Lead, Commerce (Programmatic)

Code3; United States; On-site; USD 108,000 - 126,000; Full time

Benefits offered by this job

Full medical, dental, and vision

Retirement program

Parental leave and return program

Flexible Time Off and holidays

Learning and development opportunities

DEIB practices

Job summary

Code3 is seeking a Lead Programmatic Strategist to elevate client performance with cutting‑edge programmatic strategies and high‑impact partnership activations. You will be the strategic lead for all things Programmatic and Partnership Media, guiding campaign planning, execution, and reporting across major DSPs.

You’ll mentor a growing team, deliver client calls and QBRs, and collaborate with channel leads to align storytelling and data‑driven insights.

Qualifications

• 6+ years of experience in programmatic in an agency environment.
• Hands-on experience with The Trade Desk, DV360, Amazon DSP, and/or other major DSPs.
• Deep understanding CTV/OTT with strong measurement capabilities (first- and third-party).
• Advanced proficiency in Excel/Google Sheets (you pivot in your sleep).
• Working knowledge of Amazon Marketing Cloud.

Responsibilities

• Lead Client Strategy & Service, acting as the primary contact for Programmatic across assigned accounts.
• Deliver exceptional client service and thought leadership; lead client calls, QBRs, and planning sessions.
• Proactively identify optimization and upsell opportunities across Programmatic and Partnership Media.
• Oversee campaign planning, execution, and reporting across platforms like The Trade Desk, DV360, and Amazon DSP.
• Mentor and support team members in strategy, performance analysis, and budget management.
• Conduct campaign QA and performance analysis to ensure flawless delivery and actionable insights.
• Integrate programmatic strategy within broader digital media plans to maximize performance.
• Partner with other channel leads at Code3 to deliver consistent creative storytelling and data‑driven insights.
• Work with media partners and platforms to bring innovative solutions to clients.
• Guide reporting processes, ensure data accuracy, and contribute to larger performance narratives.
• Support new business initiatives, process optimization, and best practices adoption across the team.
• Begin managing junior team members and provide mentorship for their professional growth.

Skills

Agency experience

The Trade Desk

DV360

Amazon DSP

CTV/OTT measurement

Excel/Google Sheets

Amazon Marketing Cloud

Tools

The Trade Desk

DV360

Amazon DSP

Amazon Marketing Cloud

Job description

Code3 is an integrated marketing agency, powering business growth for digital disruptors and Fortune 500 leaders alike. Our power is at the intersection of Connections, Creative and Commerce – that’s what is in our DNA. By harvesting insights and utilizing audience data, we work with our clients to develop scroll-stopping content and creative that performs and elevates the brands we work with across all digital media platforms. Our people are energized by challenges and sprint to find unorthodox solutions. We plan, activate and measure as one team, and we’re not afraid to push boundaries and test our way to success. Coders are Relentless, Gritty, Nimble humans who are always striving to be better.

We’re seeking a Lead Programmatic Strategist to lead and elevate our clients’ digital performance through cutting‑edge programmatic strategies and high‑impact partnership activations. This role sits at the heart of our Code3 — bridging data, creativity, and technology to drive measurable growth. You’ll be the strategic lead and point of contact for all things Programmatic and Partnership Media (including direct buys). You’ll guide and mentor others on the Programmatic team in campaign strategy, execution, and performance — while collaborating closely across channels to deliver unified, insight‑driven marketing solutions.

What you’ll do:

• Lead Client Strategy & Service, acting as the primary contact for Programmatic across assigned accounts.
• Deliver exceptional client service and thought leadership; lead client calls, QBRs, and planning sessions.
• Proactively identify optimization and upsell opportunities across Programmatic and Partnership Media.
• Oversee campaign planning, execution, and reporting across platforms like The Trade Desk, DV360, and Amazon DSP.
• Mentor and support team members in strategy, performance analysis, and budget management.
• Conduct campaign QA and performance analysis to ensure flawless delivery and actionable insights.
• Integrate programmatic strategy within broader digital media plans to maximize performance.
• Partner with other channel leads at Code3 to deliver consistent creative storytelling and data‑driven insights.
• Work with media partners and platforms to bring innovative solutions to clients.
• Guide reporting processes, ensure data accuracy, and contribute to larger performance narratives.
• Support new business initiatives, process optimization, and best practices adoption across the team.
• Begin managing junior team members and provide mentorship for their professional growth.

Who will love this role:

A strategic thinker with a passion for innovation and data‑driven marketing.

A self‑starter who thrives in a fast‑paced, constantly evolving environment.

A strong communicator who can simplify complexity and build trust with clients and teams.

A collaborative leader who believes in lifting others while driving results.

A curious, analytical mind committed to continuous learning and growth.

You should have:

• 6+ years of experience in programmatic in an agency environment.
• Hands‑on experience with The Trade Desk, DV360, Amazon DSP, and/or other major DSPs.
• Deep understanding CTV/OTTwith strong measurement capabilities (first‑and third‑party).
• Advanced proficiency in Excel/Google Sheets (you pivot in your sleep).
• Working knowledge of Amazon Marketing Cloud.

Perks and Benefits:

• Full medical, dental, and vision benefits as well as generous retirement program
• Thoughtful parental leave and return program
• Flexible Time Off, holidays, quarterly Company “Recharge” Days, and holiday closure in December
• Ongoing learning and development opportunities
• Commitment to transparent DEIB practices

We strongly encourage people from underrepresented backgrounds and all identities to apply even if you don’t feel that you meet all of the requirements above!

If you have any special needs that we can accommodate, please reach out to our team at [e-mail] so we can make accommodations.

Salary Information: The base salary range for this position is $108,000 - $126,000 and is commensurate with candidate experience and location. Compensation for this position also includes up to a 7% bonus based on performance. For candidates that are based in California, we encourage you to review this important information for California residents here. For best results, open the link in a new tab.