Lead - Art Director PAD/Lifestyle

低; United States; Remote; USD 80,000 - 120,000; Full time

Job summary

A leading company is seeking a Lead Art Director to shape their lifestyle expression through compelling visual storytelling. The role involves leading iconic campaigns, working collaboratively across teams, and creating resonant narratives for diverse audiences. Ideal candidates will have a strong portfolio and experience in artistic direction for cultural and lifestyle brands.

Benefits

Supportive and team-oriented atmosphere

Access to personal self-care tools

Environment fostering growth and innovation

Qualifications

• 5+ years of experience in art direction at a global brand or creative agency.
• A portfolio showcasing fluency in visual concepting.
• Confidence in leading shoots and curating talent.

Responsibilities

• Art directing lifestyle campaign moments and partnerships.
• Collaborating with cross-functional teams on brand storytelling.
• Translating seasonal concepts into visual narratives.

Skills

Art Direction

Visual Design Principles

Creative Collaboration

Photography

Film Direction

Job description

We’re looking for a culturally attuned and visually instinctive Lead Art Director to shape the lifestyle expression of On - across partnerships and product storytelling. From global moments like A-list partners to seasonal lifestyle narratives, you’ll blend a fashion-forward edge with our performance roots, translating concepts into compelling visual stories through high-quality creative across channels.

As a key member of the Brand Creative team, you’ll lead with taste, curiosity, and clarity - guiding the look and feel of our lifestyle storytelling in collaboration with teams across social, graphic design, retail, product, and marketing. This is a hands-on role that involves:

Your Mission

• Art directing some of On’s most iconic lifestyle campaign moments, including global campaigns and talent partnerships.
• Working across channels from TikTok and social media to OOH stills campaigns and film direction.
• Translating seasonal concepts into visual stories that resonate with culturally aware, Gen Z, and Gen Alpha consumers.
• Collaborating closely with copywriters, product teams, retail designers, and cross-functional brand partners.
• Aligning with the Senior Lead Art Director on seasonal milestones and brand consistency.

Your story

• 5+ years of experience in art direction at a global brand or creative agency, ideally with a focus on fashion, lifestyle, or culture.
• A portfolio showcasing fluency in visual concepting from TikTok and social media to OOH stills campaigns and film direction.
• A sharp portfolio demonstrating conceptually brilliant and visually unique art direction across campaigns.
• Confidence in leading shoots, curating talent, locations, and collaborators.
• Fluency in visual design principles with strong instincts across photography, film, and emerging creative formats.
• Comfort working across large-scale campaign development and fast-paced content creation.
• A proactive team player who brings creative optimism and clarity to every collaboration.
• Experience managing timelines, resources, and team dynamics.
• A passion for culture, design, and pushing creative boundaries.
• Fluent in English, written and spoken.

About the Team

You’ll be part of our Brand Visual Direction team, responsible for shaping the look and feel of the On brand across different touchpoints. We work on a wide range of cross-functional projects — from seasonal campaigns and product storytelling to global brand moments and retail. Our focus is on pushing creative boundaries while ensuring a consistent, elevated visual identity across everything we do.

Creativity at On starts with our Explorer Spirit, celebrating curiosity, vision, and tenacity. We like to push the envelope.

Located just by the banks of the Limmat in Zürich West, our largest global hub is On Labs, where you can hike up 12 floors through our custom-built spiral trail.

We seek people outside of the box from the start. That’s why marketing is a great place if you just feel creative… so you can bring those ideas and drive the content forward.

What we offer

On is centered around growth and progress. We provide an environment with tools to develop holistically — to stay active, learn, explore, and innovate. Our distinctive approach combines a supportive, team-oriented atmosphere with access to personal self-care for physical and mental well-being, leading each person by purpose.

On is an Equal Opportunity Employer. We are committed to creating a fair and inclusive work environment, where decisions related to recruitment, advancement, and retention are free of discrimination.

Our hiring process is a two-way street — integrating you into our culture while learning how you think. It typically lasts about eight weeks from application to offer, as we care about getting it right. Here’s how it usually works:

Step One:

It starts with you...

Submit your application for the specific role.

We keep this step simple. We review all applications and ask that you allow around 14 days for us to respond. If you’re a good fit, someone will follow up within that window. If not, we encourage you to explore other opportunities at On.