Junior Product Manager - Customer Segmentation

Confidential Careers; United States; On-site; USD 90,000 - 140,000; Full time

Job summary

Confidential Careers is seeking a Product Manager, Customer Segmentation, to own the strategy, roadmap, and backlog for enterprise segmentation capabilities. You will partner with business, data, analytics, technology, governance teams to deliver scalable solutions and measurable business value.

You will lead discovery, define MVP scope, and prioritize backlogs, translating complex business needs into actionable product features.

Qualifications

• Knowledge of product management methodologies, roadmapping, and backlog prioritization.
• Understanding of enterprise customer segmentation capabilities and their applications in analytics and engagement.
• Ability to translate complex business requirements into actionable product requirements and deliverables.
• Understanding of software, technology, and analytics product development lifecycles.
• Knowledge of segmentation lifecycle management including validation, versioning, refresh processes, and governance.
• Ability to evaluate vendor solutions and make build-versus-buy decisions.
• Strong analytical and problem-solving skills to assess value, feasibility and performance.
• Experience coordinating with business stakeholders, data teams, technology teams and governance functions.
• Strong organizational skills to manage competing priorities and delivery timelines.
• Effective written and verbal communication with executive stakeholders.

Responsibilities

• Develop and manage the product vision, strategy, and roadmap for enterprise customer segmentation capabilities.
• Identify business needs, conduct product discovery, and prioritize use cases based on strategic alignment and customer value.
• Translate business requirements into product features, MVP scope, and prioritized backlogs.
• Manage the product lifecycle from discovery through adoption and measurement.
• Collaborate with business, data, analytics, technology, architecture, and governance teams to develop scalable segmentation solutions.
• Oversee segmentation processes including definition, validation, publication, versioning, refresh cycles, and retirement.
• Evaluate vendor capabilities and participate in build-versus-buy decisions.
• Drive adoption of segmentation capabilities across analytics, personalization, and engagement functions.
• Establish and monitor product performance metrics to evaluate adoption and business outcomes.
• Communicate product priorities, progress, risks, dependencies, and tradeoffs to stakeholders and leadership.

Skills

Product management

Stakeholder collaboration

Roadmapping

Requirements translation

Prioritization

Analytics familiarity

Communication

Education

Bachelor's degree in STEM or business

Job description

The Product Manager, Customer Segmentation, is responsible for developing and managing enterprise customer segmentation capabilities that support analytics, customer insights, personalization, engagement, and performance measurement. This position owns the product strategy, roadmap, and backlog while translating business needs into scalable, reusable solutions. The role partners with business, data, analytics, technology, and governance teams to deliver reliable segmentation capabilities, drive adoption, and continuously improve product performance and business value.

Key Responsibilities

• Develop and manage the product vision, strategy, and roadmap for enterprise customer segmentation capabilities.
• Identify business needs, conduct product discovery, and prioritize use cases based on strategic alignment, feasibility, customer value, and organizational priorities.
• Translate business requirements into product features, minimum viable product (MVP) scope, and prioritized backlogs.
• Manage the product lifecycle, including discovery, development, implementation, adoption, measurement, and continuous improvement.
• Collaborate with business, data, analytics, technology, architecture, and governance teams to develop scalable segmentation solutions.
• Oversee segmentation processes, including definition, validation, publication, versioning, refresh cycles, change management, and retirement.
• Evaluate vendor capabilities, participate in build-versus-buy decisions, and monitor vendor performance and business value.
• Drive adoption of segmentation capabilities across analytics, customer intelligence, personalization, customer engagement, and measurement functions.
• Establish and monitor product performance metrics to evaluate adoption, effectiveness, and business outcomes.
• Communicate product priorities, progress, risks, dependencies, and tradeoffs to stakeholders, delivery teams, and executive leadership.

Minimum Education & Experience Requirements

Required Education

• Bachelor's degree in science, technology, mathematics, business, or a related field.
• Relevant education and/or professional experience may be considered in lieu of a bachelor's degree.

Required Experience

• 3+ years of product management or related product experience.
• 3 years of experience working across the software, technology, or analytics product lifecycle.
• Experience collaborating with cross-functional business, analytics, and technology teams to deliver products or enterprise capabilities.
• Experience translating business problems and customer needs into product strategies, roadmaps, requirements, and prioritized backlogs.
• Experience managing product activities from discovery and definition through delivery, adoption, measurement, and continuous improvement.
• Demonstrated experience evaluating stakeholder priorities, making product decisions, and communicating tradeoffs.

Knowledge, Skills, and Abilities

• Knowledge of product management methodologies, product strategy, roadmap development, and backlog prioritization.
• Understanding of enterprise customer segmentation capabilities and their applications in business analytics and customer engagement.
• Ability to translate complex business requirements into actionable product requirements and deliverables.
• Understanding of software, technology, and analytics product development lifecycles.
• Knowledge of segmentation lifecycle management, including validation, versioning, refresh processes, and governance.
• Ability to evaluate vendor solutions, product capabilities, and build-versus-buy alternatives.
• Strong analytical and problem-solving skills with the ability to assess business value, feasibility, and product performance.
• Experience coordinating with business stakeholders, data teams, technology teams, and enterprise governance functions.
• Strong organizational skills with the ability to manage competing priorities, dependencies, and delivery timelines.
• Effective written and verbal communication skills, including communicating product strategies and recommendations to executive stakeholders.

Additional Desired Characteristics

• Experience managing analytics products, customer intelligence platforms, audience segmentation solutions, or enterprise data capabilities.
• Experience working with customer data, behavioral data, personalization, or customer experience analytics.
• Experience driving enterprise product adoption across multiple business functions.
• Experience working in complex, highly regulated organizations.
• Experience evaluating vendor solutions, managing vendor relationships, and contributing to build-versus-buy decisions.
• Work arrangement, schedule, location, and travel requirements were not specified in the original description.
• Position involves regular collaboration with cross-functional business, technology, analytics, and governance stakeholders.

Other Duties

This job description is intended to describe the general nature and level of work performed in this position. It is not intended to be an exhaustive list of all responsibilities, duties, and qualifications. Additional duties may be assigned as business needs require.