counseling across monetization and AI product teams

Minimum Qualifications:

• J.D. degree (or foreign equivalent)
• Active membership in at least one US state bar and eligibility to obtain registered in-house counsel status (if required by the State Bar in the assigned work location)
• 5+ years of legal experience as a practicing attorney, including at a law firm and/or in-house or government experience
• Experience advising on legal issues related to digital advertising, AI-driven products, or technology platforms across multiple jurisdictions
• Experience working independently and cross-functionally to manage and deliver complex legal projects involving multiple stakeholders
• Experience applying data protection, consumer protection, or competition law frameworks to technology products or services

Preferred Qualifications:

• Experience adhering to and implementing responsible AI practices, including risk assessment, bias mitigation, and compliance with emerging AI regulatory requirements
• Demonstrated ability to integrate AI tools to optimize legal workflows and drive measurable efficiency or quality improvements
• Experience advising on legal and regulatory frameworks specific to AI-generated content, and user controls related to ads
• Experience adhering to and implementing responsible, ethical AI practices (e.g., risk assessment, bias mitigation, quality and accuracy reviews)
• Demonstrated ongoing AI skill development (e.g., prompt/context engineering, agent orchestration) and staying current with emerging AI technologies
• Demonstrated ability to integrate AI tools to optimize/redesign workflows and drive measurable impact (e.g., efficiency gains, quality improvements)
• In-house experience at a technology company, particularly in product counseling for advertising, AI, or monetization products

About Meta:

Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today—beyond the constraints of screens, the limits of distance, and even the rules of physics.

Meta is proud to be an Equal Employment Opportunity and Aff We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Meta participates in the E-Verify program in certain locations, as required by law. Please note that Meta may leverage artificial intelligence and machine learning technologies in connection with applications for employment. Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at [e-mail].

$202,000/year to $274,000/year + bonus + equity + benefits

Individual compensation is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base hourly rate, monthly rate, or annual salary only, and do not include bonus, equity or sales incentives, if applicable. In addition to base compensation, Meta offers benefits. Learn more about benefits at Meta.