Key Account Manager (Bay Area)

Ralliant; Sanger (CA); On-site; USD 169,000 - 314,000; Full time

Job summary

Tektronix Account Manager in the Bay Area/SoCal is responsible for driving sales growth across an assigned territory by acquiring new customers and expanding relationships with key accounts. The role blends key account management, regional business development, and proactive sales execution to increase market share and deliver customer value.

Candidates should be technical, self-driven sales professionals with a track record of growing sales, managing complex accounts, and collaborating with

Qualifications

• Minimum 5 years in test & measurement sales.
• Bachelor's degree in EE/CS or similar.
• Proven ability to grow new business via key account management.
• Strong communication, negotiation, and problem-solving skills.
• Highly organized with ability to manage multiple priorities.
• Willingness to travel up to 50%.

Responsibilities

• Develop and execute a territory sales strategy targeting high-potential accounts.
• Manage full sales cycle from prospecting to close.
• Expand footprint within target accounts by engaging new programs and units.
• Collaborate with engineering, operations, marketing, and finance to tailor solutions.
• Maintain CRM records with accurate funnel updates.

Skills

Territory sales

Relationship building

CRM (Microsoft Dynamics)

Technical knowledge

Travel up to 50%

Communication

Education

Bachelor’s degree in electrical engineering, computer engineering, computer science, systems engineering, Physics, or similar

Tools

Microsoft Dynamics

Microsoft Office 365

Job description

Tek AMR - Account Manager

Candidates must be able to locally travel in the Bay area or SoCal.

Our Americas Sales Organization has a culture that is collaborative and inclusive of others’ thoughts and ideas. We are customer obsessed in our daily work, and continuously strive to provide high quality support and engagement to our customers by building and encouraging close partnerships. We are people focused and always looking for opportunities to develop and solve problems that help the business, customers, and our own team members!

Position Summary

A Tektronix Account Manager is responsible for driving sales growth across an assigned geographic territory and/or set of named accounts by acquiring new customers, expanding penetration within targeted accounts, and nurturing long-term relationships with key stakeholders. This role blends key account management, regional business development, and proactive sales execution to increase market share and deliver exceptional customer value. The ideal candidate is a technical, detail-oriented, self-driven sales professional with a proven track record of growing sales, territory development, and managing complex technical accounts.

Key Responsibilities

Territory & Account Strategy

• Develop and execute a comprehensive territory sales strategy focused on high-potential industries, strategic target accounts, and key opportunities.
• Identify, prioritize, and pursue new customer engagements within the assigned territory, including both direct engagements and opportunities through prime contractors, strategic partners, system integrators, and industry alliances.
• Build and maintain strong, multi-level relationships with key decision-makers, engineering teams, procurement groups, and influencers across the territory.
• Create and manage account development plans that outline growth strategies, competitive positioning, and long-term business expansion opportunities.
• Serve as an industry resource, providing insights and use value messaging to drive thought leadership to differentiate our offerings in the customer’s workflow.

New Business Development & Sales Execution

• Meet and exceed territory sales targets for the full portfolio of Tektronix’s test & measurement solution offerings.
• Proactively generate leads, cultivate new relationships, and own the entire sales cycle from prospecting and qualification to proposal development, negotiation, and close.
• Leverage key account management principles to expand our footprint within target accounts by identifying and engaging new programs, business units, applications, and technologies.
• Support contract and pricing negotiations to ensure mutually beneficial commercial agreements align with company objectives.
• Collaborate with internal cross-functional teams (engineering, operations, marketing, finance) to deliver tailored solutions and maximize customer value.
• Maintain accurate and timely documentation of all sales activities, funnel updates, and customer interactions within the CRM system.

Market Intelligence & Customer Advocacy

• Monitor market dynamics, customer trends, competitive activity, and emerging technologies to guide engagement decisions and maximize return on investment.
• Act as the “voice of the customer,” advocating for customer needs while balancing business priorities and operational capabilities.
• Represent the company at industry events, conferences, and tradeshows to build brand presence and cultivate new relationships.
• Provide ongoing feedback to internal teams to influence product roadmap development priorities, feature enhancements, and availability timing.

Qualifications

• Minimum of 5 years test & measurement sales experience with a proven track record of driving new business and managing customer accounts. Alternate sales experience will be considered.
• Bachelor’s degree in electrical engineering, computer engineering, computer science, systems engineering, Physics, or similar. Exceptions are available based on industry and sales experience.
• Demonstrated ability to drive new business growth and deliver results through key account management and process-oriented, data-driven sales methods.
• Excellent verbal and written communication, negotiation and problem-solving skills.
• Strong analytical skills and the ability to translate technical information into compelling customer value propositions.
• Highly organized, self-motivated, and the ability to manage multiple priorities in a fast-paced sales environment.
• Proficient in CRM systems (Microsoft Dynamics preferred) and Microsoft Office 365.
• Willingness to travel extensively (up to 50%) as required.

Critical Behaviors & Success Measures

• Builds trust and long-term relationships with customers and partners.
• Operates with integrity and high ethical standards.
• Anticipates and addresses customer needs proactively.
• Achieves forecast accuracy and sales growth targets.
• Delivers high customer satisfaction and account retention.

Pay Range

The salary range for this sales position (inclusive of sales incentives/commissions, in local currency) is $169,000.00 - $314,000.00

Equal Opportunity Employer

We Are an Equal Opportunity Employer. Ralliant Corporation and all Ralliant Companies are proud to be equal opportunity employers. We value and encourage diversity and solicit applications from all qualified applicants without regard to race, color, national origin, religion, sex, age, marital status, disability, veteran status, sexual orientation, gender identity or expression, or other characteristics protected by law. Ralliant and all Ralliant Companies are also committed to providing reasonable accommodations for applicants with disabilities. Individuals who need a reasonable accommodation because of a disability for any part of the employment application process, please contact us at [e-mail].