Lead Client Partner, Los Angeles

Life360; United States; On-site; USD 103,000 - 171,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

Life insurance

Disability insurance

401(k) with match

EAP

Flexible PTO

Company shutdowns

Learning & Development

Remote work tools

Life360 Platinum

Tile products

Job summary

Life360, a leading family tech company in Los Angeles, seeks a Lead Client Partner to drive ad sales across brands and agencies. You will evangelize Life360 Ads, nurture client relationships, and tailor our native and content marketing offerings to client needs.

The role focuses on meeting quotas, expanding opportunities with agencies, and presenting compelling media plans. A strong background in digital advertising sales and strategic thinking is essential.

Qualifications

• 5+ years of digital media or advertising sales experience.
• Proven ability to sell to brands and agencies across managed and programmatic deals.
• Familiarity with brand storytelling, audience targeting, optimization strategies, and ad tech.
• Strong ability to prospect, manage a full sales cycle, and build long-term client relationships.
• Excellent communication, negotiation, and presentation skills.

Responsibilities

• Meet or exceed monthly and quarterly revenue goals through proactive outreach and consultative selling.
• Identify and develop new business opportunities with media buying agencies and direct brand clients.
• Act as trusted advisor; tailor native and content marketing programs using Life360 ads platform.
• Build and manage a strong sales pipeline via outreach, calls, meetings, and proposals.
• Lead strategic conversations with clients/agencies to create results-driven campaigns.
• Respond to RFPs and collaborate with internal stakeholders on proposals and media plans.
• Represent Life360 at industry events to build relationships and promote our value.

Skills

Digital advertising sales

Agency relationships

Brand storytelling

Communication skills

Negotiation

Presentation skills

CRM tools experience

Independent work

Education

Bachelor’s degree or equivalent

Tools

Salesforce

Job description

About Life360

Life360’s mission is to keep people close to the ones they love. Our category-leading mobile app, Tile tracking devices, and Pet GPS tracker empower members to protect the people, pets, and things they care about most with a range of services, including location sharing, safe driver reports, and crash detection with emergency dispatch. Life360 serves approximately 97.8 million monthly active users (MAU), as of March 31, 2026, across more than 180 countries.

Life360 delivers peace of mind and enhances everyday family life with seamless coordination for all the moments that matter, big and small. By continuing to innovate and deliver for our customers, we have become a household name and the must-have mobile-based membership for families (and those friends who are basically family).

Life360 has more than 500 (and growing!) remote-first employees. For more information, please visit life360.com.

We are looking for candidates in the Los Angeles area.

We are AI Native

We are building an AI native company where AI is an integral part of how we build and operate. AI tool usage during interviews varies by role. You may be asked to demonstrate proficiency with AI tools, discuss how you leverage AI, or complete interview exercises without AI assistance. Your Recruiter will provide clear guidance as you move through the interview process.

Undisclosed use of AI not previously discussed with or approved by your Recruiter may impact your candidacy.

About The Team

Life360 is building the family ads platform, and the Ads Sales & Marketing team is where that revenue gets won. We are a combined org spanning Ads Sales & Marketing and Ads R&D, 154 people strong, with a mandate to grow a high-value ads business at the intersection of location intelligence and family life. The sales team is on the front lines of that: building relationships with brands and agencies, translating a differentiated data asset into deals, and proving out what the Life360 ads business can be.

About The Job

As an individual contributor, the Lead Client Partner will be directly responsible for meeting and exceeding sales quotas through strategic efforts across a designated territory, encompassing both direct clients and agencies. The role focuses on evangelizing Life360 Ads innovative solutions around audiences and engagement, fostering client relationships, and tailoring our differentiated value proposition and marketing strategies to meet client needs.

For candidates based in the US, the salary range for this position is $99,000 to $171,000 USD p plus eligibility for a sales bonus. We take into consideration an individual's background and experience in determining final salary - therefore, base pay offered may vary considerably depending on geographic location, job-related knowledge, skills, and experience. The compensation package includes a wide range of medical, dental, vision, financial, and other benefits, as well as equity.

What You’ll Do

• Consistently meet or exceed monthly and quarterly revenue goals through proactive outreach and consultative selling.
• Identify and develop new business opportunities with media buying agencies and direct brand clients.
• Serve as a trusted advisor to clients, understanding their marketing objectives and building tailored native and content marketing programs that leverage the full capabilities of the Life360 ads platform.
• Build and manage a strong sales pipeline through high-volume client engagement: outreach, calls, meetings, presentations, and proposals.
• Lead strategic conversations and ideation with clients and agencies to create results-driven campaigns tied to real advertiser outcomes.
• Respond to RFPs and partner with internal stakeholders to deliver compelling proposals and media plans.
• Represent Life360 at industry events and conferences, building relationships and promoting our differentiated value in the marketplace.

What We’re Looking For

• 5+ years of digital media or advertising sales experience, with a focus on native advertising, content marketing, or ad tech.
• Proven ability to sell to both brands and agencies across managed and programmatic deal types.
• Familiarity with brand storytelling, audience targeting, optimization strategies, and digital advertising technologies.
• Strong ability to prospect, manage a full sales cycle, and build long-term client relationships.
• Excellent communication, negotiation, and presentation skills.
• Comfortable working independently in a fast-paced, high-volume environment.
• Experience with CRM tools and standard sales software.
• Bachelor’s degree or equivalent.

Our Benefits

• Competitive pay and benefits.
• Medical, dental, vision, life and disability insurance plans (100% paid for US employees). We offer supplemental plans for medical and dental for Canadian employees.
• 401(k) plan with company matching program in the US and RRSP with DPSP plan for Canadian employees.
• Employee Assistance Program (EAP) for mental wellness.
• Flexible PTO and 12 company wide days off throughout the year.
• Winter and Summer Weeklong Synchronized Company Shutdowns
• Learning & Development programs.
• Equipment, tools, and reimbursement support for a productive remote environment.
• Free Life360 Platinum Membership for your preferred circle.
• Free Tile Products

Life360 Values

• Be a Good Person - We have a team of high integrity people you can trust.
• Be Direct With Respect - We communicate directly, even when it’s hard.
• Members Before Metrics - We focus on building an exceptional experience for families.
• High Intensity, High Impact - We do whatever it takes to get the job done.

Our company’s mission driven culture is guided by our shared values to create a trusted work environment where you can bring your authentic self to work and make a positive difference

Our Commitment to Diversity

We believe that different ideas, perspectives and backgrounds create a stronger and more creative work environment that delivers better results. Together, we continue to build an inclusive culture that encourages, supports, and celebrates the diverse voices of our employees. It fuels our innovation and connects us closer to our customers and the communities we serve. We strive to create a workplace that reflects the communities we serve and where everyone feels empowered to bring their authentic best selves to work.

We are an equal opportunity employer and value diversity at Life360. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability status or any legally protected status.