Junior Media Planner: Data-Driven Campaign Support

Jobtailor; Santa Monica (CA); On-site; USD 52,000 - 68,000; Full time

Job summary

Jobtailor in Santa Monica is seeking an entry-level strategist to support cross-agency media planning and data-driven decision making. You will help maintain monthly budgets, flowcharts, and status documents while pulling research from MRI-Simmons, NMI, and ComScore.

The role involves assisting with strategic recommendations, campaign optimization, and timely reporting under supervision. A foundational understanding of media tools and strong communication are required.

Qualifications

• Entry-level role; relevant internships, prior agency experience in media or coursework related to marketing or media are a plus.
• Comfortable using Microsoft Office Suite, including Excel, PowerPoint, Word, and Teams.

Responsibilities

• Support the Strategy team across client and cross-agency work.
• Support planning decisions through tools, research, and data.
• Own and maintain recurring documents, including monthly budgets and flowcharts.
• Track team deadlines and maintain internal and client-facing status documents.
• Pull research and data using MRI-Simmons, NMI, and ComScore.
• Manage and review competitive data pulls and insight analysis.
• Assist with strategic recommendations and client-facing presentations under Supervisor guidance.
• Support campaign optimization recommendations and performance troubleshooting under Supervisor guidance.
• Track cross-team communications to help ensure projects are completed on time.
• Reconcile fee invoices and work with investment teams to ensure accurate billing.
• Pull campaign pacing and metrics using CM360 and Innovid.
• Work with investment teams on timelines, plan accuracy, and mid-flight and post-delivery reporting.
• Assist with digital direct campaign plan creation and campaign setup across IAS, CM360, and Prisma.
• Evaluate publisher proposals against campaign objectives and performance goals.
• Coordinate publisher and external vendor meetings and maintain professional partner relationships.
• Support ad hoc requests and projects as needed.

Skills

Media Planning

Data Analysis

Microsoft Office Suite

Campaign Performance Metrics

Client-Facing Presentations

Tools

MediaOcean

Prisma

Vivvix

Pathmatics

ComScore

MRI-Simmons

Job description

Jobtailor in Santa Monica is seeking an entry-level strategist to support cross-agency media planning and data-driven decision making. You will help maintain monthly budgets, flowcharts, and status documents while pulling research from MRI-Simmons, NMI, and ComScore.

The role involves assisting with strategic recommendations, campaign optimization, and timely reporting under supervision. A foundational understanding of media tools and strong communication are required.